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Gujin-National Treasure Kemasan Botol Baijiu by Hua Yun

Gujin-National Treasure Kemasan Botol Baijiu by Hua Yun is a highly esteemed winner of the very prestigious 2024 A' Design Award Wesi in Desain Bungkusan Competition Category.


WesiBungkusan· 2024

Gujin-National Treasure Kemasan Botol Baijiu

by Hua Yun

A' Design Award Wesi Winner in Bungkusan Category

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Verified Award Winner

Verify Award Status for #153980

Colors

The Design

About Gujin-National Treasure Kemasan Botol Baijiu

Gujin-National Treasure minangka desain kemasan kanggo baijiu Tionghoa. Botol iki digawe saka keramik, kanthi badan warna giok putih lan tutup sarta dhasar warna emas. Dhasar kothak kasebut ngelingake marang segel giok saka bangsawan Tionghoa kuna. Lima naga sing nglumpuk ing tutup njaba nglambangake kamakmuran lan katentreman nasional. Ing njero, tutup bunder nggawa motif naga. Wangune njupuk saka budaya kekaisaran Tionghoa lan estetika oriental tradisional. Botol iki ukurane 200 mm lebar, 350 mm dhuwur, lan 200 mm jero. Desain iki dienggo minangka wadhah uga minangka obyek hiasan kanggo dipamerake lan dikoleksi.

The Recognition

About the A' Design Award Wesi

Gujin-National Treasure Kemasan Botol Baijiu menang A' Design Award Wesi, pangenalan sing prestisius sing diparingake marang desain sing apik sing nyukupi kabutuhan profesional lan industri sing dikarepake saka ciptaan sing dirancang kanthi apik. Pemenang Wesi nuduhake katrampilan sing gedhe, spesialisasi sing dhuwur, pangerten ahli lan kapasitas kreatif para penciptane. Gujin-National Treasure Kemasan Botol Baijiu dikarepake dadi ciptaan sing dihargai banget, dikagumi lan ditresnani sing praktis lan inovatif. Desain sing menang A' Design Award Wesi iki nggabungake praktik industri sing paling apik lan nduweni ciri teknis sing kompeten sing disambung karo kawruh lan bakat. Gujin-National Treasure Kemasan Botol Baijiu diajeni amarga ketelitiane lan dirancang kanggo nyedhiyakake paningkatan kualitas urip sing mbiyantu ndadekake donya panggonan sing luwih apik.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The base of the bottle is square, exuding a solemn and elegant atmosphere, as if it were a jade seal of ancient Chinese royalty from the bottom. The five dragons gathered on the outer cover symbolize national prosperity and peace, bringing blessings to all. The spherical dragon pattern hat inside reveals a mysterious oriental charm, showcasing the mystical allure of the East
Dimensions & Packaging
Width: 200mm x Height: 350mm x Depth: 200mm
Tags
Chinese Baijiu, Oriental Aesthetics, Packing design
Production Technology
This product mainly uses ceramic materials. The main color of the bottle body is white jade, combined with a golden lid and base, which reflects the noble and luxurious nature of ancient Chinese royalty.
Design Challenge
This product is a manifestation of the noble symbol of the emperor. It is meticulously designed to integrate the images of jade seal, dragon, and four immortals, highlighting the majesty and dominance of the emperor.
Research
Designers have discovered that in China, the emperor is the most noble symbol, representing the supreme authority. Designers want to reflect this sense of nobility and awe to consumers, allowing them to experience the majesty of the emperor.
Inspiration
Integrating thousands of years of Chinese imperial culture, combining the nobility and elegance of ancient Chinese emperors with the symbolism of five dragons gathering together, and combining it with modern technology, this work presents a unique and precious masterpiece.
Project Duration
The project started in April 2023 in Shenzhen and finished in August 2023 in Shenzhen.
Operation Flow
In terms of product experience, for consumers, this product is not only an innovative wine container but also an art piece with display and collection functions, which can be displayed as a decorative item in the home.
Image Credits
HuaYun Design

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