New Year's Red Envelopes Bungkus Amplop Abang dening CCB Fintech Co., Ltd.

Karya New Year's Red Envelopes Bungkus Amplop Abang dening CCB Fintech Co., Ltd. minangka pemenang sing diajeni banget saka A' Design Award Wesi 2023 sing bergengsi ing Kategori Kompetisi Desain Bungkusan.

WesiBungkusan· 2023

New Year's Red Envelopes Bungkus Amplop Abang

dening CCB Fintech Co., Ltd.

Klien: China Construction Bank Corporation

Pemenang A' Design Award Wesi ing Kategori Bungkusan

12,515

Pemenang Penghargaan Terverifikasi

Verifikasi Status Penghargaan kanggo #144972

Deleng ing A' Design Award Siaran Pers Lencana Penghargaan

Warna

Desaine

Babagan New Year's Red Envelopes Bungkus Amplop Abang

Amplop Abang Taun Anyar minangka sakumpulan telung desain amplop abang sing digawe kanggo Taun Anyar Cina. Amplop abang minangka hadiah tradisional Cina sing digunakake kanggo ngrayakake Malem Taun Anyar, lan istilah Li Shi ngandhut makna bab-bab sing nggawa begja lan kabejan. Saben desain adhedhasar ucapan salam tradisional: iwak sing makmur, jeruk sing nggawa begja, lan waluh kanggo kabejan. Grafis kasebut njupuk wangun dhuwit logam kuna Cina lan nggabungake wangun kasebut karo saben simbol liwat titik, garis, lan permukaan sing prasaja. Saben amplop ukurane 180 kanthi 90 milimeter.

Pangakuan

Babagan A' Design Award Wesi

New Year's Red Envelopes Bungkus Amplop Abang menang A' Design Award Wesi, pangenalan sing prestisius sing diparingake marang desain sing apik sing nyukupi kabutuhan profesional lan industri sing dikarepake saka ciptaan sing dirancang kanthi apik. Pemenang Wesi nuduhake katrampilan sing gedhe, spesialisasi sing dhuwur, pangerten ahli lan kapasitas kreatif para penciptane. New Year's Red Envelopes Bungkus Amplop Abang dikarepake dadi ciptaan sing dihargai banget, dikagumi lan ditresnani sing praktis lan inovatif. Desain sing menang A' Design Award Wesi iki nggabungake praktik industri sing paling apik lan nduweni ciri teknis sing kompeten sing disambung karo kawruh lan bakat. New Year's Red Envelopes Bungkus Amplop Abang diajeni amarga ketelitiane lan dirancang kanggo nyedhiyakake paningkatan kualitas urip sing mbiyantu ndadekake donya panggonan sing luwih apik.

Ing Mburi Desain

Kit Pers

Kredit, anggota tim lan detail teknis sing diwenehake dening desainer.

Sifat Unik: The New Year's theme "Lishifeng" is a set of three.
It is a traditional Chinese custom to celebrate New Year's Eve. "Li Shi" is also known as "auspicious things" or "promoting wealth", whichever means auspicious and good luck. The packaging design of the red envelopes is based on three special themed red packets created with the theme of three New Year's greetings (prosperous fish, auspicious tangerine).
Ukuran & Kemasan: Specifications: electronic image format
Size: 180 * 90mm
Tag: Red envelopes, New Year's, Chinese, auspicious, luck
Teknologi Produksi: 1. Background check and research
2. Identify creative concepts and think about creative points
3. Compose and sketch
4. Complete the creation through computer design software
Tantangan Desain: 1.Have fish every year, that is, auspicious fish, which is a homonym of "Be rich and abundant every year". It is one of the most representative languages of traditional Chinese auspicious prayers. It means to live a rich life and have surplus wealth and food every year.
The graphic design extracts the elements of traditional Chinese "ancient coins" and ingeniously combines "fish". The coin is represented by lines, making it like a coin and a ripple in the water at the same time.
2.Daju Dali, that is auspicious tangerine is the homonym of "Da Ji Dali", which means auspicious and lucky. It is one of the most representative languages of traditional Chinese auspicious prayers. People buy Chinese New Year tangerines all the time. I hope that the whole year will be auspicious and all the best. And tangerines are all golden yellow, which is also endowed by people with the meaning of wealth.
The graphic design extracts the elements of traditional Chinese "ancient coins" and ingeniously combines "tangerines". Presented in a simple and modern form, it will bless people with an auspicious and prosperous year.
3.Fortune-bringing is one of the most representative languages of traditional Chinese auspicious blessings. In ancient times, it was mostly used for social interaction, and now it refers to attracting wealth and making a fortune.
The graphic design extracts the elements of traditional Chinese "ancient coins" and combines with "gourd". Through the expression of lines, the two intersecting coins form a gourd shape, which is also an "8" shape. The gourd means to gather wealth, "8" is homophonic "fa", which means make fortune, and the meaning of making a fortune fits the theme.
Riset: It is a traditional Chinese custom to celebrate New Year's Eve. "Li Shi" is also known as "auspicious things" or "promoting wealth", whichever means auspicious and good luck. it is based on three special themed red packets created with the theme of New Year's greetings.
Inspirasi: The graphic design is mainly designed by extracting the traditional Chinese elements "ancient coins" and combining the meaning of blessing theme. The form of expression is ingenious, and it is presented through the use of modern minimalist design techniques of dots, lines and surfaces. The festive, auspicious and rich traditional culture of red envelopes is presented in a modern design style, which confirms the regeneration and understanding of ancient Chinese culture in this era.
Durasi Proyek: The project started in March 2022 in Guangzhou and finished in May 2022 in Guangzhou
Anggota Tim: Chen Lei,Shusheng Liu