Ɛeddi ɣer ugbur
Gatorade Rookie Bottle Taqerεet n waman yettwaḥerzen deg tesmuḍi sɣur PepsiCo Design and Innovation

Gatorade Rookie Bottle Taqerεet n waman yettwaḥerzen deg tesmuḍi sɣur PepsiCo Design and Innovation d anerbaz yettwaqadren meqqren n 2025 Tarbaḥt A' Design Award n Lfeṭṭa deg Taggayt n Tnaflit n Afeṣṣel n Uselɣu, Azuzen d Teywalt.


LfeṭṭaAselɣu· 2025

Gatorade Rookie Bottle Taqerεet n waman yettwaḥerzen deg tesmuḍi

sɣur PepsiCo Design and Innovation

Anerbaz n Tarbaḥt A' Design Award n Lfeṭṭa deg Taggayt n Aselɣu

24,028

Anerbaz n Urraz Yettwasenqden

Senqed Addad n Urraz i #169602

Initen

Afeṣṣel

Ɣef Gatorade Rookie Bottle Taqerεet n waman yettwaḥerzen deg tesmuḍi

Gatorade Rookie Bottle d taqerεet n waman s uzzal ur nesseddi (stainless steel) i yettwaxedmen i warrac imunnaḍen n waddal. Tiddi-ines tameẓyant tessishil i yigerdan ad tt-ṭṭfen yerna ad swen seg-s. Tesεa afus n usikel yettwabnan deg-s i yettεawanen deg umussu, akked ucekkuḥ iqewwan i tt-iḥerzen mi ara teɣli. Aqerruy-ines s tqeṣṣabt ur nesmiri yessenqas anegzum n waman. Agensu-ines s snat n tegwlelin n uzzal ur nesseddi yettak-d aḥraz n tesmuḍi ugar n 24 n tsaεtin. Afeṣṣel-agi yettwasnulfa-d s tmuɣliwin n imawlan akked warrac n waddal, i d-yennan belli amussu, taɣzi n tudert akked usizdeg d nutni i d isuturen igejdanen.

Asmekti

Ɣef Tarbaḥt A' Design Award n Lfeṭṭa

Gatorade Rookie Bottle Taqerεet n waman yettwaḥerzen deg tesmuḍi d amerbaḥ n Tarbaḥt A' Design Award n Lfeṭṭa, tagmat ɛlayen i yisnulfa yelhan, yeḥlan s waṭas. Imerbaḥen n Lfeṭṭa d isnulfa yelhan akk, yesɛan tmusni d tazmert. Gatorade Rookie Bottle Taqerεet n waman yettwaḥerzen deg tesmuḍi ad yili d asnulfu amaynut, yelhan, ad yeǧǧ ddunit tennuɣ.

Deffir n ufeṣṣel

Tagrurt n tɣamsa

Ismawen n terbaɛt, iferdisen itiknikanen akked telɣut i d-yefka umeṣṣufeɣ.

Taɣara Tasuft
In February 2024, we launched The Gatorade Rookie Bottle, a new stainless steel bottle designed to meet the unique needs of younger competitors. Because their thirst is different, the Rookie Bottle needed to be different. To perfect the new design, we took feedback and insights directly from parents and their youth athletes. With their help, we identified three crucial features and functions: mobility, durability and cleanability.
Aseḥbiber
When it comes to hydration, kids don't need as much volume; likewise, the larger size makes it harder for them to hold and drink from larger bottles. Even aspiring athletes tend to drop their bottles often, so we created a durable design, complete with a built-in carrying handle and dent-resistant shell that protects the bottle from drops. Plus, we added a leak-proof straw cap to minimize spills, and a double-wall stainless steel interior that provides more than 24 hours of insulation.

Yettwaxellṣen

Snirem Seld Designers.org

Af-d iferdisen, imeẓla d tegnatin sɣur yimɛawnen-nneɣ n usissen.

Asnulfu Yelhan Yesra Asekṛes Ameqqran

Arraz A' n Usnulfu d arraz agraɣlan, yettusneqden sɣur uɣref, i usnulfu yelhan. Ttekki deg Urraz A' n Usnulfu akken ad tesɛuḍ tagnit n usekṛes imeritukratik, ad tawiḍ aẓayer, ameqqer d usissen i umahil-ik. Sumer amahil-ik i Urraz A' n Usnulfu akken ad tnafseḍ s Ulamek A' n Usnulfu.

Sumer