Karya Lucky Bread Kemasan Panganan dening Antonia Skaraki minangka pemenang sing diajeni banget saka A' Design Award Wesi 2025 sing bergengsi ing Kategori Kompetisi Desain Bungkusan.
WesiBungkusan· 2025
Lucky Bread Kemasan Panganan
dening Antonia Skaraki
Klien: A|S Strategy, Branding & Communication
Pemenang A' Design Award Wesi ing Kategori Bungkusan
Pemenang Penghargaan Terverifikasi
Verifikasi Status Penghargaan kanggo #163794Desaine
Babagan Lucky Bread Kemasan Panganan
Pakurmatan korporasi punika, minangka peparing rahayu kangge taun enggal, manunggalaken tradhisi lan modernitas, nampilaken roti gawean tangan ingkang kaparingan motif simbolis, dipundamel dening seniman kerajinan Xompliastres saking Marathos, Kreta. Saben ornamen ngemot pangajeng-ajeng ingkang jero kados transformasi, pangayoman, lan lair malih. Desain punika minangka pakurmatan dhumateng wujud seni ingkang sirna, ngemot warisan kabudayan lan pangajeng-ajeng bebarengan wonten ing roti hiasan ingkang unik lan rinci, kasimpen wonten ing kothak ingkang dipungambar kanthi tliti. Pakurmatan punika dados perayaan kasenengan saha wadhah kangge peparing kamakmuran lan kasuksesan.
Pangakuan
Babagan A' Design Award Wesi
Lucky Bread Kemasan Panganan menang A' Design Award Wesi, pangenalan sing prestisius sing diparingake marang desain sing apik sing nyukupi kabutuhan profesional lan industri sing dikarepake saka ciptaan sing dirancang kanthi apik. Pemenang Wesi nuduhake katrampilan sing gedhe, spesialisasi sing dhuwur, pangerten ahli lan kapasitas kreatif para penciptane. Lucky Bread Kemasan Panganan dikarepake dadi ciptaan sing dihargai banget, dikagumi lan ditresnani sing praktis lan inovatif. Desain sing menang A' Design Award Wesi iki nggabungake praktik industri sing paling apik lan nduweni ciri teknis sing kompeten sing disambung karo kawruh lan bakat. Lucky Bread Kemasan Panganan diajeni amarga ketelitiane lan dirancang kanggo nyedhiyakake paningkatan kualitas urip sing mbiyantu ndadekake donya panggonan sing luwih apik.
Ing Mburi Desain
Kit Pers
Kredit, anggota tim lan detail teknis sing diwenehake dening desainer.
- Sifat Unik
- Lucky Bread is a unique, handcrafted gift inspired by traditional Cretan wedding bagels, where each bread is adorned with intricate symbols that convey messages of fortune and new beginnings. The design stands out by combining ancient artistry with modern personalization, using symbols such as the lotus, dragonfly, and tree of life to reflect optimism, protection, and transformation. The bread is presented in a beautifully illustrated box, further enhancing its uniqueness and cultural significance.
- Ukuran & Kemasan
- Diameter: 330mm x height: 80mm. Product technology: Offcet, Cmyck and Varnish. Material: Paper Velvet 150g. We used varnish, paper lamination and handcrafted skills.
- Tag
- Lucky Bread, traditional Cretan wedding bread, artisan craftsmanship, symbolic bread design, wedding bagels, prosperity symbols, handcrafted bread, corporate gift, Cretan traditions
- Teknologi Produksi
- The Lucky Bread project involved collaborating with traditional Cretan artisans, known as "xompliastres," who meticulously hand-shaped and decorated each bread with meaningful symbols. The bread was made using traditional dough and carefully molded into intricate designs, reflecting ancient craftsmanship techniques. The packaging features detailed illustrations of the symbols used, creating a cohesive visual narrative. The process required close collaboration with artisans to ensure the symbolic intricacies and cultural integrity were preserved.
- Tantangan Desain
- The hardest part of baking a custom bread such as this is to create new and unique symbols our of dough. The artisans had to change their kneading habit of the ordinary symbols and turn to something new, more intricate.
- Riset
- Based on the team's different places of origin, we researched the local customs and we selected the most interesting one. A special bread ornamented by women and offered usually at weddings. This bread-ring is first shaped out of dough and then each woman crafts an ornament. We gave the women our own symbols to craft and place on the main body. Stamatakis Cretan bakery baked and placed them in the box we had manufactured. In this form, fresh and cased it was delivered to our clients.
- Inspirasi
- The inspiration for the Lucky Bread project came from a desire to preserve and celebrate the vanishing art form of traditional wedding bagels crafted by the artisans of Marathos, Crete. This project reflects a deeper cultural homage, where symbolism, craftsmanship, and personalization converge to create a unique product. Each ornamented bread piece conveys messages of prosperity and success, bringing together ancient symbolism with modern gifting traditions.
- Durasi Proyek
- This project started in March and finished in October in Athens and Crete. It was sent to 150 clients.
- Alur Operasi
- This is a box full of symbolisms. When the user opens this box and finds a ring made of bread with the same symbolisms that exist on the box. Inside also one finds a leaflet which explains every symbolism. All the symbolisms are for good luck.
- Anggota Tim
- 14
Disponsori
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