Waggner Coffee Fungsi Utama: Kemasan Kopi dening Wallrus Design Studio

Karya Waggner Coffee Fungsi Utama: Kemasan Kopi dening Wallrus Design Studio minangka pemenang sing diajeni banget saka A' Design Award Wesi 2023 sing bergengsi ing Kategori Kompetisi Desain Bungkusan.

WesiBungkusan· 2023

Waggner Coffee Fungsi Utama: Kemasan Kopi

dening Wallrus Design Studio

Klien: Wallrus Design Studio

Pemenang A' Design Award Wesi ing Kategori Bungkusan

12,693

Pemenang Penghargaan Terverifikasi

Verifikasi Status Penghargaan kanggo #151041

Kunjungi Situs Deleng ing A' Design Award Siaran Pers Lencana Penghargaan

Warna

Desaine

Babagan Waggner Coffee Fungsi Utama: Kemasan Kopi

Teks Buku: Waggner Coffee minangka desain kemasan kanggo merek kopi Jerman. Kantong iki digambar nganggo ilustrasi jendhela kayu Jerman kuna, digambar kanthi gaya linier, kanthi simbol merek diselehake ana ing tengah. Simbol kasebut nuduhake rusa sing lungguh ing omahe karo ngombe kopi, kanthi sorot cahya ing mburine, minangka rujukan kanggo wong-wong sing tetep melek ing wayah bengi lan ngombe kopi. Desain iki dicithak nganggo teknik rotogravure ing kantong kopi metalik kanthi ukuran 100 kaping 70 kaping 280 milimeter. Tujuane yaiku supaya merek kasebut gampang dikenali ing rak toko sing rame.

Pangakuan

Babagan A' Design Award Wesi

Waggner Coffee Fungsi Utama: Kemasan Kopi menang A' Design Award Wesi, pangenalan sing prestisius sing diparingake marang desain sing apik sing nyukupi kabutuhan profesional lan industri sing dikarepake saka ciptaan sing dirancang kanthi apik. Pemenang Wesi nuduhake katrampilan sing gedhe, spesialisasi sing dhuwur, pangerten ahli lan kapasitas kreatif para penciptane. Waggner Coffee Fungsi Utama: Kemasan Kopi dikarepake dadi ciptaan sing dihargai banget, dikagumi lan ditresnani sing praktis lan inovatif. Desain sing menang A' Design Award Wesi iki nggabungake praktik industri sing paling apik lan nduweni ciri teknis sing kompeten sing disambung karo kawruh lan bakat. Waggner Coffee Fungsi Utama: Kemasan Kopi diajeni amarga ketelitiane lan dirancang kanggo nyedhiyakake paningkatan kualitas urip sing mbiyantu ndadekake donya panggonan sing luwih apik.

Ing Mburi Desain

Kit Pers

Kredit, anggota tim lan detail teknis sing diwenehake dening desainer.

Sifat Unik: The main design idea was based on the function of coffee. Waggner is a German brand. Coffee consumers are those who use coffee to meet their body's caffeine needs. Most of them stay up at night for work and sleep less hours. The brand logo shows a deer sitting in its house drinking coffee with a light on behind it. Using this idea and drawing old German wooden windows, Waggner's packaging design was formed.
Ukuran & Kemasan: Width 100 mm x Depth 70 mm x Height 280 mm
Tag: Coffee, Packaging, German product, Wallrus
Teknologi Produksi: This product is rotogravure-printing on metalized coffee pouch.
Tantangan Desain: Attention to the origin of the brand and the use of familiar forms for the packaging audience
Riset: Examining familiar elements for audiences and consumers and presenting a questionnaire to consumers to find their insights on the way and reasons for coffee consumption.
Inspirasi: Most of the coffee packages are simple and only the brand name is placed on them, which makes their designs repetitive on the store shelf. The consumer needs more than a name or brand. The design of Wagner packaging attracts the viewer's eye and is easily distinguishable on the shelf.
Durasi Proyek: The project started in January 20221 in Iran and finished in April 2021 in Iran.
Alur Operasi: This design on the shelf is well distinguished from other products and impresses the consumers and establishes an emotional connection with them.
Paten: Mockup: Wallrus Design Studio
Anggota Tim: Creative Director: Matin Mirzaei
Kredit Gambar: Mockup: Wallrus Design Studio