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Adam And Eve Kemasan Panganan dening Antonia Skaraki

Karya Adam And Eve Kemasan Panganan dening Antonia Skaraki minangka pemenang sing diajeni banget saka A' Design Award Perak 2025 sing bergengsi ing Kategori Kompetisi Desain Bungkusan.


PerakBungkusan· 2025

Adam And Eve Kemasan Panganan

dening Antonia Skaraki

Klien: A|S Strategy, Branding & Communication

Pemenang A' Design Award Perak ing Kategori Bungkusan

28,545

Pemenang Penghargaan Terverifikasi

Verifikasi Status Penghargaan kanggo #163788

Warna

Desaine

Babagan Adam And Eve Kemasan Panganan

Kemasan iki kanthi trampil nggabungake crita, seni, lan tradhisi. Diilhami dening narasi Kitab Suci lan Odyssey karya Homer, kemasan iki menehi pakurmatan marang tradhisi abadi pangatuh woh ara ing srengenge. Ilustrasi botani gaya lawas nuwuhake rasa njelajah lan panemuan, nggabungake seni lan ilmu pengetahuan minangka pujian marang buku catetan para panjelajah jaman biyen. Desain iki ngrayakake kasugihan alam lan kapinteran manungsa, nggawe sesambungan kang jero antarane sejarah, warisan, lan katrampilan pengawetan. Kemasan iki ngowahi woh sing prasaja dadi crita babagan rasa pengin weruh, seni, lan tradhisi.

Pangakuan

Babagan A' Design Award Perak

Adam And Eve Kemasan Panganan menang A' Design Award Perak, pangenalan sing prestisius banget sing diparingake marang desain tingkat dhuwur, endah lan nggumunake. Pemenang Perak iku karya sing sumunar banget lan kreatif banget sing nggambarake kaprigelan, bakat lan kaweruh para desainer. Adam And Eve Kemasan Panganan dikarepake dadi karya sing nggumunake, conto teladan, profesional banget lan inovatif banget. Desain sing menang A' Design Award Perak iki iku panemuan sing luar biasa banget lan dikagumi sing paring manfaat lan nyurung maju wates seni, sains, desain lan teknologi. Adam And Eve Kemasan Panganan iku ciptaan sing akeh sing ngirenake sing nggugah kekarepan, nggawa perasaan positif lan nuwuhake gumun lan kagum.

Ing Mburi Desain

Kit Pers

Kredit, anggota tim lan detail teknis sing diwenehake dening desainer.

Sifat Unik
The Adam and Eve packaging combines storytelling, nature, and art, paying tribute to the ancient tradition of drying figs as first recorded in Homer’s Odyssey. The design features vintage botanical illustrations, evoking a sense of discovery and merging art with science, reminiscent of explorers' and scientists' notebooks. This unique blend of historical narrative, natural elements, and artistic expression sets the packaging apart by honouring both the fruit's ancient history and its timeless preservation.
Ukuran & Kemasan
Height 370mm x width 190.5mm, rectangle 70mmx92 and composite 120 x 225
Tag
Adam and Eve, sundried figs, botanical illustrations, Greek figs, Kalamata figs, nature-inspired packaging, storytelling, vintage notebook
Teknologi Produksi
Our production technique for the labels used CMYK, screen printing, varnish and slitter rewinder. For the bags B colours Flexo UV was used. The materials used were PP white/permanent and hot foil gold as well as cotton white/S2047N / BG45WH. The special techniques used were varnish, slitter rewinder, laminate and flexo UV. The methodologies were flexo and screen printing.
Tantangan Desain
The main challenge in the Adam and Eve project was to have an idea that would make this product look really different from its vast competition. We achieved this by integrating the detailed aesthetic of Victorian-era scientific notebooks into a modern packaging design.Balancing the intricacy of hand-drawn illustrations with modern production methods posed technical difficulties, as did ensuring the packaging material was both sustainable and visually evocative of the period. Achieving a cohesive blend of vintage art and contemporary functionality was a significant creative hurdle.
Riset
There was research done by the agency's marketing department about the competition in order to see what kind of packaging exists in the Greek and international markets. The agency also looked into the kind of by-products of sun-dried figs in order to suggest to the client other products they could produce based on the figs. The research was also a design research into the packaging trends of similar products. Everything was conducted by the marketing department of the agency with the goal to differentiate the brand from its competitors in the US market.
Inspirasi
The Adam and Eve project draws its primary inspiration from Victorian-era scientists' and explorers' notebooks, which were filled with hand-written notes and intricate sketches documenting newly discovered species of flora and fauna. These vintage journals, combining art and science, evoke a sense of discovery and exploration. The packaging design mirrors this tradition, paying homage to the natural world and the historical methods of preserving knowledge and nature’s bounty through detailed illustrations and storytelling.
Durasi Proyek
The project started in January and finished in August. It hit the US markets in September.
Alur Operasi
This is a project with many variants and different operations. There is a doypack with string figs whith a seal that opens, there is a round pack protected by cling film containing crown figs, based of the traditional sun-dried fig Greek pack and there is a glass jar for fig spread which opens like a normal glass container.

Disponsori

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Desain Apik Pantes Nampa Pengakuan Gedhe

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Nominasi