Karya Sui Li Kemasan Baijiu Cina dening Zhejiang Firstdot minangka pemenang sing diajeni banget saka A' Design Award Perak 2025 sing bergengsi ing Kategori Kompetisi Desain Bungkusan.
PerakBungkusan· 2025
Sui Li Kemasan Baijiu Cina
dening Zhejiang Firstdot
Klien: Anhui Golden Seed Winery Co., Ltd.
Pemenang A' Design Award Perak ing Kategori Bungkusan
Pemenang Penghargaan Terverifikasi
Verifikasi Status Penghargaan kanggo #172275Desaine
Babagan Sui Li Kemasan Baijiu Cina
Sui Li iku desain kemasan kanggo baijiu Cina. Botol kasebut digawe saka kaca borosilikat dhuwur, sing dipilih amarga kajernihane lan tahan korosi, saengga werna omben-omben tetep katon. Label wujud wiji ing werna emas diprodhuksi nganggo teknik cetak transfer logam kanggo efek telung dimensi. Tekstur urat wiji ing lumahing botol nambahi kualitas sing bisa dirasakake nalika didemek. Kothak kado nggunakake kertas karton perak kanthi kontur kali putih sing dicetak sablon, disampurnakake nganggo pangolahan UV. Werna emas, ireng lan putih mbentuk kontras sing cetha. Gambaran wiji kasebut nuduhake pertumbuhan lan asal-usul alami saka omben-omben iki.
Pangakuan
Babagan A' Design Award Perak
Sui Li Kemasan Baijiu Cina menang A' Design Award Perak, pangenalan sing prestisius banget sing diparingake marang desain tingkat dhuwur, endah lan nggumunake. Pemenang Perak iku karya sing sumunar banget lan kreatif banget sing nggambarake kaprigelan, bakat lan kaweruh para desainer. Sui Li Kemasan Baijiu Cina dikarepake dadi karya sing nggumunake, conto teladan, profesional banget lan inovatif banget. Desain sing menang A' Design Award Perak iki iku panemuan sing luar biasa banget lan dikagumi sing paring manfaat lan nyurung maju wates seni, sains, desain lan teknologi. Sui Li Kemasan Baijiu Cina iku ciptaan sing akeh sing ngirenake sing nggugah kekarepan, nggawa perasaan positif lan nuwuhake gumun lan kagum.
Ing Mburi Desain
Kit Pers
Kredit, anggota tim lan detail teknis sing diwenehake dening desainer.
- Sifat Unik
- Sui Li means a gift of nature, connecting humanity with the natural world, the past with the present. Each sip invites appreciation of natural beauty and the power of time. The packaging centers around the imagery of seeds, blending natural elements, Eastern philosophy, and modern design. The bottle features a texture resembling seed veins and a seed shaped label, visually narrating the cycle of life. Gold, black, and white contrast starkly on the bottle, creating a memorable brand identity.
- Ukuran & Kemasan
- 85*85*176
- Tag
- Chinese Baijiu Packaging, New Chinese Aesthetics, Seed Imagery, Geography and Culture, Bold Color Contrast
- Teknologi Produksi
- The bottle is crafted from high borosilicate glass, chosen for exceptional clarity and corrosion resistance to perfectly display the hue and quality of the liquor.
The golden seed label combines metallic transfer printing with specialized techniques, presenting a more three dimensional and vivid effect.
For the gift box, silver cardstock forms the base, while screen printed white river contours is further enhanced with UV processing for detail precision and refinement. - Tantangan Desain
- To create an emotional bond between the brand and consumers, the packaging visually narrates a life journey of the seed from beginning to full growth. The gold seed shaped label bears Chinese characters of Sui Li, meaning the gift of nature. This is complemented by the seed vein texture on the bottle, symbolizing the continuum of life and the maturation of premium liquor. The color combinations and river contours on the box amplify the natural essence and geographic distinction of the brand.
- Riset
- The rise of new Chinese aesthetics reflects current market trends, where designs blending natural elements, Eastern philosophy and contemporary techniques resonate deeply with consumers. The geographic distinction of the golden brewing zone at latitude 33 degrees north creates a competitive edge for the brand. Building on these insights, the design centers around the imagery of seeds. Every packaging element communicates the brands dedication to nature, craftsmanship, and cultural value.
- Inspirasi
- The design is inspired by Eastern natural philosophies and the vitality embodied in seeds. As the origin of life, seeds represent nurturing, growth, and infinite potential, much like the transformation process from raw materials to premium Chinese Baijiu. Other key visual elements include the golden brewing region at latitude 33 degrees north with its unique natural advantages, and the rivers representing the flow and continuation of life.
- Durasi Proyek
- The design and development of this project started in Anhui, China, in December 2024. It is scheduled to be launched in China, in December 2025.
- Alur Operasi
- The packaging design prioritizes user experience. The seed vein texture on the bottle surface and metallic gold seed label enhance overall visual appeal while bringing tangible natural charm to consumers with tactile interaction.
Product information is presented with clear visual hierarchy, enabling immediate understanding of key attributes. - Anggota Tim
- Qiaoling Xu
Xueyu Xie
Shuyu Qiao
Xudong Wang
Weiwei Lou
Disponsori
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