Karya Travel Buddy Game Browser dening Stefan Maier-Wimmer minangka pemenang sing diajeni banget saka A' Design Award Wesi 2024 sing bergengsi ing Kategori Kompetisi Desain Pariwara, Pemasaran lan Komunikasi.
WesiPariwara· 2024
Travel Buddy Game Browser
dening Stefan Maier-Wimmer
Klien: Holidayextras.de
Pemenang A' Design Award Wesi ing Kategori Pariwara
Pemenang Penghargaan Terverifikasi
Verifikasi Status Penghargaan kanggo #153173Desaine
Babagan Travel Buddy Game Browser
Travel Buddy iku petualangan interaktif sing kanthi nyenengake nampilake produk-produke Holiday Extras. Jagading dolanan parallax nggawe pengalaman lelungan virtual nalika para pemain navigasi. Minangka travel buddy, para pemain nuntun pasangan kanggo planning liburan, menehi tips supaya lelungane sukses. Saran-saran kasebut ngarahake menyang tes tipe lelungan sing lucu, sing mbukak prilaku liburane wong. Kajaba njelajah rangkaian produk, para pemain uga entuk pangerten luwih jero babagan preferensi lelungan pribadine.
Pangakuan
Babagan A' Design Award Wesi
Travel Buddy Game Browser menang A' Design Award Wesi, pangenalan sing prestisius sing diparingake marang desain sing apik sing nyukupi kabutuhan profesional lan industri sing dikarepake saka ciptaan sing dirancang kanthi apik. Pemenang Wesi nuduhake katrampilan sing gedhe, spesialisasi sing dhuwur, pangerten ahli lan kapasitas kreatif para penciptane. Travel Buddy Game Browser dikarepake dadi ciptaan sing dihargai banget, dikagumi lan ditresnani sing praktis lan inovatif. Desain sing menang A' Design Award Wesi iki nggabungake praktik industri sing paling apik lan nduweni ciri teknis sing kompeten sing disambung karo kawruh lan bakat. Travel Buddy Game Browser diajeni amarga ketelitiane lan dirancang kanggo nyedhiyakake paningkatan kualitas urip sing mbiyantu ndadekake donya panggonan sing luwih apik.
Ing Mburi Desain
Kit Pers
Kredit, anggota tim lan detail teknis sing diwenehake dening desainer.
- Sifat Unik
- In the interactive browser game, graphic elements move parallactically as you navigate, creating a virtual travel experience. The player advises a couple on planning their vacation and gives tips for a successful trip. The advice provides the results for a humorous travel type test that reveals the player's own vacation personality. Meanwhile, the player also internalizes the wide range of products.
- Ukuran & Kemasan
- As a browser game, there is a responsive design for laptops, smartphones, tablets, and other devices.
- Tag
- Content Strategy, Web Design, Digital Platforms, UX Design, Programming, Content Creation, B2C Communication, Moving Pictures & Movies, Gamification
- Teknologi Produksi
- In addition to concept and text, creative work also includes storytelling through parallax user experience. As the player navigates, they influence the movement of numerous graphic elements, creating an exciting and interactive journey. The changing positions of the objects were individually programmed for each affected element, resulting in a smooth parallax effect for the browser game.
- Tantangan Desain
- The creative challenge consisted of introducing the target audience to the company's wide range of products in a playful manner and internalizing their benefits through concrete examples. To determine how parallax navigation creates an impressive user experience, other games and media were analyzed.
- Inspirasi
- Bloom developed the browser game "Travel Buddy" to introduce new Holiday Extras products. Gamification is used to address the player's personal level, and the multi-layered game mechanics enable users to learn more about themselves and their personal travel behavior.
- Durasi Proyek
- The project started with the concept for a game mechanic, which was then wrapped in a story. Subsequently, designs for the look and feel were developed and the journey elements were illustrated. After the artwork, the programming of the game with its parallax effects and the result matrix of the travel type test began. The landing page went live in early 2023.
- Alur Operasi
- The virtual journey is controlled by the player by scrolling or swiping on the screen. During the game, a total of seven questions about their travel behavior appear, which the player must answer. At the end of the game, the player receives the result of their travel type test and a shopping voucher as a reward.
- Anggota Tim
- Creative Director: Stefan Maier-Wimmer
Art Director: Sebastian Hudl
Graphics: Ole Bornitz
Text: Jakob Wassenaar
Account Manager: Carina Härlein
Programming: Patrick Fürst
Programming: Gerald Gömmel
Disponsori
Jelajahi Ngluwihi Designers.org
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Jelajahi Liyane
Desain Sing Gegayutan
Jelajahi desain pemenang penghargaan liyane saka kategori sing padha, dipilih miturut kualitas.