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Jinzhongzi Asemsed n Tqerɛet n Baijiu by Wen Liu

Jinzhongzi Asemsed n Tqerɛet n Baijiu by Wen Liu is a highly esteemed winner of the very prestigious 2026 Tarbaḥt A' Design Award n Uzzal in Afeṣṣel n Ukemmus Competition Category.


UzzalAkemmus· 2026

Jinzhongzi Asemsed n Tqerɛet n Baijiu

by Wen Liu

Client: Shenzhen Oracle Creative Design Co.,Ltd.

Tarbaḥt A' Design Award n Uzzal Winner in Akemmus Category

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Verified Award Winner

Verify Award Status for #173074

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The Design

About Jinzhongzi Asemsed n Tqerɛet n Baijiu

Jinzhongzi d afeṣṣel n usemsed i yiwen n baijiu aɣlayan i d-yettwaxedmen deg temnaḍt n Anhui, di Tempirit n Ccinwa. Ccrab-agi yettunefk-ed deg yiwet n tqerɛet n djaj akristal, tama-ines n wadda tettel s teseddariyin n uɣanim yettwaẓḍan, yerna tekfa s wudum n ṣṣbeɣ s uẓeṛẓur. Aẓeṭṭa n uɣanim yettmeslay-d ɣef tarrayt taqburt n uḥraz n ttrademark, anda tiseddariyin n uɣanim ttwaẓḍant ɣef yicbula yettwaheggan s wudem uzzig i wesmi n ccrab. Taqerɛet tesɛa 145 ɣef 115 ɣef 275 n yimilimitren. Aferdis yettwaẓḍan yerna-d ayen ara yeḥulfu ufus i usemsed, yerna isseǧhed timagit n ttrademark.

The Recognition

About the Tarbaḥt A' Design Award n Uzzal

Jinzhongzi Asemsed n Tqerɛet n Baijiu d amerbaḥ n Tarbaḥt A' Design Award n Uzzal, tagmat i yisnulfa yelhan i yemmalen ayen i d-ttrajun yimdanen seg yisnulfa yelhan. Imerbaḥen n Uzzal ttbanen d tmusni, tmahilt d tazmert n yimahilen-nsen. Jinzhongzi Asemsed n Tqerɛet n Baijiu ad yili d asnulfu yettwaɛezzen, yelhan, amaynut. Isnulfa-a ttwaɛezzen imi ɛawnen deg tudert, rran ddunit ugar n lxir.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
This baijiu comes from Anhui Province, China. It is distinguished by its unique flavor and rich bouquet, which distinguish it within the realm of Chinese spirits. The most intriguing feature of this product is its storage method. It is crafted by weaving bamboo strips around liquor jars, which are then specially treated to be used as vessels for aging the liquor. This storage method gives baijiu a distinctive character.
Dimensions & Packaging
145mm*115mm*275mm
Tags
Premium spirits, cultural heritage, cultural outreach, and the integration of commerce and art.
Production Technology
This is a premium baijiu presented in a crystal glass bottle, with the bottom wrapped in bamboo strips and finished with a spray-painted coating.
Design Challenge
The most challenging aspect of this project is producing the bamboo weaving kits, as the initial costs considerably exceed the client’s budget. We resolved this issue by changing the materials and partnering with a suitable supplier.
Research
Through on-site research, we collected feedback on this brand from over 300 consumers. Finally, we obtained an intriguing research report that highlights the characteristics of this method for storing baijiu.
Inspiration
The design concept for this bottle was inspired by the distinctive vessels used to store baijiu. It is made by weaving bamboo strips into a jar, which is specially treated for storing liquor. We adopted this intriguing concept for the bottle design, creating a unique and captivating product. This approach has defined the brand’s unique identity.
Project Duration
March 2024, Shenzhen, China
Operation Flow
The bottle’s design features a bamboo-woven kit that not only offers a unique aesthetic but also increases the product’s appeal. This distinctive approach promotes interaction between the product and its consumers.
Team Members
Creative Director:Wen Liu
Design Executor:Maoxiang Pan,Xiangdong Yuan

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