Ɛeddi ɣer ugbur
Pavanpet Učči n Lḥewayeč sɣur Mohsen Koofiani

Pavanpet Učči n Lḥewayeč sɣur Mohsen Koofiani d anerbaz yettwaqadren meqqren n 2024 Tarbaḥt A' Design Award n Lbrunz deg Taggayt n Tnaflit n Afeṣṣel n Ukemmus.


LbrunzAkemmus· 2024

Pavanpet Učči n Lḥewayeč

sɣur Mohsen Koofiani

Amsaɣ: Pavanpet

Anerbaz n Tarbaḥt A' Design Award n Lbrunz deg Taggayt n Akemmus

15,865

Anerbaz n Urraz Yettwasenqden

Senqed Addad n Urraz i #151937

Initen

Afeṣṣel

Ɣef Pavanpet Učči n Lḥewayeč

S lɛada, acku imdanen ḥesben lḥewayeč-nsen d iɛeggalen n twaculin-nsen d tarwa, aṣawwaḍ n uqellel yettili d anamkan. Aseqdec n tmsellayin yezmer ad yerr ttwuḥid tuqqna akked unemmuɣ yerna ad yesnulfu tawennaṭ i yejjben. Ihi, aqellel yesɛa taẓẓuya tamezrit yecεaεan d tuzligt. Udmawen n lḥewayeč ttwafeṣṣlen s teɛqelt tameqqrant, timesduqqin-nsen d lferḥ-nsen tebban-d s wudem afaysan, ayen i yeskanayan tasɣent n ufaris-a fell-asen. Aseqdec n yiniten ifessasen war talɣiwin yettmuddu afham ufrin ɣef tugna d yiswi.

Asmekti

Ɣef Tarbaḥt A' Design Award n Lbrunz

Pavanpet Učči n Lḥewayeč d amerbaḥ n Tarbaḥt A' Design Award n Lbrunz, tagmat ɛlayen i yisnulfa yelhan, yeṭṭafaren tinawt, tamusni d tezmert. Imerbaḥen n Lbrunz d isnulfa yelhan, ttbanen d timusniwin n tmusni n yimahilen-nsen. Pavanpet Učči n Lḥewayeč ad yili d asnulfu yettwaɛezzen, yelhan, amaynut. Pavanpet Učči n Lḥewayeč yettemlil ɣef yimawlan, yettwaɛezzen s tmahilt-is.

Deffir n ufeṣṣel

Tagrurt n tɣamsa

Ismawen n terbaɛt, iferdisen itiknikanen akked telɣut i d-yefka umeṣṣufeɣ.

Taɣara Tasuft
Normally, because we humans consider pets as members of the family and like our children, packaging design is designed based on the viewer's view of a kids.
The use of characters can strengthen the relationship with the viewer and create an attractive environment color. As a result, the packaging has better visibility and better communication.
Tigejdiwin & Akemmus
W: 200 mm
H: 400 mm
D: 80 mm
Tibzimin
Pet, Pet foods, Package design, Pet foods package design, Cat foods, Dog foods
Tasnakta n Ufares
Matte three-layer packaging with aluminum
printing method: rotogravure
Asewḥel n Usnulfu
The most difficult part was the implementation of the idea and the arrangement of colors in the packaging.
Anadi
The research of this project was done in the form of field research and by showing the packaging design, behavioral studies were done and the reaction of the viewers towards the plan was evaluated. An interesting result was obtained, and that was a more smiling face and the visual and behavioral reaction of the viewer to the presented design than to the real photo of the animals.
Aseḥbiber
Simple and uncomplicated images, simple and uniform colors with high contrast are always attractive and this design is inspired by the simplicity of animal life. Uncomplicated and completely clear life.
Tanzagt n Usenfar
The project started in December 2022 and finished in March 2023 in Shiraz, Iran.
Tanila n Umahil
Pet food packaging is completely conventional packaging and is not particularly complicated. What distinguishes this packaging is the use of colors and a simple form in its design.
Imsuren n Tugniwin
Illustrator / Creator: Mohsen Koofiani

Yettwaxellṣen

Snirem Seld Designers.org

Af-d iferdisen, imeẓla d tegnatin sɣur yimɛawnen-nneɣ n usissen.

Asnulfu Yelhan Yesra Asekṛes Ameqqran

Arraz A' n Usnulfu d arraz agraɣlan, yettusneqden sɣur uɣref, i usnulfu yelhan. Ttekki deg Urraz A' n Usnulfu akken ad tesɛuḍ tagnit n usekṛes imeritukratik, ad tawiḍ aẓayer, ameqqer d usissen i umahil-ik. Sumer amahil-ik i Urraz A' n Usnulfu akken ad tnafseḍ s Ulamek A' n Usnulfu.

Sumer