Zongchuan 1929 Kemasan Pangan dening Wei Jiang

Karya Zongchuan 1929 Kemasan Pangan dening Wei Jiang minangka pemenang sing diajeni banget saka A' Design Award Perak 2024 sing bergengsi ing Kategori Kompetisi Desain Bungkusan.

PerakBungkusan· 2024

Zongchuan 1929 Kemasan Pangan

dening Wei Jiang

Klien: Xi'an Yiwen Brand Design Co., Ltd

Pemenang A' Design Award Perak ing Kategori Bungkusan

36,428

Pemenang Penghargaan Terverifikasi

Verifikasi Status Penghargaan kanggo #152257

Deleng ing A' Design Award Siaran Pers Lencana Penghargaan

Warna

Desaine

Babagan Zongchuan 1929 Kemasan Pangan

Zongchuan 1929 uga dadi berkah khusus kanggo sing nampa. Minangka hadiah kanggo Festival Prau Naga, produk iki nduweni peran penting kanggo ngirim emosi antarane wong. Temperamen lan budaya sing ditampilaké nggambaraké kepribadian lan budaya saka sing maringi hadiah. Zongchuan 1929 dirancang kanggo mènèhi kesan ramening pemandangan dalan Chang'an lan karamahane masyarakate. Proses mbukak kothak lan printing sing unik, uga panggunaan kertas sustainable, nggambaraké tanggung jawab sosial merek minangka brand Tiongkok sing wis lawas.

Pangakuan

Babagan A' Design Award Perak

Zongchuan 1929 Kemasan Pangan menang A' Design Award Perak, pangenalan sing prestisius banget sing diparingake marang desain tingkat dhuwur, endah lan nggumunake. Pemenang Perak iku karya sing sumunar banget lan kreatif banget sing nggambarake kaprigelan, bakat lan kaweruh para desainer. Zongchuan 1929 Kemasan Pangan dikarepake dadi karya sing nggumunake, conto teladan, profesional banget lan inovatif banget. Desain sing menang A' Design Award Perak iki iku panemuan sing luar biasa banget lan dikagumi sing paring manfaat lan nyurung maju wates seni, sains, desain lan teknologi. Zongchuan 1929 Kemasan Pangan iku ciptaan sing akeh sing ngirenake sing nggugah kekarepan, nggawa perasaan positif lan nuwuhake gumun lan kagum.

Ing Mburi Desain

Kit Pers

Kredit, anggota tim lan detail teknis sing diwenehake dening desainer.

Sifat Unik: Zongchuan 1929 is a packaging design for zongzi ( glutinous rice dumplings ) inspired by the historical and cultural heritage of Xi’an. Zongzi is a traditional festival food consumed during the Dragon Boat Festival, representing not only a tribute to the patriotic poet Qu Yuan from ancient times but also the preservation of traditional festivals and culture.
Ukuran & Kemasan: The size has a length of 672 x width 292 x height 126mm, and the weight is 1.86kg plus 600ml respectively.
Tag: Festival, Colorful, Elegancel, Historical
Teknologi Produksi: The packaging design of this project utilizes environmentally friendly paper materials, emphasizing the concept of recyclability and showcasing the brand's commitment to social responsibility as a renowned Chinese heritage brand.
Tantangan Desain: The design of Zongchuan 1929 presents a unique Chang An street scene through creative illustrations, showcasing the distinctive historical ambiance of the location. The intricately detailed elements in the artwork can be appreciated and enjoyed, and the backing paper featuring the complete illustration can also be preserved as a decorative piece of art.
Riset: Based on the concept of Zongchuan 19, the design team drew inspiration from the scenes of how people in ancient Tang Dynasty celebrated the Dragon Boat Festival in front of the Xi An City Wall thousands of years ago. Thus, the original illustration of Chang An Street came into being.
Inspirasi: Through Zongchuan 1929, we aim to evoke the bustling streets and warm atmosphere of Chang An, allowing people to experience the vibrant cityscape and the heartfelt sentiments of the people. The unique opening method and printing techniques also reflect the rich cultural heritage and understated elegance of the ancient city of Xi An.
Durasi Proyek: The project started in May 8, 2022 in China and finished in May 20, 2022.
Alur Operasi: The design also incorporates the ancient opening and closing mechanism of a drawbridge, adding a sense of ceremony to the gift box. The focus of the gift box is concentrated on the narrower side, ensuring both stability for display and weight-bearing capacity.
Anggota Tim: Wei Jiang
Kredit Gambar: Xi'an Yiwen Brand Design Co., Ltd