Target Tamhazt d tallalt n tznziwin by Ralf Kauffmann is a highly esteemed winner of the very prestigious 2021 Tarbaḥt A' Design Award n Lfeṭṭa in Afeṣṣel n Uselɣu, Azuzen d Teywalt Competition Category.
LfeṭṭaAselɣu· 2021
Target Tamhazt d tallalt n tznziwin
Client: Brainartist GmbH
Tarbaḥt A' Design Award n Lfeṭṭa Winner in Aselɣu Category
Verified Award Winner
Verify Award Status for #112715The Design
About Target Tamhazt d tallalt n tznziwin
Deg 2020, Brainartist tessekcer yiwet n tmhazt cross-média i umsaɣ Steitz Secura akken ad d-yaweḍ imsaɣen imaynuten: s yizen udmawan yettwafren s telqayt am tmhazt n yifutas qrib aṭṭas i tewwura n yimsaɣen ara yilin, d tuzna tamaynut s usaruḍ i yesmadan seg uselkem amiran. Win i d-yuzan ad yaweḍ-as agezzum-nniḍen mi ara yesbedd asɣal d teqbilt n tznziwin. Iswi n tmhazt-a d asbeggem n Steitz Secura d tkebbanit "i yesmadan" am tayuga tameṛṛugt. Brainartist i d-yesnulfa meṛṛa tamhazt-a i yeddan s lεali.
The Recognition
About the Tarbaḥt A' Design Award n Lfeṭṭa
Target Tamhazt d tallalt n tznziwin d amerbaḥ n Tarbaḥt A' Design Award n Lfeṭṭa, tagmat ɛlayen i yisnulfa yelhan, yeḥlan s waṭas. Imerbaḥen n Lfeṭṭa d isnulfa yelhan akk, yesɛan tmusni d tazmert. Target Tamhazt d tallalt n tznziwin ad yili d asnulfu amaynut, yelhan, ad yeǧǧ ddunit tennuɣ.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- STEITZ SECURA, a manufacturer of safety and work shoes, had the goal of repositioning the brand appearance in the market. The new appearance was to be eye-catching, challenging and unusual for the sector and the competition. The unmistakable statement of wanting "the best" reflects the promise to customers to expect only "the best". The revision of communication in all areas, from online, social media, B2B, trade fair and POS defines the new attitude of STEITZ.
- Tags
- Target Campain, Out of home, Mailing, Campaing design, strategy
- Inspiration
- in a spiral of the typical contrasting images of boxers etc. who, however, pay high respect to each other and acknowledge each other's performance
- Patents
- Declaration of agreement
MarcWolter
Mail: marc.wolter@steitzsecura.com
Phone: +49 6352 / 4002 - 166
Date: 20.10.2020
We, Louis Steitz Secura GmbH + Co. KG , give our advertising agency, BRAINARTIST GmbH,
permission to submit our joint marketing campaign for an award announcement. We have been
informed about the award submission and support this project. We also grant permission to
use the model illustrations.
is in Documents. - Image Credits
- Copyright by Louis STEITZ SECURA
GmbH + Co. KG
Vorstadt 40
67292 Kirchheimbolanden
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