Wolffstrunk Timagit tazemzay't sɣur Karen Cuthbert

Wolffstrunk Timagit tazemzay't sɣur Karen Cuthbert d anerbaz yettwaqadren meqqren n 2021 Tarbaḥt A' Design Award n Lfeṭṭa deg Taggayt n Tnaflit n Afeṣṣel n Unuɣ, Tugna d Teywalt Tamulant.

LfeṭṭaUnuɣ· 2021

Wolffstrunk Timagit tazemzay't

sɣur Karen Cuthbert

Amsaɣ: Gerhard Wolff – Wolffstrunk

Anerbaz n Tarbaḥt A' Design Award n Lfeṭṭa deg Taggayt n Unuɣ

39,383

Anerbaz n Urraz Yettwasenqden

Senqed Addad n Urraz i #103697

Rzu ɣer usmel Wali deg A' Design Award Tabḍert n tɣamsa Tanecḍa n wammud

Initen

Afeṣṣel

Ɣef Wolffstrunk Timagit tazemzay't

Wolffstrunk d timagit tazemzayt yettwaxedmen i yiwet n temyagit n schnapps n yizwayen d licṛuṛ n yizwayen i d-yettwafernen deg yiwet n təgnitt n uzeggaɣ tuslibt. Asenqes agrafik d tuqqna d tid i d-yettbeggnen timagit n wallen. Yiwet n ṭṭelba n wuccen yettwafessren i teqdec d taskilt n unaḍ n unagraw n ufeṣṣel azemzay, yerna d talɣa yettwacebbḥen n t333eqqet i d-yețwarnan ɣer ṭṭelba. Aqerruy iteddun yețțak i tskilt asemmi d asefru yerna yettaǧǧa ifeṣṣlen yes"éddun. Anagraw yesɛa taskilt tuddist, tizerwal n usenqed, tibzuɣin n tqerɛettin, isefkilen, tikaṛtiyin n tebrat, adlis n temyagit d yiwet n texfift n usmiḥyu n usmel web.

Asmekti

Ɣef Tarbaḥt A' Design Award n Lfeṭṭa

Wolffstrunk Timagit tazemzay't d amerbaḥ n Tarbaḥt A' Design Award n Lfeṭṭa, tagmat ɛlayen i yisnulfa yelhan, yeḥlan s waṭas. Imerbaḥen n Lfeṭṭa d isnulfa yelhan akk, yesɛan tmusni d tazmert. Wolffstrunk Timagit tazemzay't ad yili d asnulfu amaynut, yelhan, ad yeǧǧ ddunit tennuɣ.

Deffir n ufeṣṣel

Tagrurt n tɣamsa

Ismawen n terbaɛt, iferdisen itiknikanen akked telɣut i d-yefka umeṣṣufeɣ.

Taɣara Tasuft: Gerhard Wolff sells under the brand name Wolffstrunk the finest fruit schnapps and fruit liqueurs which, are produced in his private distillery in Extertal. The idea, concept and design of a new appearance and furthermore the development of a comprehensive corporate design system and communication concept for the brand Wolffstrunk are the thematic foundation of my bachelor thesis.
Tigejdiwin & Akemmus: Brandbook: 128 mm x 175 mm, 132 pages
Tibzimin: Corporate Identity, Corporate Design, Brand Design, Logo Design
Tasnakta n Ufares: The corporate design includes the design and concept of a composite mark, business documents, bottle labels, posters, postcards and a brand book as well as a short website animation. This identity was mainly made with the Adobe Creative Suite. The whole corporate design was printed on high-quality paper.
Asewḥel n Usnulfu: The main challenge was to create a movable design mark version. The wolf with a movable head. It provides the corporate design system with a large portion of conﬁdent humour and allows a dynamic design of all variations of advertising material.
Anadi: The graphically reduced ﬁgure of the wolf functions as a basis for the visual appearance and as a new design mark within the corporate design system of the brand Wolffstrunk. Added to the ﬁgure of the wolf is the stylized shape of a drop. The reduced design mark is neat, clear and modern designed. It follows the trend towards a simpliﬁed use of forms.
Aseḥbiber: Less is more. This is even true for the consumption of high-proof alcohol as well as for good design. Graphic reduction and precision characterize the new visual identity in a media wide communication which, continues in a strict and graphic visual language by a consistent and smart play with the metaphor wolf. The brand Wolffstrunk appears modern, genuine, unique and with a good portion of confident humour.
Tanzagt n Usenfar: The project was my bachelor thesis and took about 4 month time.
Tanila n Umahil: The word and design mark renounces ornaments and excesses in any shape or form. A memorable and distinctively recognizable design has priority, since something that is simply designed, is easy to remember.
Ibrivan: Copyrights belong to Karen Cuthbert, 2020
Igmamen n Terbaɛt: Karen Cuthbert
Imsuren n Tugniwin: #1-#5 Karen Cuthbert, 2020