Xilin Gol Cheese Fungsi Utama: Kemasan Keju dening Chenghua Li, Linjian Chen, Deli Dong and Xinyi Yin

Karya Xilin Gol Cheese Fungsi Utama: Kemasan Keju dening Chenghua Li, Linjian Chen, Deli Dong and Xinyi Yin minangka pemenang sing diajeni banget saka A' Design Award Wesi 2024 sing bergengsi ing Kategori Kompetisi Desain Bungkusan.

WesiBungkusan· 2024

Xilin Gol Cheese Fungsi Utama: Kemasan Keju

dening Chenghua Li, Linjian Chen, Deli Dong and Xinyi Yin

Klien: Xilin Gol League Brand Building Promotion Centre

Pemenang A' Design Award Wesi ing Kategori Bungkusan

13,335

Pemenang Penghargaan Terverifikasi

Verifikasi Status Penghargaan kanggo #158922

Kunjungi Situs Deleng ing A' Design Award Siaran Pers Lencana Penghargaan

Warna

Desaine

Babagan Xilin Gol Cheese Fungsi Utama: Kemasan Keju

Teks Buku: Xilin Gol Cheese minangka desain kemasan kanggo produk keju saka Padang Rumput Xilin Gol. Kothak pesagi iki mbukak lan nutup ing sisih ndhuwur lan sisih ngisor. Cangkang njaba digawe saka kertas lan plastik kanthi pola bolong sing dibentuk kaya yurt. Lembaran transparan ing ngarep lan mburi dicithak nganggo gambar ilustrasi karakter kulawarga keju. Pola lan teks ing loro-lorone sisih dicithak kanthi teknik letterpress. Kothak jero digawe saka kertas ora tembus pandang kanthi ilustrasi pemandangan padang rumput. Desain iki nggandhengake budaya Mongolia karo seni grafis modern.

Pangakuan

Babagan A' Design Award Wesi

Xilin Gol Cheese Fungsi Utama: Kemasan Keju menang A' Design Award Wesi, pangenalan sing prestisius sing diparingake marang desain sing apik sing nyukupi kabutuhan profesional lan industri sing dikarepake saka ciptaan sing dirancang kanthi apik. Pemenang Wesi nuduhake katrampilan sing gedhe, spesialisasi sing dhuwur, pangerten ahli lan kapasitas kreatif para penciptane. Xilin Gol Cheese Fungsi Utama: Kemasan Keju dikarepake dadi ciptaan sing dihargai banget, dikagumi lan ditresnani sing praktis lan inovatif. Desain sing menang A' Design Award Wesi iki nggabungake praktik industri sing paling apik lan nduweni ciri teknis sing kompeten sing disambung karo kawruh lan bakat. Xilin Gol Cheese Fungsi Utama: Kemasan Keju diajeni amarga ketelitiane lan dirancang kanggo nyedhiyakake paningkatan kualitas urip sing mbiyantu ndadekake donya panggonan sing luwih apik.

Ing Mburi Desain

Kit Pers

Kredit, anggota tim lan detail teknis sing diwenehake dening desainer.

Sifat Unik: Xilin Gol Cheese, from the Xilin Gol Grassland, is made with premium milk and a pure, additive-free process, appealing to health-conscious consumers who value quality. With a sensory design blending sight and taste, it embodies the pristine beauty of the grassland, providing a healthy and delicious treat. Themed "natural purity," the packaging merges grassland vistas, Mongolian culture, and modern art, blending ethnic tradition with contemporary expression.
Ukuran & Kemasan: Upper box W122.62 x D122.62 x H104mm
Lower box W177.71 x D177.71 x H118.7mm
Tag: Cheese, Food, Packaging Design, Branding, Products
Teknologi Produksi: Adopting the square box design with top and bottom closure, the outer shell is made of paper and plastic hollowed out, the hollowed-out pattern resembles a yurt, the transparent plastic sheet on the front and back are printed with IP images of singing milk bars and slices of milk, and the patterns and texts on both sides are letterpress printed, reflecting the high-end texture. The inner case is made of opaque paper with illustrations of the Xilin Gol grassland scenery, showing the pure and natural grassland style. When the top and bottom boxes are closed, the cheerful scene of the cheese family singing and dancing in the grassland is shown.
Tantangan Desain: How to make an attempt to rejuvenate the design of traditional folklore under the principle of green design. Delivering cultural connotations in the Mongolian context to a multilingual consumer audience.
Riset: Interpersonal Design Theory, Anthropomorphic Design
Inspirasi: Xilin Gol cheese packaging draws inspiration from Mongolian culture, green grasslands, and folk customs. The design incorporates elements such as the Mongolian yurt shape, language, pattern art, and rock paintings, using a blue-white and green-white color scheme for an authentic grassland style. The key pattern features the Xilin Gol cheese family's IP, adding a playful touch while emphasizing the product's purity and healthy taste.
Durasi Proyek: The project was completed in Hangzhou, China, on October 10, 2023.
Alur Operasi: The shape of the box is a square box that opens and closes at the top and bottom, and when the top and bottom boxes are closed, it shows the cheerful scene of the cheese family singing and dancing in the grassland.
Anggota Tim: Chenghua Li
Linjian Chen
Deli Dong
Xinyi Yin
Kredit Gambar: Image #No1: Designer Chenghua Li, Linjian Chen, Deli Dong, Xinyi Yin, Xilin Gol Cheese 1, 2023.
Image #No2: Designer Chenghua Li, Linjian Chen, Deli Dong, Xinyi Yin, Xilin Gol Cheese 2, 2023.
Image #No3: Designer Chenghua Li, Linjian Chen, Deli Dong, Xinyi Yin, Xilin Gol Cheese 3, 2023.
Image #No4: Designer Chenghua Li, Linjian Chen, Deli Dong, Xinyi Yin, Xilin Gol Cheese 4, 2023.
Image #No5: Designer Chenghua Li, Linjian Chen, Deli Dong, Xinyi Yin, Xilin Gol Cheese 5, 2023.