Sunboy Gift Box Tabalizt n uzemmur n yiṭij by Tiger Pan is a highly esteemed winner of the very prestigious 2023 Tarbaḥt A' Design Award n Uzzal in Afeṣṣel n Ukemmus Competition Category.
UzzalAkemmus· 2023
Sunboy Gift Box Tabalizt n uzemmur n yiṭij
by Tiger Pan
Client: Bayannaoer Sanpangdan Food Co., Ltd
Tarbaḥt A' Design Award n Uzzal Winner in Akemmus Category
Verified Award Winner
Verify Award Status for #145472The Design
About Sunboy Gift Box Tabalizt n uzemmur n yiṭij
Sunboy Gift Box d asnas n tbalizin i yizerman n yiṭij. Tabalizt tețțawi yiwet n tcanaḍt (logo) yebnan ɣef yisem n tmarka akked yiwet n tewlaft s uslugen n uceggem s zzit i d-yeskanen ilugan n Sunboy țazzalen ger igran n yiṭij. Ini awraɣ ifelfelen akked tewlaft n uzemmur n yiṭij ttɛawanen imsaɣen ad walin afaris seg lebɛid. Tabnit n tullya n tbalizt tazwart tețwabeddel, akken tbalizin ad zemrent ad mmagrent d yiwet, snat neɣ tlata n tsuraf (couches) yemxallaḍen. Tabalizt n tikci tsehhel deg usali akked ubṭel, ma d tama tameqqrant i d-ibanen s uzɣal tsellek deg ssuma n lmawadd.
The Recognition
About the Tarbaḥt A' Design Award n Uzzal
Sunboy Gift Box Tabalizt n uzemmur n yiṭij d amerbaḥ n Tarbaḥt A' Design Award n Uzzal, tagmat i yisnulfa yelhan i yemmalen ayen i d-ttrajun yimdanen seg yisnulfa yelhan. Imerbaḥen n Uzzal ttbanen d tmusni, tmahilt d tazmert n yimahilen-nsen. Sunboy Gift Box Tabalizt n uzemmur n yiṭij ad yili d asnulfu yettwaɛezzen, yelhan, amaynut. Isnulfa-a ttwaɛezzen imi ɛawnen deg tudert, rran ddunit ugar n lxir.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Starting with the brand name, we created a vivid, interesting and well-known logo. The packaging picture uses oil painting style to depict 'SUNBOYS' running happily in the sunflower field. Give the 'SUNBOYS' brand a personalized spirit, make it relaxed, happy, affectionate and just; The functional application of the gift box is innovative. The overall design is easy to assemble and separate, saving time and energy.
- Dimensions & Packaging
- Width 443mm x Depth 115mm x Height 304mm
- Tags
- Seed packaging, snack food, Gift box, Personalized, Relaxed, Tiger Pan
- Production Technology
- The unique attribute is to redefine the opening structure of the outer packaging of melon seeds. By buckling each other, one-layer, two-layer or three-layer modular assembly can be formed. The product has a large exposed area and saves material costs.
- Design Challenge
- There are many different colors used to design gift box for FMCG products. We have to be careful when we chose yellow. Yet with the illustration of sunflower, the gift box is proved to be an eye catching one.
- Research
- We give the 'Sunboy' brand a personalized spirit, and make the ' Sunboy' relaxed, happy, affectionate and righteous; the functional application of the gift box is innovative, and the overall design is simple to assemble and separate, saving time and effort.
Starting from the brand name, a vivid, interesting and well-known logo is created. The packaging picture uses a paper-cut style to depict the 'Sunboy' running happily in the sunflower field. - Inspiration
- Inspiration comes from the planting yard of sunflowers in Xinjiang Uygur area, where sunshines last much longer and the field turns yellow when it is harverting season of fall.
- Project Duration
- The project lasts 2 month, designed in Shenzhen and produced in Bayannaoer, Neimenggu.
- Operation Flow
- How to save consumers' effort in looking for an ideal product is the key challenge of this case. A distinctive symbol, a bright color, a graphic layout of info, and a unitive serial system of the package will help Wellmind solve the problem, where consumers can recognize and pick up the products from far away.
- Patents
- The copyrights belong to Tiger Pan
- Team Members
- Creative Director: Tiger Pan
Graphic Design: Jingwen Xiang
Illustration: Ping Yi
Image Editing: Yuling Zhu
Technical Direction: Zhangkun Xie
Project Manager: Lei Peng - Image Credits
- Tiger Pan
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