Transatlantic Innovation Week Komunikasi Acara dening Stefan Maier-Wimmer

Karya Transatlantic Innovation Week Komunikasi Acara dening Stefan Maier-Wimmer minangka pemenang sing diajeni banget saka A' Design Award Wesi 2024 sing bergengsi ing Kategori Kompetisi Desain Pariwara, Pemasaran lan Komunikasi.

WesiPariwara· 2024

Transatlantic Innovation Week Komunikasi Acara

dening Stefan Maier-Wimmer

Klien: U.S. Konsulat München

Pemenang A' Design Award Wesi ing Kategori Pariwara

46,602

Pemenang Penghargaan Terverifikasi

Verifikasi Status Penghargaan kanggo #153141

Kunjungi Situs Deleng ing A' Design Award Siaran Pers Lencana Penghargaan

Warna

Desaine

Babagan Transatlantic Innovation Week Komunikasi Acara

Transatlantic Innovation Week, sing diselenggarakake dening Kedutaan Besar Amerika Serikat lan kabèh lima konsulat jenderal, yaiku acara pirang-pirang dina sing fokus marang kemitraan Jerman-Amerika lan daya inovatif sing jembar. Miturut motto taun iki creativity unbound, trailer acara, landing page, lan piranti media sosial lengkap wis dirancang kanggo mitra acara. Visual kunci acara nggabungake motto karo konsep kemitraan minangka pesen utama.

Pangakuan

Babagan A' Design Award Wesi

Transatlantic Innovation Week Komunikasi Acara menang A' Design Award Wesi, pangenalan sing prestisius sing diparingake marang desain sing apik sing nyukupi kabutuhan profesional lan industri sing dikarepake saka ciptaan sing dirancang kanthi apik. Pemenang Wesi nuduhake katrampilan sing gedhe, spesialisasi sing dhuwur, pangerten ahli lan kapasitas kreatif para penciptane. Transatlantic Innovation Week Komunikasi Acara dikarepake dadi ciptaan sing dihargai banget, dikagumi lan ditresnani sing praktis lan inovatif. Desain sing menang A' Design Award Wesi iki nggabungake praktik industri sing paling apik lan nduweni ciri teknis sing kompeten sing disambung karo kawruh lan bakat. Transatlantic Innovation Week Komunikasi Acara diajeni amarga ketelitiane lan dirancang kanggo nyedhiyakake paningkatan kualitas urip sing mbiyantu ndadekake donya panggonan sing luwih apik.

Ing Mburi Desain

Kit Pers

Kredit, anggota tim lan detail teknis sing diwenehake dening desainer.

Sifat Unik: The key visual gives the Transatlantic Innovation Week event series its face. The landing page serves as a central communication platform with a teaser video. It tells the story of the current motto creativity unbound and the overarching goal of the event series: A bridge between partners. At the same time, the creative communication concept encourages others to become part of the event. An advertising toolset helps them to present themselves perfectly and promote own events. The landing page is also the event calendar with all event key dates.
Tag: Logo Design, Brand Imagery, Web Design, Interface Design, Moving Pictures & Movies
Teknologi Produksi: The teaser video was edited with the programs After Effects and Premiere Pro. Moving image material as well as text and image animations were used for the storytelling.
Tantangan Desain: The main challenge was to merge the fundamental approach of the transatlantic partnership with the event-specific concept, while still delineating each independently. An additional hurdle involved visualizing the idea of partnership as the overarching message.
Inspirasi: Colorful, loud, innovative. The key visual with message is the focus of this cross-media communication and was inspired by the partnership and innovative strength to be emphasized. It shows the impulse power of unleashed creativity. In the event trailer on the landing page, key concepts and futuristic image impressions tell the central idea, inspired by innovative startup industries in areas such as healthcare, fashion, food as well as art and content creation.
Durasi Proyek: The project kicked off in mid-March and concluded on April 28 with the last day of the event. The event landing page went live in early April, and the digital promotional materials and tools were provided to partners shortly before the start of the event. With the support of the participating partners, over 50 events took place throughout Germany as part of the "Transatlantic Innovation Week," under the theme "creativity unbound."
Alur Operasi: The transatlantic partnership exemplifies collaborative efforts in policies, resources, and technologies to fuel innovation for a better tomorrow. The Transatlantic Innovation Week aims to harness the creativity of future generations, encouraging them to take risks and generate ideas to address global challenges. Investing in and supporting young innovators is crucial for advancing progress and securing a sustainable future.
Anggota Tim: Creative Director: Stefan Maier-Wimmer
Art Director: Sebastian Hudl
Graphic Designer: Jana Himmel
Motion Graphics: Sabine Glaßl
Text: Jakob Wassenaar
Account Manager: Bruna de Morais Soares
Account Manager: Eva-Maria Engelbrecht