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Cistanche Desertico Kemasan Omben-omben dening Lei Wen

Karya Cistanche Desertico Kemasan Omben-omben dening Lei Wen minangka pemenang sing diajeni banget saka A' Design Award Perunggu 2026 sing bergengsi ing Kategori Kompetisi Desain Bungkusan.


PerungguBungkusan· 2026

Cistanche Desertico Kemasan Omben-omben

dening Lei Wen

Klien: Tocreate Brand

Pemenang A' Design Award Perunggu ing Kategori Bungkusan

5,243

Pemenang Penghargaan Terverifikasi

Verifikasi Status Penghargaan kanggo #182731

Warna

Desaine

Babagan Cistanche Desertico Kemasan Omben-omben

Cistanche Desertico yaiku desain kemasan kanggo omben-omben adhedhasar tetuwuhan sing digawe nganggo peptida cistanche deserticola. Kemasan iki awujud kothak kompak sing gampang mlebu ing njero tas. Strukture entheng lan modular, saengga omben-omben ing njerone bisa dijupuk sawise siji langkah mbukak wae. Kothak iki digawe saka kardus putih kanthi cap foil emas, sing ndhukung gaya visual minimalis lan formal. Desain iki ninggalake tampilan abot saka kemasan tonik tradisional lan nanggapi pakulinan saben dina para pegawe kantor enom.

Pangakuan

Babagan A' Design Award Perunggu

Cistanche Desertico Kemasan Omben-omben menang A' Design Award Perunggu, pangenalan sing prestisius banget sing diparingake marang desain sing luar biasa sing dicirikake dening kreativitas, kapinteran lan kaweruh sing landhep. Pemenang Perunggu iku artefak sing trampil banget lan kreatif banget sing mbuktekake pengalaman sing jembar, imajinasi lan kapinteran para desainer. Cistanche Desertico Kemasan Omben-omben dikarepake dadi barang sing dihargai banget, dikagumi lan ditresnani, profesional lan inovatif banget. Desain sing menang A' Design Award Perunggu iki ngemot praktik sing paling apik ing seni, sains, desain lan teknologi, lan apik banget ing perhatiane marang rincian. Cistanche Desertico Kemasan Omben-omben nyukupi kabutuhan kanthi apik, nutul kekarepan, ngaya rasa lan narik rasa pengin weruh.

Ing Mburi Desain

Kit Pers

Kredit, anggota tim lan detail teknis sing diwenehake dening desainer.

Sifat Unik
This project focuses on the "Zhuangben" brand of Cistanche deserticola peptide plant-based beverages under Dong-E-E-Jiao, targeting modern office workers and creating a functional and aesthetically pleasing energizing tonic. Structurally, it adopts a portable, compact box design, aiming to be a "magic little black box in young people's bags," with a lightweight, modular design enhancing the on-the-go energy capsule experience. The overall minimalist style breaks away from the traditional heavy image of tonics, achieving a fusion of traditional tonic wisdom with contemporary youthful aesthetics and efficient lifestyles, injecting youthful and international vitality into the brand.
Ukuran & Kemasan
230*158*145毫米
Tag
Big health brands, plant-based beverages, packaging design
Teknologi Produksi
White cardboard box with gold foil stamping.
Tantangan Desain
How to create a brand super symbol, form differentiated brand assets, and increase product sales on e-commerce platforms.
Riset
1. Research Objective: To help desert Cistanche deserticola herbal products penetrate the youth market.

2. Methodology: First, market demand was surveyed, then product characteristics were considered in the design, and finally, the design effect was verified. The entire process revolved around "user appeal, practicality, and distinctiveness."

3. Research Conclusion: The black and gold color scheme and portable, compact packaging design were well-received by 85% of participants, and 90% believed that its portability met daily needs and allowed for quick identification of the product's core selling points.

4. Insights and Impact: Young people prefer simple, high-end, and portable packaging for health supplements. Abandoning traditional, heavy packaging is key to attracting this demographic. Commercially, this helps enhance the product's market competitiveness; socially, it makes traditional herbal supplements more relevant to young people's lives; and in terms of design, it provides a "youthful + practical" reference for similar plant-based beverage packaging.
Inspirasi
Inspired by the youthful consumer trend of "light nourishment, anytime supplementation, and high efficiency," the design centers on a black and gold aesthetic, minimalist design, and portable structure to create a "capsule" that can be carried anywhere. Through youthful visual language, clear functional symbols, and modular structural innovation, traditional nourishment is truly integrated into daily life, achieving the dual value of cultural heritage and brand rejuvenation.
Durasi Proyek
The project will be launched in 2025 and enter the production and sales phase.
Alur Operasi
This desert Cistanche deserticola plant beverage is very easy to use. Simply open the outer box to take out the portable drink, making it convenient to carry and drink without any complicated steps. Its appearance remains unchanged; the core design is fixed, with only two simple interactions: opening and closing. Just pick it up to use and put it down to store.
Paten
donge ejiao
Anggota Tim
LEO

Disponsori

Jelajahi Ngluwihi Designers.org

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Nominasi