Lipton Pop Art Special Edition Taddawt n uceddi n Aselqem n waman by PepsiCo Design and Innovation is a highly esteemed winner of the very prestigious 2021 Tarbaḥt A' Design Award n Lbrunz in Afeṣṣel n Ukemmus Competition Category.
LbrunzAkemmus· 2021
Lipton Pop Art Special Edition Taddawt n uceddi n Aselqem n waman
by PepsiCo Design and Innovation
Client: PepsiCo Design & Innovation
Tarbaḥt A' Design Award n Lbrunz Winner in Akemmus Category
Verified Award Winner
Verify Award Status for #118901The Design
About Lipton Pop Art Special Edition Taddawt n uceddi n Aselqem n waman
Lipton Pop Art Special Edition d tajmaɛt n iceddiyen imecṭaḥ n waman iţţuxedmen i wesuq arusi. Yal aceddi n 250 ml yesɛa tugniwin ifazen yettwaxelqen seg tẓuri n Pop Art akked wesqamu n imeẓẓuɣen izuraren n yal aɣbalu. Tanezmert n tugniwin s ini yemxalafen tettwaddukel akked wudem amecṭub d win iţɛawaden n ugma n Lipton. Amgirad d asawel n uḥric n texxamt n tẓuri ɣer texxamin n uzenzi, akked asefk i uceddi ad d-yeffeɣ ger waṭas n twuriwin i yellan deg uḍar. Tanfelt tamecṭuḥt tesɛa taẓayt ifsusen yerna tewɛer aţwazuzur, ayen i yeǧǧan tissit-agi tanmara i tetta deg yal amkan.
The Recognition
About the Tarbaḥt A' Design Award n Lbrunz
Lipton Pop Art Special Edition Taddawt n uceddi n Aselqem n waman d amerbaḥ n Tarbaḥt A' Design Award n Lbrunz, tagmat ɛlayen i yisnulfa yelhan, yeṭṭafaren tinawt, tamusni d tezmert. Imerbaḥen n Lbrunz d isnulfa yelhan, ttbanen d timusniwin n tmusni n yimahilen-nsen. Lipton Pop Art Special Edition Taddawt n uceddi n Aselqem n waman ad yili d asnulfu yettwaɛezzen, yelhan, amaynut. Lipton Pop Art Special Edition Taddawt n uceddi n Aselqem n waman yettemlil ɣef yimawlan, yettwaɛezzen s tmahilt-is.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Lipton Pop Art Edition is a unique collection of 250 ml miniature cans, available only in Russia, devoted to the bold and modern aesthetic of Pop Art. Informed by distinctive artists styles, the PepsiCo design team combined bright and inspiring designs with Liptons spirited and imaginative brand personality in order to reimagine this Lipton packaging.
- Tags
- Packaging, Beverage
- Inspiration
- Aiming to bring a bit of the gallery experience to stores, Lipton Art Special Edition stands out on shelf and helps to reassert Liptons voice in the crowded beverage market. Along with the category disrupting graphic design, the 250 ml miniature format is lightweight, ultra portable and allows for easy consumption on the go.
- Team Members
- PepsiCo Design & Innovation
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