Dukang Soullink Kemasan Omben-omben Beralkohol dening Wei Li

Karya Dukang Soullink Kemasan Omben-omben Beralkohol dening Wei Li minangka pemenang sing diajeni banget saka A' Design Award Perunggu 2026 sing bergengsi ing Kategori Kompetisi Desain Bungkusan.

PerungguBungkusan· 2026

Dukang Soullink Kemasan Omben-omben Beralkohol

dening Wei Li

Klien: Shenzhen Reform Brand Consultant and Design Co.,Ltd.

Pemenang A' Design Award Perunggu ing Kategori Bungkusan

8,672

Pemenang Penghargaan Terverifikasi

Verifikasi Status Penghargaan kanggo #174343

Deleng ing A' Design Award Siaran Pers Lencana Penghargaan

Warna

Desaine

Babagan Dukang Soullink Kemasan Omben-omben Beralkohol

Dukang Soullink minangka desain kemasan kanggo set hadiah omben-omben beralkohol botol kembar. Set iki isine 580 mililiter Baijiu ing rong botol ukuran 322 lan 258 mililiter, kanthi kadar alkohol 52 persen. Kothak hadiah kasebut ukurane 125 kali 96 kali 160 milimeter. Riak gelombang swara diukir ing botol kanthi tekstur kristal, lan botol loro kasebut mbentuk siji pola sing lengkap nalika diselehake jejer. Bantalan silikon ing njero kothak nyerep guncangan. Desain iki nerjemahake tema paseduluran sing raket dadi basa visual kanggo ngombe bebarengan lan menehi hadiah.

Pangakuan

Babagan A' Design Award Perunggu

Dukang Soullink Kemasan Omben-omben Beralkohol menang A' Design Award Perunggu, pangenalan sing prestisius banget sing diparingake marang desain sing luar biasa sing dicirikake dening kreativitas, kapinteran lan kaweruh sing landhep. Pemenang Perunggu iku artefak sing trampil banget lan kreatif banget sing mbuktekake pengalaman sing jembar, imajinasi lan kapinteran para desainer. Dukang Soullink Kemasan Omben-omben Beralkohol dikarepake dadi barang sing dihargai banget, dikagumi lan ditresnani, profesional lan inovatif banget. Desain sing menang A' Design Award Perunggu iki ngemot praktik sing paling apik ing seni, sains, desain lan teknologi, lan apik banget ing perhatiane marang rincian. Dukang Soullink Kemasan Omben-omben Beralkohol nyukupi kabutuhan kanthi apik, nutul kekarepan, ngaya rasa lan narik rasa pengin weruh.

Ing Mburi Desain

Kit Pers

Kredit, anggota tim lan detail teknis sing diwenehake dening desainer.

Sifat Unik: Dukang Soullink uses sound waves as an emotional carrier, turning flow rhythm into a visual language of soul resonance. Carved fading patterns symbolize the Eastern belief that "the more you drink, the deeper the feeling." The upper bottle reflects guarded dreams and glory; the lower, a solid foundation of lasting friendship, translating implicit Eastern bonds into a visual language for Gen Z.
Ukuran & Kemasan: Width 125mm x Depth 96mm x Height 160mm
Tag: Social Baijiu, Confidant culture, Eastern philosophy, Sound waves, Emotional resonance
Teknologi Produksi: Visual Aesthetics: The twin gift box presents sound wave ripples with a symmetrical structure, and the crystal texture of the bottle body and the sound pattern carving form a light and shadow interaction. The circular main visual enhances the emotional image of "eternal cycle";
Craftsmanship details: The silicone pad shock absorption process balances protection and metaphorical meaning, and the color extension effect enhances visual layering, meeting the texture requirements of gifts;
User experience: The opening method of the gift box simulates "sound wave triggering", combined with emotional copywriting, allowing users to achieve emotional resonance during the unboxing process.
Tantangan Desain: Concept innovation: transform the physical concept of "sound wave" into emotional design language, which is different from the historical and cultural narrative of traditional Baijiu, and create a design path of "sensory emotion";
Structural innovation: The complementary design of the twin gift box breaks the conventional single bottle packaging, forming a complete sound wave pattern after combination, guiding consumers' consumption awareness of "drinking together". Market positioning: focus on the segmentation scenario of "bosom friend friendship", and accurately cut into the emotional demand gap of the social Baijiu market through customized emotional copywriting and digital passwords.
Riset: Soullink directly hit the pain point of "shallow emotional expression" in the new retail market, metaphor the emotional resonance of the meeting of friends with the physical characteristics of sound waves, and upgrade Baijiu from "drinking consumer goods" to "emotional media". In line with the modern consumer's demand for spiritual consumption, the concept of "leaving sound in an empty cup" (the sound wave pattern is retained after the alcohol evaporates) extends the drinking experience into a carrier of emotional memory. With the theme of "paying homage to the people who give support in life", it accurately covers business gifts, family and friends commemoration and other scenes, and fills the gap in emotional narrative of social Baijiu (two-pack combination product).
Inspirasi: The design inspiration comes from the emotional concept of "never forget, there must be echoes", paying tribute to the close friends who have supported each other in life. The circular main visual symbolizes the sound field of resonance between heaven and earth, metaphorically symbolizing the two-way and social nature of confidant dialogue.
Durasi Proyek: 2025-07-01
Alur Operasi: 52% vol alcohol and 580ml total capacity meet the drinking and sharing needs of social Baijiu, and the capacity design (322ml+258ml) adapts to different scenarios of drinking habits. In line with the modern consumer's demand for spiritual consumption, the concept of "leaving sound in an empty cup" (the sound wave pattern is retained after the alcohol evaporates) extends the drinking experience into a carrier of emotional memory.
Anggota Tim: Liu Xinhui, Dong Jinghong, Li Wei