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Furmint Vodka Kemasan Omben-omben by Peter Morvai

Furmint Vodka Kemasan Omben-omben by Peter Morvai is a highly esteemed winner of the very prestigious 2024 A' Design Award Perak in Desain Bungkusan Competition Category.


PerakBungkusan· 2024

Furmint Vodka Kemasan Omben-omben

by Peter Morvai

Client: Seven Hills Distillery

A' Design Award Perak Winner in Bungkusan Category

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Verified Award Winner

Verify Award Status for #154561

Colors

The Design

About Furmint Vodka Kemasan Omben-omben

Furmint Vodka minangka desain kemasan kanggo vodka sing digawe saka anggur. Seven Hills Distillery mung ngasilake 800 nganti 1000 botol saben taun, mula vodka iki kalebu produk artisan. Kemasan iki nggambarake kemurnian minuman kasebut lan bahan dhasare saka anggur. Tipografi prasaja ing label ngarep sing dicithak nganggo teknik offset menehi tampilan sing resik. Ilustrasi sing dicithak nganggo teknik sablon ing kaca ngelingake godhong anggur kanthi cara kontemporer. Nalika botol kebak, cairan kasebut dadi kaya lensa lan nambahi jero ing detail-detail sing alus. Botol iki dhuwure 340 mm lan ambane 80 mm.

The Recognition

About the A' Design Award Perak

Furmint Vodka Kemasan Omben-omben menang A' Design Award Perak, pangenalan sing prestisius banget sing diparingake marang desain tingkat dhuwur, endah lan nggumunake. Pemenang Perak iku karya sing sumunar banget lan kreatif banget sing nggambarake kaprigelan, bakat lan kaweruh para desainer. Furmint Vodka Kemasan Omben-omben dikarepake dadi karya sing nggumunake, conto teladan, profesional banget lan inovatif banget. Desain sing menang A' Design Award Perak iki iku panemuan sing luar biasa banget lan dikagumi sing paring manfaat lan nyurung maju wates seni, sains, desain lan teknologi. Furmint Vodka Kemasan Omben-omben iku ciptaan sing akeh sing ngirenake sing nggugah kekarepan, nggawa perasaan positif lan nuwuhake gumun lan kagum.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Sevenhills Distillery has launched a vodka made from grapes to
complement its highly successful Tokaj Gin. It produces just 800-1000 bottles a year, which can be defined as an artisan product.
Dimensions & Packaging
Height: 340 mm
Width: 80 mm
Tags
graphasel design studio, furmint vodka, contemporary packaging, sevenhills distillery
Production Technology
Ofset printed label and screenprinted bottle.
Design Challenge
When designing the packaging, it was a challenge to continue and surpass the Tokaj Gin packaging previously also created for Seven Hills Distillery. Many variations were made on the illustration of the grape leaf on the bottle, which had to be reformulated in a contemporary way so that it would not dominate the bottle and the front label, but still give a unique, special and unmistakable appearance to the vodka made from the grapes contained in the bottle.
Research
The design of this bottle is a continuation of the Tokaj Gin packaging (that is also the product of Sevenhills Distillery), but in a more contemporary and modern way, that fits to the subject of making vodka from grapes.
Inspiration
The aim was for the packaging to reflect the purity of the vodka, but also to reflect the unique grape base. The simple typography of the front label gives the product a clean simplicity, while the screened bottle evokes a grape leaf in a contemporary way. As with the gin, the lens effect has been given great attention in the design, as the liquid-filled bottle distorts the fine details in an exciting way.
Project Duration
Started and finished in Budapest at the end of 2022.
Operation Flow
As the customer looks through the bottle filled with vodka, the liquid adds an additional dimension to the screened illustration.
Team Members
art directors: László Ördögh, Dávid Drozsnyik
graphic designer: Péter Morvai
Image Credits
Images: Bence Boldogh

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