Reshock Coffee Kemasan Produk dening Weiche Wu

Karya Reshock Coffee Kemasan Produk dening Weiche Wu minangka pemenang sing diajeni banget saka A' Design Award Perunggu 2023 sing bergengsi ing Kategori Kompetisi Desain Bungkusan.

PerungguBungkusan· 2023

Reshock Coffee Kemasan Produk

dening Weiche Wu

Klien: Reshock Coffee

Pemenang A' Design Award Perunggu ing Kategori Bungkusan

18,187

Pemenang Penghargaan Terverifikasi

Verifikasi Status Penghargaan kanggo #150344

Kunjungi Situs Deleng ing A' Design Award Siaran Pers Lencana Penghargaan

Warna

Desaine

Babagan Reshock Coffee Kemasan Produk

Kopi Reshock minangka merek Taiwan saka Chiayi County. Pendhiri milih biji kopi kualitas apik sing ditanam ing Gunung Ali, lan ngenalake menyang jagad iki. Desain Reshock Coffee terinspirasi dening kaendahan pemandangan sunrise ing gunung. Logo kasebut nggambarake suasana getaran sing apik iki. Kothak hadiah nampilake lelampahan ekspresi sunrise, lan bungkus njero nuduhake unsur alam lan budaya saka tanah sing gedhe banget kasebut. Kanthi unboxing kothak, sampeyan ora mung bisa ngrasakake kopi kualitas apik iki nanging uga nemu momen sunrise sing nggumunake saka gunung.

Pangakuan

Babagan A' Design Award Perunggu

Reshock Coffee Kemasan Produk menang A' Design Award Perunggu, pangenalan sing prestisius banget sing diparingake marang desain sing luar biasa sing dicirikake dening kreativitas, kapinteran lan kaweruh sing landhep. Pemenang Perunggu iku artefak sing trampil banget lan kreatif banget sing mbuktekake pengalaman sing jembar, imajinasi lan kapinteran para desainer. Reshock Coffee Kemasan Produk dikarepake dadi barang sing dihargai banget, dikagumi lan ditresnani, profesional lan inovatif banget. Desain sing menang A' Design Award Perunggu iki ngemot praktik sing paling apik ing seni, sains, desain lan teknologi, lan apik banget ing perhatiane marang rincian. Reshock Coffee Kemasan Produk nyukupi kabutuhan kanthi apik, nutul kekarepan, ngaya rasa lan narik rasa pengin weruh.

Ing Mburi Desain

Kit Pers

Kredit, anggota tim lan detail teknis sing diwenehake dening desainer.

Sifat Unik: Reshock Coffee is a Taiwanese brand from Chiayi. The founder of the company selects high quality coffee bean that is grown in Ali Mountain, she would like to introduce those good Taiwanese coffee bean to customers. In order to present those well selected coffee bean, the concept of the gift box is emerging iconic sunrise view at Ali Mountain with different nature and culture elements, to make the customer experiencing the gift from the mountain.
Ukuran & Kemasan: 420 mm x 200 mm x 40 mm
Tag: coffee, packaging design, sunrise, Ali Mountain, Taiwan
Teknologi Produksi: The packaging is made form paper, the structure of the box is like a drawer. By pulling out the inner box, customer could experience a sunrise movement.
Tantangan Desain: Transferring iconic sunrise movement to tangible packaging design is the challenge of this project. By studying how customers will open the box, we apply this concept to the packaging design, and make them experience this beautiful and magic moment.
Riset: Before the project starts, we collect all the natural environment material from Ali Mountain includes plants, animals, insects and natural movements. Those materials inspire us to design this unique packaging which transfer the local elements to tangible packaging structure. By open the packaging, customers can experience the beauty of Ali Mountain.
Inspirasi: The packaging of the gift box is designed with the iconic sunrise view at Ali Mountain as its first impression. When customer holding the box, they would look forward to seeing the content inside. The process of unboxing the gift is a journey that could experiencing how beautiful the sunrise is, that is just like a ceremony to open the treasure from the mountain.
Durasi Proyek: The project started in July 2021 and finished in January 2022 in Taipei, Taiwan. The product started to sell from January 2022 until now.
Alur Operasi: The packaging of the gift box is designed with the iconic sunrise view at Ali Mountain as its first impression. When customer holding the box, they would look forward to seeing the content inside. The process of unboxing the gift is a journey that could experiencing how beautiful the sunrise is, that is just like a ceremony to open the treasure from the mountain.

Inside the gift box, the small packs of the coffee are printed with the local nature and culture elements. The silhouette-like design shows those creatures are facing toward the admiring sun that is rising from the mountain Ali, which nurturing these treasure. When you taste the high quality coffee, those impressive experience will appear at the same time.
Paten: Copyrights belong to Reshock Coffee and Union Atelier, 2022.
Trademark holder: Restock Coffee 2021.
Anggota Tim: Union Atelier
Brand Design Director: Weiche Wu
Senior Visual Designer: Jiasin Jhang
Kredit Gambar: Photographer: Weiche Wu