Pah Ji Hue Fungsi Utama: Kemasan Teh dening Chung-Yuan Kuo, Wei-Jen Huang and Ann Ching

Karya Pah Ji Hue Fungsi Utama: Kemasan Teh dening Chung-Yuan Kuo, Wei-Jen Huang and Ann Ching minangka pemenang sing diajeni banget saka A' Design Award Perak 2020 sing bergengsi ing Kategori Kompetisi Desain Bungkusan.

PerakBungkusan· 2020

Pah Ji Hue Fungsi Utama: Kemasan Teh

dening Chung-Yuan Kuo, Wei-Jen Huang and Ann Ching

Klien: PAH JI HUE' International Co;Ltd

Pemenang A' Design Award Perak ing Kategori Bungkusan

27,515

Pemenang Penghargaan Terverifikasi

Verifikasi Status Penghargaan kanggo #94468

Kunjungi Situs Deleng ing A' Design Award Siaran Pers Lencana Penghargaan

Warna

Desaine

Babagan Pah Ji Hue Fungsi Utama: Kemasan Teh

Pah Ji Hue yaiku seri kemasan sing digawe kanggo teh klasik Taiwan lan teh woh-wohan Taiwan. Kaleng wesi bunder ngemot teh woh-wohan, sing dicampur karo woh-wohan garing, lan pucuk kalenge mucu metu liwat modeling. Kothak kertas ngemot teh klasik lan nggawa ilustrasi prasaja kanthi gaya kutha. Kothak kayu nyawijekake loro jinis produk kasebut lan uga bisa digunakake minangka kothak panyimpenan. Kabeh kemasan diprodhuksi kanthi cetak offset, kanthi lapisan cetak sing beda-beda ing permukaane. Seri iki nyuguhake pengalaman ngicipi teh kanthi cara sing tenang lan prasaja.

Pangakuan

Babagan A' Design Award Perak

Pah Ji Hue Fungsi Utama: Kemasan Teh menang A' Design Award Perak, pangenalan sing prestisius banget sing diparingake marang desain tingkat dhuwur, endah lan nggumunake. Pemenang Perak iku karya sing sumunar banget lan kreatif banget sing nggambarake kaprigelan, bakat lan kaweruh para desainer. Pah Ji Hue Fungsi Utama: Kemasan Teh dikarepake dadi karya sing nggumunake, conto teladan, profesional banget lan inovatif banget. Desain sing menang A' Design Award Perak iki iku panemuan sing luar biasa banget lan dikagumi sing paring manfaat lan nyurung maju wates seni, sains, desain lan teknologi. Pah Ji Hue Fungsi Utama: Kemasan Teh iku ciptaan sing akeh sing ngirenake sing nggugah kekarepan, nggawa perasaan positif lan nuwuhake gumun lan kagum.

Ing Mburi Desain

Kit Pers

Kredit, anggota tim lan detail teknis sing diwenehake dening desainer.

Sifat Unik: With tea culture as the brand core, PAH JI HUE' augments cultural and creative tea products. The combination of Taiwan fruit tea and classic dried fruit creates the mellow and smooth taste, echoing with image of rounded can. Meanwhile, the simple and elegant illustration outlines the urban design style. The wooden box is adopted to share products of the two, realizing the effective integrated design and expansion of gift.
Ukuran & Kemasan: Wooden Box. 144mm x 280mm x 80mm
Paper Box. 104mm x 63mm x 130mm
Iron Box. diameter 125mm x height 60mm
Tag: Taiwan tea, Taiwan fruit tea, Tea package, Creative tasting tea, Tea gift series, Urban design
Teknologi Produksi: Offset print for packages, both iron and paper box. The top of iron box is convex via modeling. Different printing layers on the surfaces of the packages.
Tantangan Desain: 1. Broken the original concept of tasting tea.
2. The wooden box could fix two different types of the tea products. And it also could be regarded as storage box.
Riset: We went to tea plantation that PAH JI HUE' owned in the middle of Taiwan. In Nantou, we observed the process of tea making and tried to link with the visual package. We use the concept about drip coffee and original fruit flavor to transfer the form of package. From inside to outside, we would like to let buyer taste Taiwan tea in different way.
Inspirasi: Different from the images of youth in the past, this series return to the essence of PAH JI HUE' in tea making. The professional and steady-going brand image is strengthened via brands of Taiwan classic tea and Taiwan fruit tea products.
Durasi Proyek: The package project started in March 2018 in Taiwan and finished in September 2019 in Taiwan.
Alur Operasi: Classic Taiwan Tea takes hand-brewed tea as the overall planning concept, and uses contracted design to convey the simple atmosphere of leisurely tasting tea.
Paten: Copyrights belong to PAH JI HUE' International Co;Ltd
Anggota Tim: General Director. Chung-Yuan Kuo
Designer. Wei-Jen Huang
Project Manager. An-Hui Ching
Illustrator. Sweet Core
Copyright. Ling Lin
Photographer. Yao Yang & Chih-Tan Lin
Film Editor. Jason Wong
Kredit Gambar: Image #1: Photographer Chih-Tan Lin, Creator Wei-Jen Huang, 2019
Image #2: Photographer Yao Yang, Illustrator Sweet Core, Creator Wei-Jen Huang, 2018
Image #3: Photographer Yao Yang, Creator Chung-Yuan Kuo & Wei-Jen Huang, 2018
Image #4: Photographer Yao Yang, Creator Chung-Yuan Kuo & Wei-Jen Huang, 2018
Image #5: Photographer Chih-Tan Lin, Illustrator Sweet Core, Creator Wei-Jen Huang, 2019