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Zhen Yuan Zeng Asemsel n Baijiu by Wen Liu
Zhen Yuan Zeng Asemsel n Baijiu by Wen Liu
Zhen Yuan Zeng Asemsel n Baijiu by Wen Liu
Zhen Yuan Zeng Asemsel n Baijiu by Wen Liu
Zhen Yuan Zeng Asemsel n Baijiu by Wen Liu

Lfeṭṭa Akemmus · 2026

Zhen Yuan Zeng Asemsel n Baijiu

by Wen Liu

  • Tarbaḥt A' Design Award n Lfeṭṭa 2026 in Akemmus
  • CLIENT: Shenzhen Oracle Creative Design Co.,Ltd.
  • Estimated Number of Design Views: 36,086
  • Verification code 9323B06329 · Verify this award
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About Zhen Yuan Zeng Asemsel n Baijiu

Zhen Yuan Zeng d afeṣṣel n usemsel i baijiu yeqqimen, d ccṛab aqbur n Ṭṭrad n Ccinwa. Taqerεunt tettwaxdem s ufexxar, tesεa talɣa d taleqqayt tatrart n uqellal aqbur n ccṛab. Udmawen ijyumitriyen s telqey sseɣtayen talɣa taklasikit, ssenqasen taẓayt-is ɣer wallen. Taɣunfa yesεan tiwriqin am waman tettmeslay-d ɣef uqqim s leεqel n ccṛab daxel n uqellal. Taqerεunt tettel s lkaɣeḍ n sulfat, i yesshalen udem-is yerna yeffer ciṭ talɣa-s. Amsaɣ yekkes lkaɣeḍ s leεqel, dɣa taqerεunt tettban-d s umecwaṛ. Asemsel yesεa 85 s 85 s 165 n imilimitren.

About the Tarbaḥt A' Design Award n Lfeṭṭa

Zhen Yuan Zeng Asemsel n Baijiu d amerbaḥ n Tarbaḥt A' Design Award n Lfeṭṭa, tagmat ɛlayen i yisnulfa yelhan, yeḥlan s waṭas. Imerbaḥen n Lfeṭṭa d isnulfa yelhan akk, yesɛan tmusni d tazmert. Zhen Yuan Zeng Asemsel n Baijiu ad yili d asnulfu amaynut, yelhan, ad yeǧǧ ddunit tennuɣ.

Press Kit

Unique Properties
With a legacy spanning over five centuries, this product stands as a benchmark for aged baijiu. Its bottle design is deeply rooted in the ancient form of the traditional liquor jar, yet reimagined for the contemporary era—refining the classic through modern design language to achieve a living heritage that connects historical symbolism with contemporary artistry.
Dimensions & Packaging
85mm*85mm*H165mm
Tags
Premium Baijiu, Cultural Tracing
Production Technology
The bottle is made of ceramic and wrapped in sulphate paper on the outside.
Design Challenge
The key challenge of this project lay in visually communicating the concept of aged liquor in an immediately understandable way for consumers. This was ultimately resolved by adopting the conceptual framework of the traditional liquor jar.
Research
Through on-site research, we collected a detailed market report from over 300 consumers and key distributors.
Inspiration
The bottle design reinterprets the traditional liquor jar through a contemporary lens. Its precise geometric facets refine the original form, alleviating its visual weight and imparting a modern structure. The rippled cap symbolizes the dynamic aging process of the liquor within the jar, while the tracing paper wrapping the body creates subtle visual softness—striking a balance between concealment and revelation to evoke a sense of discovery and immersive appeal.
Project Duration
August 2024, Shenzhen, China
Operation Flow
The bottle's surface is covered with sulphate paper, allowing consumers to gradually unveil the mystery of the aged spirit as they peel away the packaging.

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