Karya Dukang Liquor Kemasan Botol Minuman Keras dening Tiger Pan minangka pemenang sing diajeni banget saka A' Design Award Perak 2023 sing bergengsi ing Kategori Kompetisi Desain Bungkusan.
PerakBungkusan· 2023
Dukang Liquor Kemasan Botol Minuman Keras
dening Tiger Pan
Klien: Luoyang Dukang Wine Group Co., Ltd
Pemenang A' Design Award Perak ing Kategori Bungkusan
Pemenang Penghargaan Terverifikasi
Verifikasi Status Penghargaan kanggo #145418Desaine
Babagan Dukang Liquor Kemasan Botol Minuman Keras
Dukang Liquor iku desain kemasan kanggo baijiu saka Tiongkok. Wangun botol saka dhuwur nganti ngisor dibentuk dadi profil abstrak Cao Cao, ahli strategi militer lan pujangga sajarah kang tembang-tembangane dadi asal jenenge merek iki. Tutup botole ngelingake marang tutup sirah para pejabat ing jaman sawise dinasti Han, lan awak botole diukir kaya jubah, kang uga menehi cekelan sing mantep. Bahan sing digunakake yaiku kaca, dudu keramik kang lumrah dianggo merek-merek sing padha, saengga permukaane entuk kilap lan tekstur. Kothak njabane dihias nganggo lukisan vektor kutha Luoyang, ibu kota kuna.
Pangakuan
Babagan A' Design Award Perak
Dukang Liquor Kemasan Botol Minuman Keras menang A' Design Award Perak, pangenalan sing prestisius banget sing diparingake marang desain tingkat dhuwur, endah lan nggumunake. Pemenang Perak iku karya sing sumunar banget lan kreatif banget sing nggambarake kaprigelan, bakat lan kaweruh para desainer. Dukang Liquor Kemasan Botol Minuman Keras dikarepake dadi karya sing nggumunake, conto teladan, profesional banget lan inovatif banget. Desain sing menang A' Design Award Perak iki iku panemuan sing luar biasa banget lan dikagumi sing paring manfaat lan nyurung maju wates seni, sains, desain lan teknologi. Dukang Liquor Kemasan Botol Minuman Keras iku ciptaan sing akeh sing ngirenake sing nggugah kekarepan, nggawa perasaan positif lan nuwuhake gumun lan kagum.
Ing Mburi Desain
Kit Pers
Kredit, anggota tim lan detail teknis sing diwenehake dening desainer.
- Sifat Unik
- It is said that Du Kang is the first Chinese winemaker in history, so it widely refers to Chinese Baijiu. To use an exchange story to reflect this bottle of Baijiu, the whole bottle is shaped from top to bottom to form a historical figure, Cao Cao. The outside of the box is decorated with a vector painting of the ancient capital Luoyang, also the city of the brand owner.
- Ukuran & Kemasan
- Bottle size: 294mm x 88mm
- Tag
- Chinese Baijiu, wine, Bottle, High End, Tiger Pan
- Teknologi Produksi
- The glass material will differentiate the wine from its competitive brands, which are usually packed in ceramics. Bottled in glass, the gloss and texture are upgraded on the surface.
- Tantangan Desain
- The cap is inspired from the garment of officials in after-Han dynasty, while the body of the container is carved into a gown at that time, which also enhances a steady holding. Outer of the box is decorated with a vector painting of the ancient capital of Luoyang, which is now also the brand owner’s city. As a socializing media, Dukang Baijiu is bringing back a part of history and telling it in a modern visual language.
- Riset
- The new packaging design bings the ancient culture of Chinese wine into modern people, and hopes to communicate with the world.
- Inspirasi
- The inspiration comes from the name of the brand Dukang. It is from a line of the poet, Cao Cao from Three Kingdoms. He was a great and vital millitary strategist in history, still admired by many in modern society. The bottle is shaped into an abstract profile of him.The cap is inspired from the garment of officials in after-Han dynasty, while the body of the container is carved into a gown at that time, which also enhances a steady holding.
- Durasi Proyek
- The project lasts 4 month, designed in Shenzhen.
- Alur Operasi
- How to save consumer's effort to look for an ideal product is the key challenge of this case. A distinctive symbol, an explicit layout of info and a unitive serial system of package will help Wellmind to solve the problem, where consumers are able to recognize and pick up the products from far away.
- Paten
- Tiger Pan
- Anggota Tim
- Creative Director: Tiger Pan
Graphic Design: Xuedan Xia
Graphic Design: Zhiyi Jiang
Illustration: Jing Lee
Technical Direction: Zhangkun Xie
Project Manager: Hua You - Kredit Gambar
- Tiger Pan
Disponsori
Jelajahi Ngluwihi Designers.org
Temokake produk, layanan lan kesempatan saka mitra iklan kita.
Jelajahi Liyane
Desain Sing Gegayutan
Jelajahi desain pemenang penghargaan liyane saka kategori sing padha, dipilih miturut kualitas.