Oulevi Packaging Design Tawuri Tagejdant: Aţţaf n Lbira sɣur Zhangyong Hou

Oulevi Packaging Design Tawuri Tagejdant: Aţţaf n Lbira sɣur Zhangyong Hou d anerbaz yettwaqadren meqqren n 2021 Tarbaḥt A' Design Award n Uzzal deg Taggayt n Tnaflit n Afeṣṣel n Ukemmus.

UzzalAkemmus· 2021

Oulevi Packaging Design Tawuri Tagejdant: Aţţaf n Lbira

sɣur Zhangyong Hou

Amsaɣ: Oulevi

Anerbaz n Tarbaḥt A' Design Award n Uzzal deg Taggayt n Akemmus

10,581

Anerbaz n Urraz Yettwasenqden

Senqed Addad n Urraz i #106057

Rzu ɣer usmel Wali deg A' Design Award Tabḍert n tɣamsa Tanecḍa n wammud

Initen

Afeṣṣel

Ɣef Oulevi Packaging Design Tawuri Tagejdant: Aţţaf n Lbira

Aḍris n Wedlis: Oulevi d asenfar n uţţaf i lbira n uɣesbu. Aţţaf-agi d taqbuct n uzzal ur ntissusem, s wazal n usentel n litr yiwen, s tewsit tafrant n 274 mm tuɣzi akked 193 mm teɣzi n usawen. Tugna yettwasiggzen tessers talɣa n tqebbuct n lbira. Tugniwin-nni sfehment-d aẓar n izenza izgan, i d timendi n Ustralya, izumer n ugafa n Turuft akked lḥulub n Ameriḳ n Ugafa. Tugna n tqebbuct tettak afus i imsaɣen ad ẓren tabranda seg lebɛid. Ayen ilaqen deg usenfar-agi d tuɣalin s ubeggen n tudert n ufaris s wudem ifadu ɣef lḥenṭit.

Asmekti

Ɣef Tarbaḥt A' Design Award n Uzzal

Oulevi Packaging Design Tawuri Tagejdant: Aţţaf n Lbira d amerbaḥ n Tarbaḥt A' Design Award n Uzzal, tagmat i yisnulfa yelhan i yemmalen ayen i d-ttrajun yimdanen seg yisnulfa yelhan. Imerbaḥen n Uzzal ttbanen d tmusni, tmahilt d tazmert n yimahilen-nsen. Oulevi Packaging Design Tawuri Tagejdant: Aţţaf n Lbira ad yili d asnulfu yettwaɛezzen, yelhan, amaynut. Isnulfa-a ttwaɛezzen imi ɛawnen deg tudert, rran ddunit ugar n lxir.

Deffir n ufeṣṣel

Tagrurt n tɣamsa

Ismawen n terbaɛt, iferdisen itiknikanen akked telɣut i d-yefka umeṣṣufeɣ.

Taɣara Tasuft: Oulevi is a newly established enterprise specializing in raw beer. Oulevi beer uses barley from Australia, yeast from northern Europe and hops from North America. Therefore, in the packaging design, the origin of raw materials is shown through illustration, and the appearance outline is a glass of beer, which not only increases the display effect, but also enables consumers to understand the excellent quality of products.
Tigejdiwin & Akemmus: Net content：1 liter ，
Development dimension: 274mm long, 193mm high
Tibzimin: Beer packaging, illustration, beer logo design
Tasnakta n Ufares: Stainless steel can
Asewḥel n Usnulfu: As a new brand, how to let consumers quickly see you on the shelf, how to quickly understand the advantages of products, these are the most difficult and need to be solved. Give the product a symbol of beer cup, and show the advantages of the product in the form of illustration, which is a good solution to the above problems.
Anadi: Through the investigation of consumers, they want to know more about the story behind the product to help them judge the quality of the product. Most of the time, consumers see patterns that they don't want to do with the product. They can only decide to buy by the brand size. We collect the opinions of consumers, select the most mentioned opinions from them, and find the solutions.
Aseḥbiber: Looking for visual language that can tell the unique charm of oulevi beer is the first problem to be solved. Pour out a cup of fragrant beer, and look at it as if you see all it has: barley from Australia, top hops imported from North America, yeast from northern Europe, etc., all of which are shown in front of your eyes like a movie. The rudiments of packaging have already been shown in your brain. Use illustration to show all of them.
Tanzagt n Usenfar: It took a month,
Location: Dalian, China
Igmamen n Terbaɛt: Zhangyong Hou