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Vinicola Cherchi Desain Label Label Anggur by Giovanni Murgia - Redfish Adv

Vinicola Cherchi Desain Label Label Anggur by Giovanni Murgia - Redfish Adv is a highly esteemed winner of the very prestigious 2017 A' Design Award Perak in Desain Bungkusan Competition Category.


PerakBungkusan· 2017

Vinicola Cherchi Desain Label Label Anggur

by Giovanni Murgia - Redfish Adv

Client: Vinicola Cherchi

A' Design Award Perak Winner in Bungkusan Category

36,985

Verified Award Winner

Verify Award Status for #51366

Colors

The Design

About Vinicola Cherchi Desain Label Label Anggur

Kanggo anggur sing bersejarah ing Sardinia, wiwit taun 1970, wis dirancang nggawe restyling label kanggo The Classics anggur. Sinau label anyar pengin njaga link karo tradhisi sing ditindakake dening perusahaan. Boten kados label saderengipun nyambut damel kanthi sentuhan keanggunan sing apik kanthi apik saka anggur. Kanggo label kasebut wis nggarap teknik Braille sing nggawa keanggunan lan gaya tanpa bobote. Pola babagan kembang kasebut adhedhasar panjelasan grafis pola gereja Santa Croce ing Usini, sing uga logo perusahaan.

The Recognition

About the A' Design Award Perak

Vinicola Cherchi Desain Label Label Anggur menang A' Design Award Perak, pangenalan sing prestisius banget sing diparingake marang desain tingkat dhuwur, endah lan nggumunake. Pemenang Perak iku karya sing sumunar banget lan kreatif banget sing nggambarake kaprigelan, bakat lan kaweruh para desainer. Vinicola Cherchi Desain Label Label Anggur dikarepake dadi karya sing nggumunake, conto teladan, profesional banget lan inovatif banget. Desain sing menang A' Design Award Perak iki iku panemuan sing luar biasa banget lan dikagumi sing paring manfaat lan nyurung maju wates seni, sains, desain lan teknologi. Vinicola Cherchi Desain Label Label Anggur iku ciptaan sing akeh sing ngirenake sing nggugah kekarepan, nggawa perasaan positif lan nuwuhake gumun lan kagum.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
It is a unique wine label design for a sardinian cellar. Clean, minimal and innovative label it has a different design from others wines in Sardinia (Italy)
Dimensions & Packaging
Labels have dimension 120mm width and 86mm height, printing on an uncoated, matt, woodfree printing paper with felt marked textured surface. The printing is with gold foil for logo and horizontal line, braille embossing ink for floreal sketch.
Tags
wine, labels,
Production Technology
For these labels we used a very fine natural paper texture with a warm and pleasant to the touch. The label is enhanced by the use of Braille in a little invasive way
Design Challenge
The creative challenge was to transfer the corporate values in new labels without losing the link with the history and tradition of the territory.
He tried to find the elements of continuity with the old labels, but creating a completely new design and minimal.
The church has become an integral part of the company logo, the name of the wines has taken the position and color of old labels. At the center of the floral pattern it incorporates a detail of church reworked and adapted for the specific use.
Inspiration
The inspiration for this label design is originated by graphics of a floral element that adorns the wooden pulpit of the Holy Cross Church, a symbol of the country and central element of the company logo. This graphic characterizes all labels but remains non-invasive compared to the other elements of the labels because realized with Braille technique.
Project Duration
Project started in December 2015 and finished in April 2016 in Olmedo (SS)
Team Members
Art Director: Giovanni Murgia
Image Credits
Image #1: Photographer Diego Attene
Optional Image #1: Photographer Diego Attene
Optional Image #2: Photographer Diego Attene
Optional Image #3: Photographer Diego Attene
Optional Image #4: Photographer Diego Attene

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