Love&wash Fungsi: Paket dening Alexander Cherkasov

Karya Love&wash Fungsi: Paket dening Alexander Cherkasov minangka pemenang sing diajeni banget saka A' Design Award Perak 2020 sing bergengsi ing Kategori Kompetisi Desain Bungkusan.

PerakBungkusan· 2020

Love&wash Fungsi: Paket

dening Alexander Cherkasov

Klien: Love&wash

Pemenang A' Design Award Perak ing Kategori Bungkusan

26,691

Pemenang Penghargaan Terverifikasi

Verifikasi Status Penghargaan kanggo #92436

Deleng ing A' Design Award Siaran Pers Lencana Penghargaan

Warna

Desaine

Babagan Love&wash Fungsi: Paket

Love&wash yaiku desain paket kanggo maneka warna produk umbah-umbah, kalebu bubuk umbah, gel umbah, kapsul, lan pembersih noda. Konsep iki nuduhake katresnan liwat metafora prasaja babagan sandhangan sing padha rangkul-rangkulan. Ing label bubuk kanggo kain werna, ana kaos oblong oranye lan kemeja denim sing rangkul-rangkulan. Aksara-aksara ing logo dijejer rapet kanggo mbaleni gagasan sing padha. Werna latar mburi misahake produk-produke, dene tipografi biru nuduhake kesegeran lan kesucian. Paket iki digawe saka kardus lan plastik, sarta bahan sing bisa terurai alami direncanakake.

Pangakuan

Babagan A' Design Award Perak

Love&wash Fungsi: Paket menang A' Design Award Perak, pangenalan sing prestisius banget sing diparingake marang desain tingkat dhuwur, endah lan nggumunake. Pemenang Perak iku karya sing sumunar banget lan kreatif banget sing nggambarake kaprigelan, bakat lan kaweruh para desainer. Love&wash Fungsi: Paket dikarepake dadi karya sing nggumunake, conto teladan, profesional banget lan inovatif banget. Desain sing menang A' Design Award Perak iki iku panemuan sing luar biasa banget lan dikagumi sing paring manfaat lan nyurung maju wates seni, sains, desain lan teknologi. Love&wash Fungsi: Paket iku ciptaan sing akeh sing ngirenake sing nggugah kekarepan, nggawa perasaan positif lan nuwuhake gumun lan kagum.

Ing Mburi Desain

Kit Pers

Kredit, anggota tim lan detail teknis sing diwenehake dening desainer.

Sifat Unik: This design will be advantageous differed from other competitors, because most producers of laundry detergents depict the “formula of purity” on their packages. But there is no warmth and soulfulness in this design. Also the type of washing and purpose for the type of fabric is not listed on some packages.
Ukuran & Kemasan: This packaging is planned to be based on biodegradable materials.
Tag: wash, laundry detergents,washing powder, love, washing gel, washing capsules, hugs, clothes, color, soap
Teknologi Produksi: This packages are made of the following materials: cardboard, plastic.
Tantangan Desain: It was necessary to stick to one main idea and filter out all unnecessary options.
Riset: There was carried an analysis of the market for Laundry products and analysis of target audience.
Inspirasi: My concept focuses on the emotional component — the expression of love and care. The main idea is a metaphor — animate things. They are clean and happy because they are worn by people who love each other and take care of their clothes. This design concept is aimed at young families — manifestations of tender feelings are especially close to them. Love&wash laundry detergent is everything a young family needs for complete happiness.
Durasi Proyek: The project was prepared for several month at the beginning of 2019 in Moscow
Alur Operasi: Consumers will feel love and care in this concept.
Anggota Tim: Assistant: Anna Leonteva
Photographer: Anatoly Karpov
3D visualizer: Pavel Gubin