Castanea Nectar Fungsi Utama: Kemasan Madu dening Inna Kovalenko

Karya Castanea Nectar Fungsi Utama: Kemasan Madu dening Inna Kovalenko minangka pemenang sing diajeni banget saka A' Design Award Perunggu 2025 sing bergengsi ing Kategori Kompetisi Desain Bungkusan.

PerungguBungkusan· 2025

Castanea Nectar Fungsi Utama: Kemasan Madu

dening Inna Kovalenko

Klien: Kyiv Academy of Applied Arts

Pemenang A' Design Award Perunggu ing Kategori Bungkusan

13,825

Pemenang Penghargaan Terverifikasi

Verifikasi Status Penghargaan kanggo #168736

Kunjungi Situs Deleng ing A' Design Award Siaran Pers Lencana Penghargaan

Warna

Desaine

Babagan Castanea Nectar Fungsi Utama: Kemasan Madu

Teks Buku: Castanea Nectar minangka desain kemasan kanggo madu kastanya. Teknik ilustrasi cat banyu (watercolor) nggambarake entheng lan alusé kembang lan godhong kastanya. Logo nggunakake garis sing lembut lan rada kenthel kanggo nyaranake kepadhetan lan kasugihan madu kastanya, dene wangun sing tegas ngelingake kekuwatan wit kastanya. Tawon cilik ngubungake unsur-unsur ing logo kasebut. Madu iki disuguhake ing wadhah kaca 250 gram kanthi label ukuran 125 kaliyan 55 milimeter, kang dipapanake ing kothak ukuran 85 kaliyan 85 kaliyan 110 milimeter. Desain iki nyawiji karo wit kastanya minangka simbol ijo kutha Kyiv.

Pangakuan

Babagan A' Design Award Perunggu

Castanea Nectar Fungsi Utama: Kemasan Madu menang A' Design Award Perunggu, pangenalan sing prestisius banget sing diparingake marang desain sing luar biasa sing dicirikake dening kreativitas, kapinteran lan kaweruh sing landhep. Pemenang Perunggu iku artefak sing trampil banget lan kreatif banget sing mbuktekake pengalaman sing jembar, imajinasi lan kapinteran para desainer. Castanea Nectar Fungsi Utama: Kemasan Madu dikarepake dadi barang sing dihargai banget, dikagumi lan ditresnani, profesional lan inovatif banget. Desain sing menang A' Design Award Perunggu iki ngemot praktik sing paling apik ing seni, sains, desain lan teknologi, lan apik banget ing perhatiane marang rincian. Castanea Nectar Fungsi Utama: Kemasan Madu nyukupi kabutuhan kanthi apik, nutul kekarepan, ngaya rasa lan narik rasa pengin weruh.

Ing Mburi Desain

Kit Pers

Kredit, anggota tim lan detail teknis sing diwenehake dening desainer.

Sifat Unik: For the visual part of the brand, a watercolor illustration technique was chosen to convey the lightness of flowers and leaves. The logo, with its smooth, slightly viscous lines, symbolizes the density and richness of chestnut honey, while the strict shapes hint at the strength and resilience of the tree itself. A small bee, diligently creating this golden treasure, became the connecting element of the logo. The process of creating the brand was not only creative but also deeply symbolic. It was important to preserve the spirit of the city, its history, and its modern dynamics, while giving the world something truly unique.
Ukuran & Kemasan: The diameter of a 250-gram glass jar is 70–80 mm..
Label size: 125×55 mm.
Box size: 85×85×110 mm.
Tag: Logo, gift, pattern, organic product
Teknologi Produksi: The logo was created in a vector program Illustrator, graphic elements and mockups in Photoshop
Tantangan Desain: The creative task in creating a gift with chestnut honey was, first, to develop a unique product that would highlight its naturalness and exclusivity; second, to select design elements that reflect the taste and aroma of chestnut honey; and third, to create a harmonious combination of color, shape, and fonts that would make the gift not only attractive but also memorable.
Riset: The research involved analyzing the honey market and its unique flavor properties. The task was to come up with a concise name that resonates with the project and ideas for its implementation. This included searching for references and mockups for the work.
Inspirasi: The chestnut tree has long been a green symbol of Kyiv. In spring, one can endlessly admire its white and pink candle-like blossoms, and in autumn, delight in gathering its shiny, lacquered fruits. Few in the world produce honey from chestnut flowers. This uniqueness inspired the creators of the brand to craft a truly special product.
Every detail — from the name to the label design — was carefully thought out to create a sense of comfort, warmth, and a return home. Thus, chestnut honey became not just a product, but a piece of Kyiv, offering sweet memories and a chance to feel spring again, no matter where you are.
Durasi Proyek: The idea started to take shape at the end of January 2025. In early February 2025, a market and competitor analysis was conducted. The selection of references and sketching of logo options took three days. Logo development took one day. The search for mockups and design rendering took three days.
Alur Operasi: A gift with chestnut honey is suitable both for a loved one and a business partner. It tells a story of nature, the city, and the craftsmanship invested in its creation.
Thus, chestnut honey is a meaningful gift that brings warmth, health, and a piece of the Ukrainian soul.
Kredit Gambar: Implementation, idea, design Inna Kovalenko