Ings Kemasan Perawatan Kulit dening Jason Chan - Offesc Design

Karya Ings Kemasan Perawatan Kulit dening Jason Chan - Offesc Design minangka pemenang sing diajeni banget saka A' Design Award Wesi 2024 sing bergengsi ing Kategori Kompetisi Desain Bungkusan.

WesiBungkusan· 2024

Ings Kemasan Perawatan Kulit

dening Jason Chan - Offesc Design

Klien: Ings Yingshu Group

Pemenang A' Design Award Wesi ing Kategori Bungkusan

10,628

Pemenang Penghargaan Terverifikasi

Verifikasi Status Penghargaan kanggo #152173

Deleng ing A' Design Award Siaran Pers Lencana Penghargaan

Warna

Desaine

Babagan Ings Kemasan Perawatan Kulit

Ings minangka desain kemasan kang digawe kanggo sawijining rangkaian produk perawatan kulit. Desain iki nggunakake wujud pelor minangka metafora kanggo njangkah lapisan kulit kang luwih jero. Teknik arsitektural nyiptakake presentasi multidimensi kang njlentrehake teknologi profesional saka merek kasebut. Logo asli disederhanakake supaya elemen merek kang utama tetep katon cetha ing macem-macem jinis produk. Kothak kurir tanpa plastik kang nganggo risleting nggantekake lem perekat, kertas honeycomb kang bersertifikat FSC menehi peredam kejut, lan tinta kedhelai ndhukung proses degradasi.

Pangakuan

Babagan A' Design Award Wesi

Ings Kemasan Perawatan Kulit menang A' Design Award Wesi, pangenalan sing prestisius sing diparingake marang desain sing apik sing nyukupi kabutuhan profesional lan industri sing dikarepake saka ciptaan sing dirancang kanthi apik. Pemenang Wesi nuduhake katrampilan sing gedhe, spesialisasi sing dhuwur, pangerten ahli lan kapasitas kreatif para penciptane. Ings Kemasan Perawatan Kulit dikarepake dadi ciptaan sing dihargai banget, dikagumi lan ditresnani sing praktis lan inovatif. Desain sing menang A' Design Award Wesi iki nggabungake praktik industri sing paling apik lan nduweni ciri teknis sing kompeten sing disambung karo kawruh lan bakat. Ings Kemasan Perawatan Kulit diajeni amarga ketelitiane lan dirancang kanggo nyedhiyakake paningkatan kualitas urip sing mbiyantu ndadekake donya panggonan sing luwih apik.

Ing Mburi Desain

Kit Pers

Kredit, anggota tim lan detail teknis sing diwenehake dening desainer.

Sifat Unik: INGS is a leading domestic skincare brand that embraces the concepts of self-care, nature, authenticity, and technology. The team conducted research and experienced the entire range of INGS products, actively participating in discussions on ingredients, formulations, and the entire production process. The team's experience with the products and the brand's professionalism exceeded their expectations.
Ukuran & Kemasan: Ings Hyaluronic Acid Moisturizing and Repairing Lotion: 120ml, 48mm*48mm* 155mm, 55.99g
Ings Hyaluronic Acid Moisturizing and Repairing Mask: 28ml, 164mm*165mm 6.36g
Ings Hyaluronic Acid Hydro-Repairing Pre- Essense: 8ml, 30mm*30mm*108mm, 26.92g
Ings Hyaluronic Acid Moisturizing and Repairing Toner: 200ml, 54mm*54mm*178mm, 61.3g
Ings Hyaluronic Acid Intensive Sensitive Tolerance-Extreme Cream: 50g, 71mm* 71mm*56mm, 165.2g
Ings Hyaluronic Acid Pure Facial Cleanser: 120g, 60mm*32mm*172mm, 17.25g
Tag: Love Self, Nature, Real, Science, Technology
Teknologi Produksi: In terms of materials, we have adopted plastic-free logistics boxes and eliminated the use of adhesive glues. Instead, we use zippered courier boxes. For shock absorption, we use FSC-certified honeycomb paper. The product packaging employs soy ink, which aids in degradation.
Tantangan Desain: With a large number of SKUs, it's important to address the issue of varied and chaotic color styles. While designing the products, it is crucial to adhere to the parameters set by national skincare standards and make efforts to utilize environmentally friendly materials that comply with those standards. This ensures that we uphold our commitment to prioritizing sustainable development to the fullest extent possible.
Riset: After studying other skincare brands in the same category, we discovered that many of them tend to focus more on visual appeal and market trends. However, our emphasis lies in presenting the essence of professional technology. Drawing inspiration from our core technology, we have visually highlighted the research and development of our brand's maximum core value. The bullet-shaped design symbolizes direct penetration to the skin's depths, conveying a pictorial metaphor.
Inspirasi: The team approached the design from a perspective of professional technology, incorporating the metaphor of a bullet directly reaching the skin's depths. By combining architectural techniques, they created a multidimensional presentation that effectively expresses the professionalism of the brand's exclusive new technologies. The original logo was overly complex and had limited communicative power.
Durasi Proyek: The project started in June 2021 in Shanghai and finished in December 2022 in Shanghai.
Alur Operasi: The team conducted research and experienced the entire range of INGS products, actively participating in discussions on ingredients, formulations, and the entire production process. The team's experience with the products and the brand's professionalism exceeded their expectations. In the initial stage, the brand's key elements were extracted and simplified, creating a visually appealing presentation that precisely aligns with the brand's core technology.
Kredit Gambar: Photographer Ings, shanghai, 2022