The Wind Knows We Meet Tagrumma n Tugniwin sɣur Ji Duan d anerbaz yettwaqadren meqqren n 2026 Tarbaḥt A' Design Award n Lbrunz deg Taggayt n Tnaflit n Afeṣṣel n Unuɣ, Tugna d Teywalt Tamulant.
LbrunzUnuɣ· 2026
The Wind Knows We Meet Tagrumma n Tugniwin
sɣur Ji Duan
Amsaɣ: Ji Duan
Anerbaz n Tarbaḥt A' Design Award n Lbrunz deg Taggayt n Unuɣ
Anerbaz n Urraz Yettwasenqden
Senqed Addad n Urraz i #177222Afeṣṣel
Ɣef The Wind Knows We Meet Tagrumma n Tugniwin
Aḍu Yeẓra Nemlal d tagrumma n tugniwin i d-yettmeslayen ɣef temlilin d tdukli deg tudert tamdinant n wass-a. Aḍu yettwaseqdec d azamul n temlilin yesɛan lmeɛna. Tagrumma-a tesseqdac tamuɣli tadramit, initen iḥmayanen n uquran azeggaɣ, akked tafat d tili iḥmayanen iwakken ad d-tesnulfu tawennaḍt yeldin i yesterḥiben s medden. Timnaḍin timeqqranin n temdint akked yegrawen n yemdanen yeddren ttwasunɣen s yiseɣẓanen n usuneɣ umḍin. Tagrumma-a n tugniwin tettarra-d ɣef umecwaṛ anmetti n tallit tumḍint, tessawel-d i yimfeṛṛjen ad bnun assaɣen n yiḥulfan deg tudert n tidet.
Asmekti
Ɣef Tarbaḥt A' Design Award n Lbrunz
The Wind Knows We Meet Tagrumma n Tugniwin d amerbaḥ n Tarbaḥt A' Design Award n Lbrunz, tagmat ɛlayen i yisnulfa yelhan, yeṭṭafaren tinawt, tamusni d tezmert. Imerbaḥen n Lbrunz d isnulfa yelhan, ttbanen d timusniwin n tmusni n yimahilen-nsen. The Wind Knows We Meet Tagrumma n Tugniwin ad yili d asnulfu yettwaɛezzen, yelhan, amaynut. The Wind Knows We Meet Tagrumma n Tugniwin yettemlil ɣef yimawlan, yettwaɛezzen s tmahilt-is.
Deffir n ufeṣṣel
Tagrurt n tɣamsa
Ismawen n terbaɛt, iferdisen itiknikanen akked telɣut i d-yefka umeṣṣufeɣ.
- Taɣara Tasuft
- The illustration series interprets encounters through expansive city landscapes and animated ensembles of characters. Using dramatic perspective, reddish brown warm tones, and warm light and shadow, the series creates an open and immersive atmosphere that vividly conveys the core idea that through encounters we grow, encouraging viewers to build emotional connections in the real world.
- Tigejdiwin & Akemmus
- The use of professional software like Photoshop and Procreate, along with the pressure-sensitive graphics tablet, ensures smooth lines and clear color grading. Strict adherence to the ISO 12646 color calibration standard guarantees that the visual details and colors remain consistent across different media, such as digital screens and printed materials, without any distortion or color shifts.
- Tibzimin
- Urban Life, Interpersonal Distance, Emotional Connection, Encounters and Companionship, Wind, Dramatic Perspective, Warm Light and Shadow, Visual Storytelling
- Tasnakta n Ufares
- During creation, Procreate was used for concept development and preliminary drawing, ensuring expressive and accurate forms. SAI, with its smooth brushstrokes, was used for large area coloring, producing clean and vibrant tones. Photoshop was used to shape light and shadow, refine details, and enhance the overall atmosphere, unifying and elevating the visual impact of the series.
- Asewḥel n Usnulfu
- The design challenge was to transform the philosophical idea of human connections with the world and with one another and the emotional experience of warm encounters into a concrete visual language. The designer maps out relationships through composition, conveys emotion through color, and embeds meaning in symbolic elements to illustrate people’s complex emotions in cities, achieving a harmony between artistic expression and emotional resonance.
- Anadi
- The illustration series is grounded in a fundamental insight. As social beings, humans have an intrinsic need for genuine encounters and warm companionship. Yet, the fast pace of modern urban life and overreliance on digital interactions exacerbate social isolation and emotional disconnection, which runs counter to human nature. The series seeks to bridge gaps among people through artistic illustration, fostering a deep sense of human connection in society.
- Aseḥbiber
- The Wind Knows We Meet draws inspiration from the interpersonal challenges arising in the digital era where people are becoming more connected online yet more distant in real life. The designer, having experienced the loneliness and longing for companionship in fastpaced cities, chose to tell stories through illustration. By capturing fleeting yet precious moments often lost in digital life, the illustration guides viewers back to emotional connections in the real world.
- Tanzagt n Usenfar
- Designed and developed in Beijing in December 2024, the project was launched in China in December 2025.
- Tanila n Umahil
- The series employs dramatic perspective to emphasize spatial depth and the grandeur of urban architecture, creating an open, inclusive atmosphere that enhances immersion. Reddish brown tones, set against the glow of warm sunlight, enhance the human touch and familiarity of the scenes. Wind runs as a guiding thread, weaving the series together. A wellbalanced, layered layout guides users to reflect on urban life and interpersonal relationships.
- Igmamen n Terbaɛt
- JI DUAN
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