Karya Episode Conveni Sistem Merek Papan Panggonan dening Yiseo Kwon minangka pemenang sing diajeni banget saka A' Design Award Perunggu 2026 sing bergengsi ing Kategori Kompetisi Desain Pariwara, Pemasaran lan Komunikasi.
PerungguPariwara· 2026
Episode Conveni Sistem Merek Papan Panggonan
dening Yiseo Kwon
Klien: Sk D&d
Pemenang A' Design Award Perunggu ing Kategori Pariwara
Pemenang Penghargaan Terverifikasi
Verifikasi Status Penghargaan kanggo #179698Desaine
Babagan Episode Conveni Sistem Merek Papan Panggonan
Episode Conveni yaiku sistem merek sing digawe kanggo layanan papan panggonan sing fokus marang urip kutha sing efisien. Identitas iki dibangun adhedhasar metafora saklar, saengga layanan sing penting bisa diuripake lan unsur sing ora perlu bisa dipateni. Sistem iki kalebu arsitektur logo, skema tipografi lan warna, sarta basa ikon kanggo antarmuka digital. Papan tandha, konten digital, lan komunikasi pangguna nuruti aturan visual sing padha. Asile bisa diukur lan bisa diadaptasi ing saben lokasi nanging tetep konsisten.
Pangakuan
Babagan A' Design Award Perunggu
Episode Conveni Sistem Merek Papan Panggonan menang A' Design Award Perunggu, pangenalan sing prestisius banget sing diparingake marang desain sing luar biasa sing dicirikake dening kreativitas, kapinteran lan kaweruh sing landhep. Pemenang Perunggu iku artefak sing trampil banget lan kreatif banget sing mbuktekake pengalaman sing jembar, imajinasi lan kapinteran para desainer. Episode Conveni Sistem Merek Papan Panggonan dikarepake dadi barang sing dihargai banget, dikagumi lan ditresnani, profesional lan inovatif banget. Desain sing menang A' Design Award Perunggu iki ngemot praktik sing paling apik ing seni, sains, desain lan teknologi, lan apik banget ing perhatiane marang rincian. Episode Conveni Sistem Merek Papan Panggonan nyukupi kabutuhan kanthi apik, nutul kekarepan, ngaya rasa lan narik rasa pengin weruh.
Ing Mburi Desain
Kit Pers
Kredit, anggota tim lan detail teknis sing diwenehake dening desainer.
- Sifat Unik
- Episode Conveni is a residential brand designed for efficient urban living. Through IoT based functions and improved operational systems, residents are able to manage their daily lives in a more intuitive and proactive way. This structure is articulated through the central metaphor of a switch, allowing essential services to be turned on and unnecessary elements to be turned off. With streamlined contracts, intuitive service controls, and modular on off experiences, Episode Conveni proposes a new housing model centered on clarity, reduction, and user led control rather than accumulation.
- Ukuran & Kemasan
- The brand system includes a logo architecture, an icon language for digital interfaces, and a package of design variations applicable to on-site environments. It is designed for scalable implementation across various locations and is consistently applied to signage, digital content, and user communication.
- Tag
- branding, visual identity, logo system, design system, user experience
- Teknologi Produksi
- Our branding system was developed through a process that began with user insight research, followed by strategic planning and iterative design. We established the brand architecture using persona modeling, user journey mapping, and behavioral analysis within the space. Key visual elements—including logo, typography, and color system—were applied across both digital and physical touchpoints to ensure users can intuitively recognize and experience the brand.
- Tantangan Desain
- The biggest challenge was balancing intuitive simplicity with a differentiated visual identity. Internally, the brand’s expansion across various residential formats needed to be visually captured, while externally, it was difficult to build a flexible system that could adapt across both digital and offline media.
- Riset
- This research focused on developing a scalable brand system for a lifestyle housing brand. The objective was to create a unified visual language across digital and physical environments. A design methodology combining benchmarking, internal interviews, and iterative prototyping was used. The result was a flexible identity system with consistent application across signage, web, and user communications. It enabled brand coherence while allowing local adaptability.
- Inspirasi
- This project began with the observation that urban residents are increasingly seeking practical and simplified residential experiences. As lifestyles become more fluid and routine oriented, we identified a growing shift away from traditional homeownership models toward flexible and efficient spaces that better support diverse daily patterns. We recognized the need for a new housing experience that reduces complexity, eases decision making, and enables users to focus on what truly matters in their everyday lives.
- Durasi Proyek
- The project began in April 2023 in Seoul, Korea, and was completed in July 2025. It was implemented and launched at Episode Conveni Gasan in August 2025.
- Alur Operasi
- This brand system guides users through a seamless experience across digital and physical spaces. Clear icon language, consistent signage, and responsive design help people understand and navigate spaces intuitively. It adapts flexibly to each site, creating a coherent yet localized interaction with users.
- Paten
- Copyrights belong to SK D&D Co., Ltd., 2025.
- Anggota Tim
- Yiseo Kwon
Jaegyeong Seok
Hyeon Kim
Disponsori
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