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Pepsi Expo 2020 Tabwaḍt n tissit by PepsiCo Design and Innovation
Pepsi Expo 2020 Tabwaḍt n tissit by PepsiCo Design and Innovation
Pepsi Expo 2020 Tabwaḍt n tissit by PepsiCo Design and Innovation
Pepsi Expo 2020 Tabwaḍt n tissit by PepsiCo Design and Innovation

Lplatin Akemmus · 2021

Pepsi Expo 2020 Tabwaḍt n tissit

by PepsiCo Design and Innovation

  • Tarbaḥt A' Design Award n Lplatin 2021 in Akemmus
  • CLIENT: PepsiCo Design & Innovation
  • Estimated Number of Design Views: 161,122
  • Verification code 4ECA862075 · Verify this award
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About Pepsi Expo 2020 Tabwaḍt n tissit

Pepsi Expo 2020 d tazrart n tebwaḍin n tissit n uḍris amḍan, yettwaxedmen i usmekti n Expo 2020 Dubay. Tlata n tṣunɛiwin icerken tignit, sɛant asentel ɣef temlilit, umussu akked usiḍru amezgi. Yal tabwaḍt tesɛa asuneɣ amadwan s tugniwin yettfeǧǧiǧen i d-yezzin ɣef yiwet n tfekka talemmast yettwaṣenɛen s teẓuri. Tugniwin qqiment d tiluqanin iwakken ad ǧǧent tawwurt i yal yiwen ad tent-yefhem akken i s-yehwa. Yal asentel adday yeḥekku-d tamacahut i d-yekkan seg yidlisen, tirmitin akked tsutiwin yemgaraden. Tibwaḍin-agi ttwaxedment amzun d ṭṭaq ɣer yimal, d abrid daɣen iwakken ad snernint adiwenni ɣef uswir agraɣlan.

About the Tarbaḥt A' Design Award n Lplatin

Pepsi Expo 2020 Tabwaḍt n tissit d amerbaḥ n Tarbaḥt A' Design Award n Lplatin, tagmat ɛlayen i yisnulfa yesɛan tmahilt ur nesɛi amgarad. Imerbaḥen n Lplatin ttbanen d timusniwin n tezmert n yimahilen-nsen. Pepsi Expo 2020 Tabwaḍt n tissit yesɛa tinawt tamaynut, tazmert d lqima ɛlayen, yerra ddunit ugar n lxir.

Press Kit

Unique Properties
Pepsi EXPO 2020 Dubai LTO cans represent a window into the future, envisioning how opportunity, mobility and sustainability converge in a world of different cultures, experiences and backgrounds. With these eye-catching, thought-provoking designs, we are excited to stimulate conversation on a global scale. The brief was to create three limited edition specially themed designs co-branded with Pepsi x Expo, to commemorate Expo 2020 Dubai and the three subthemes of opportunity, mobility and sustainability.
Tags
Packaging, Beverage
Inspiration
The abstract compositions feature vibrant illustrations around a stylized central figure that have been deliberately kept flat to encourage open-ended imagination. The design recognizes how the future could look very different from one person to another, and every subtheme embedded in each design tells a unique story based on different cultures, experiences and backgrounds.

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