Source of Subtle Waves Fungsi Utama: Kemasan Minuman Keras dening Jie Zhang

Karya Source of Subtle Waves Fungsi Utama: Kemasan Minuman Keras dening Jie Zhang minangka pemenang sing diajeni banget saka A' Design Award Perunggu 2025 sing bergengsi ing Kategori Kompetisi Desain Bungkusan.

PerungguBungkusan· 2025

Source of Subtle Waves Fungsi Utama: Kemasan Minuman Keras

dening Jie Zhang

Klien: Jie Zhang

Pemenang A' Design Award Perunggu ing Kategori Bungkusan

12,466

Pemenang Penghargaan Terverifikasi

Verifikasi Status Penghargaan kanggo #164524

Deleng ing A' Design Award Siaran Pers Lencana Penghargaan

Warna

Desaine

Babagan Source of Subtle Waves Fungsi Utama: Kemasan Minuman Keras

Teks Buku: Source of Subtle Waves minangka desain kemasan kanggo minuman keras Baijiu Tiongkok. Botol kang wangune kaya tetesan banyu iku nglambangake owah-owahane gandum lan banyu dadi Baijiu sajrone wektu, uga nuduhake proses gawe kang suwe. Botol iki digawe saka keramik kang diobong ing Jingdezhen lan digabung karo logam kang dilapisi emas, nyiptakake kontras antarane kekuwatan lan kelembutan. Dekal timbul kang digawe kanthi suhu dhuwur menehi tekstur telung dimensi ing permukaane. Tutupe kailhami saka busana sirah para sarjana zaman kuna. Bagean tengah kang luwih amba lan pucuk-pucuk kang luwih ciyut ndadekake botol iki gampang digegem lan disokake.

Pangakuan

Babagan A' Design Award Perunggu

Source of Subtle Waves Fungsi Utama: Kemasan Minuman Keras menang A' Design Award Perunggu, pangenalan sing prestisius banget sing diparingake marang desain sing luar biasa sing dicirikake dening kreativitas, kapinteran lan kaweruh sing landhep. Pemenang Perunggu iku artefak sing trampil banget lan kreatif banget sing mbuktekake pengalaman sing jembar, imajinasi lan kapinteran para desainer. Source of Subtle Waves Fungsi Utama: Kemasan Minuman Keras dikarepake dadi barang sing dihargai banget, dikagumi lan ditresnani, profesional lan inovatif banget. Desain sing menang A' Design Award Perunggu iki ngemot praktik sing paling apik ing seni, sains, desain lan teknologi, lan apik banget ing perhatiane marang rincian. Source of Subtle Waves Fungsi Utama: Kemasan Minuman Keras nyukupi kabutuhan kanthi apik, nutul kekarepan, ngaya rasa lan narik rasa pengin weruh.

Ing Mburi Desain

Kit Pers

Kredit, anggota tim lan detail teknis sing diwenehake dening desainer.

Sifat Unik: Through creative design and craftsmanship, this Chinese Baijiu packaging breaks the rustic style of traditional Jiang flavour Baijiu, perfectly blending strength and gentleness. The waterdrop shaped bottle represents the arduous brewing process, employing traditional craftsmanship to achieve an interplay between metal and ceramic. This showcases the aesthetics of harmony between strength and gentleness in traditional Chinese culture, converting this Baijiu from a drink into an art collection.
Ukuran & Kemasan: product dimensions, 110 mm x 110 mm x 250 mm
Tag: Traditional elements, Eastern aesthetics, Culture of poetry and drink, Chinese Baijiu packaging, Harmony between strength and gentleness
Teknologi Produksi: This Baijiu packaging combines ceramic and gold plated metal, using ceramic firing techniques from Jingdezhen and high temperature relief decals to create a textured, three dimensional surface with a delicate feel, adding unique artistic value. Ceramics, the primary material, feature low energy and material consumption during firing, do not release harmful substances, and meet green production standards, achieving both practicality and environmental friendliness.
Tantangan Desain: The design challenge was to harmonize the contrasting elements of strength and gentleness, conveying both the power of the brewing process and the smoothness of the liquor. The bottle, abandoning the traditional rustic form, adopts a waterdrop shape with textures that symbolize time, evoking the softness of the liquor and the resilience of the brewing process. The interplay of ceramic and metal materials seamlessly blends strength and gentleness, embodying modern design elegance.
Riset: The team integrates traditional elements with modern aesthetics. The bottle, featuring a waterdrop shape with intricate textures, symbolizes the brewing process and the passage of time. Inspired by ancient scholar headdresses, the cap honours the rich heritage of poetry and drink culture. This design pays tribute to Chinese tradition while exploring innovative forms, offering a unique product that combines cultural depth with a high quality experience.
Inspirasi: This Baijiu packaging, inspired by the harmony between strength and gentleness, features a waterdrop shaped bottle, symbolizing the transformation of grain and water into Baijiu over time and highlighting the craftsmanship of the brewer. The contrast between metal and ceramic showcases the balance of strength and gentleness in Eastern aesthetics. Inspired by ancient scholar headdresses, the cap integrates the elegance of poetry and drink culture, offering a culturally meaningful experience.
Durasi Proyek: This product was designed and developed in Chengdu in October 2022 and launched in Chinese market in December 2024.
Alur Operasi: The ceramic ensures optimal breathability, maintaining ideal humidity for the liquor and preserving its quality. Its high chemical resistance prevents acid and alkali corrosion, ensuring purity and extended shelf life.
The ergonomic design of the bottle features a wider midsection and narrower ends, with a symmetrical 5 to 5 ratio between the body and neck, facilitating easy handling and pouring. Inspired by ancient scholar headdresses, the cap adds a dignified touch to the opening experience.
Anggota Tim: Zhang Jie