Galaxy Trail X Kemasan Panganan Riyaya Tengah Musim Gugur (Mid-Autumn Festival) by Hu Jijun

Galaxy Trail X Kemasan Panganan Riyaya Tengah Musim Gugur (Mid-Autumn Festival) by Hu Jijun is a highly esteemed winner of the very prestigious 2023 A' Design Award Emas in Desain Bungkusan Competition Category.

EmasBungkusan· 2023

Galaxy Trail X Kemasan Panganan Riyaya Tengah Musim Gugur (Mid-Autumn Festival)

by Hu Jijun

A' Design Award Emas Winner in Bungkusan Category

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Verified Award Winner

Verify Award Status for #150683

View at A' Design Award Press Release Award Badge

Colors

The Design

About Galaxy Trail X Kemasan Panganan Riyaya Tengah Musim Gugur (Mid-Autumn Festival)

Galaxy Trail X yaiku desain kemasan panganan kanggo Riyaya Tengah Musim Gugur (Mid-Autumn Festival) sing dikembangaké bebarengan karo planetarium. Wadhah njabané awujud kothak logam salaka sing wangune segitelu, wangun kang dipilih amarga ana gegayutane karo antariksa lan komunikasi. Béda karo kothak wesi rata sing lumrah, sisih ndhuwuré wadhah iki diunggahaké siji sentimeter, kanggo ngungkapaké pepénginan nembus bidang rata lan nggayuh lintang-lintang. Lapisan njeroné ngganti busa plastik nganggo struktur kardus sing dikancing nganggo tab sing sambung-sinambung tanpa lem. Kothak iki ukurané 361 kaping 312 kaping 75 milimeter.

The Recognition

About the A' Design Award Emas

Galaxy Trail X Kemasan Panganan Riyaya Tengah Musim Gugur (Mid-Autumn Festival) menang A' Design Award Emas, pangenalan sing prestisius banget sing diparingake marang desain kelas siji, nggumunake lan unggul. Pemenang Emas iku ciptaan sing inovatif banget, visioner lan sumunar nggumunake sing nggambarake kejeniusan, kawicaksanan lan kaprigelan para desainer. Galaxy Trail X Kemasan Panganan Riyaya Tengah Musim Gugur (Mid-Autumn Festival) dikarepake dadi panemuan sing dipuji banget, pelopor tren lan monumental sing nyedhiyakake nilai sing durung tau ana. Desain sing menang A' Design Award Emas iki iku proyek sing nggumunake lan dihormati sing paring manfaat gedhe lan nyurung maju wates seni, sains, desain lan teknologi. Galaxy Trail X Kemasan Panganan Riyaya Tengah Musim Gugur (Mid-Autumn Festival) nuwuhake perasaan kekarepan sing kuwat, nggugah semangat, nyengkuyung kreativitas lan narik kawigaten kita.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Unlike the standard flat iron boxes, we elevated the top of the metal outer casing by 1 cm, which may result in an additional production and transportation cost. Despite the challenges posed by this modification, it is this yearning to "break through the plane and reach for the stars" that fuels humanity's boundless pursuit of the universe.
Dimensions & Packaging: Length x width x height: 361*312*75mm
Tags: Well-established brand innovation, trendy and cool, sustainable concept, astronomy and space-themed, ceremonial experience.
Production Technology: Traditional lining materials often use plastic materials such as EPE foam. Considering sustainability, our design adopts a cardboard structure that is fixed with interlocking tabs and requires no glue.
Design Challenge: Revitalizing traditional brands, rejuvenating traditional products and making them more youthful and trendy.
Research: By utilizing data analysis, the population on TikTok and Tianmao was segmented, and user profiles were established with a focus on meeting user experience requirements.
Inspiration: One mathematician proposed that the triangle is the most enigmatic and spiritual shape in the cosmos. Humans may attempt to contact extraterrestrial life by utilizing the communicative properties of this figure. The technologically advanced, space-grade silver iron box in the shape of a triangle encapsulates humanity's aspirations to connect with other forms of life in the universe. This jointly developed mooncake for the Planetarium provided inspiration.
Project Duration: 2022.7-9, Shanghai
Operation Flow: /