Yuan Li Sheng Huo Asaru n Tmagit n Ussaɣ sɣur Fullspeed Network Technologies Hangzhou

Yuan Li Sheng Huo Asaru n Tmagit n Ussaɣ sɣur Fullspeed Network Technologies Hangzhou d anerbaz yettwaqadren meqqren n 2024 Tarbaḥt A' Design Award n Lbrunz deg Taggayt n Tnaflit n Afeṣṣel n Unuɣ, Tugna d Teywalt Tamulant.

LbrunzUnuɣ· 2024

Yuan Li Sheng Huo Asaru n Tmagit n Ussaɣ

sɣur Fullspeed Network Technologies Hangzhou

Amsaɣ: Meituan

Anerbaz n Tarbaḥt A' Design Award n Lbrunz deg Taggayt n Unuɣ

15,249

Anerbaz n Urraz Yettwasenqden

Senqed Addad n Urraz i #159091

Wali deg A' Design Award Tabḍert n tɣamsa Tanecḍa n wammud

Initen

Afeṣṣel

Ɣef Yuan Li Sheng Huo Asaru n Tmagit n Ussaɣ

Yuan Li Sheng Huo d asaru n tmagit i d-ityarafen i tmagit n uzenzi ittsumren tiferka n wass yal ass s telqey. Asaru-agi yebna ɣef sḍis-udig i d-ițusekfalen s tukksa n tikeltiyin seg uẓegzewt, s wayes id-ițțusuffeɣ talɣa i d-ismektayen aḥraz izemren ad iṭṭef aṭas n licanan. Iɣezran yellan ger tugniwin sḍerrun-d s tikti n tsanuyin timeẓẓyanin akked usqerdec n ṣut n yisem n tmagit. Awraɣ arqaq iṭṭef amḍiq n init agejdan, ma d isekkilen ttwaskaren s izirig ittazzalen s tuɣalin yiwet n twaḍfi. Asaru-agi ittwasekcem ɣef uḍebbiq n twacult i uheggi n tmuɣli i wallalen imecṭaḥ ger imeqqranen ilemẓiyen.

Asmekti

Ɣef Tarbaḥt A' Design Award n Lbrunz

Yuan Li Sheng Huo Asaru n Tmagit n Ussaɣ d amerbaḥ n Tarbaḥt A' Design Award n Lbrunz, tagmat ɛlayen i yisnulfa yelhan, yeṭṭafaren tinawt, tamusni d tezmert. Imerbaḥen n Lbrunz d isnulfa yelhan, ttbanen d timusniwin n tmusni n yimahilen-nsen. Yuan Li Sheng Huo Asaru n Tmagit n Ussaɣ ad yili d asnulfu yettwaɛezzen, yelhan, amaynut. Yuan Li Sheng Huo Asaru n Tmagit n Ussaɣ yettemlil ɣef yimawlan, yettwaɛezzen s tmahilt-is.

Deffir n ufeṣṣel

Tagrurt n tɣamsa

Ismawen n terbaɛt, iferdisen itiknikanen akked telɣut i d-yefka umeṣṣufeɣ.

Taɣara Tasuft: This logo is specially designed for the brand yuanlishenghuo, aiming to establish a youthful and vigorous brand image, promote a positive lifestyle, and meet the aesthetic needs of young people. It combines the brand name with a unique geometric shape, and takes a bright and vibrant orange as the main color, which is visually appealing. This also creates a lasting impression on consumers, thus improving the brand competitiveness in the market.
Tigejdiwin & Akemmus: Yuanlishenghuo targets young adults aged 20 to 35 as its core audience, who are predominantly keen on self pleasing consumption and are more willing to spend on daily goods with exquisite designs. To cater to their aesthetic preferences, the design team has created an aesthetically pleasing logo radiating vigor, which advocates for an optimistic attitude towards life.
Tibzimin: logo design, vigor, refinement, super symbol, geometric elements
Tasnakta n Ufares: The design team has cut triangles off from a square to form a hexagon as the background of the logo, making it more recognizable and impressive. A vibrant orange as the main color, and the brand name designed with fluid lines, imbuing the logo with a youthful vibe. Additionally, the strokes of characters maintain consistent slant angles, improving overall harmony.
Asewḥel n Usnulfu: The biggest challenge of this project was aligning the logo with the brand image and concept. The design team has shaped the logo into a geometric figure reminiscent of box for storing articles of everyday use, which suggests that the brand boasts multiple core products featuring wide adaptability to various scenarios, embodying its goal of creating a refined collection store for daily essentials.
Anadi: As society rapidly develops and undergoes digitalization, young people are gradually becoming one of the major consumer forces. To cater to their aesthetic preferences and establish a brand image, the design team has crafted a logo using a vibrant orange, cute circles and a sharp geometric background, which blends modernity with vitality, leading to strong visual impact and reflecting the inclusiveness and creativity of the brand.
Aseḥbiber: The Chinese character for yuan in the brand name yuanlishenghuo has the same pronunciation of circle in Chinese. Inspired by that, the logo incorporates circles reminiscent of small planets, which is interesting and pays a tribute to the movie Star Wars.
- The logo resembles a box able to contain multiple items. Such a design suggests that the brand boasts diverse products and can provide solutions for mainstream emergency scenarios.
Tanzagt n Usenfar: The project was designed in September, 2022 in Hangzhou, and launched in June, 2023 in Hangzhou.
Tanila n Umahil: The brand can imprint this logo on product packaging, which enhances the visual appeal of the products and thus boosts brand recognition and competitiveness in the market. Furthermore, the vigorous logo can resonate emotionally with young people aged 20 to 35, increasing brand favorability and establishing an emotional connection between the brand and consumers.