Pah Ji Hue Aɣlaf n watay sɣur Chung-Yuan Kuo, Wei-Jen Huang and Ann Ching d anerbaz yettwaqadren meqqren n 2020 Tarbaḥt A' Design Award n Lfeṭṭa deg Taggayt n Tnaflit n Afeṣṣel n Ukemmus.
LfeṭṭaAkemmus· 2020
Pah Ji Hue Aɣlaf n watay
sɣur Chung-Yuan Kuo, Wei-Jen Huang and Ann Ching
Amsaɣ: PAH JI HUE' International Co;Ltd
Anerbaz n Tarbaḥt A' Design Award n Lfeṭṭa deg Taggayt n Akemmus
Anerbaz n Urraz Yettwasenqden
Senqed Addad n Urraz i #94468Afeṣṣel
Ɣef Pah Ji Hue Aɣlaf n watay
Pah Ji Hue d taɣimit n uɣlaf yettwaxedmen i watay aklasiki n Taiwan akked watay n izwayen n Taiwan. Yiwet n tqerɛunt n wuzzal tazewwart tettawi atay n izwayen, i yeddukklen d izwayen iquranen, akked uqacuc n tqerɛunt d amrawi s ttila. Yiwen usenduq n lkaɣeḍ yettawi atay aklasiki yerna yettawi tugniwin fessusen s uɣanib aɣremjan. Yiwen usenduq n usɣar yesdukkul isinen n leṣnaf n lmend yerna yezmer daɣen ad yettwaseqdac d asenduq n uḥraz. Aɣlafen akk ttwaxedmen s tsestelt (offset print), s tsatwin yemgaraden n usiwel ɣef tegnatin. Taɣimit tessken tijerbin n watay s tarkunt d ttila.
Asmekti
Ɣef Tarbaḥt A' Design Award n Lfeṭṭa
Pah Ji Hue Aɣlaf n watay d amerbaḥ n Tarbaḥt A' Design Award n Lfeṭṭa, tagmat ɛlayen i yisnulfa yelhan, yeḥlan s waṭas. Imerbaḥen n Lfeṭṭa d isnulfa yelhan akk, yesɛan tmusni d tazmert. Pah Ji Hue Aɣlaf n watay ad yili d asnulfu amaynut, yelhan, ad yeǧǧ ddunit tennuɣ.
Deffir n ufeṣṣel
Tagrurt n tɣamsa
Ismawen n terbaɛt, iferdisen itiknikanen akked telɣut i d-yefka umeṣṣufeɣ.
- Taɣara Tasuft
- With tea culture as the brand core, PAH JI HUE' augments cultural and creative tea products. The combination of Taiwan fruit tea and classic dried fruit creates the mellow and smooth taste, echoing with image of rounded can. Meanwhile, the simple and elegant illustration outlines the urban design style. The wooden box is adopted to share products of the two, realizing the effective integrated design and expansion of gift.
- Tigejdiwin & Akemmus
- Wooden Box. 144mm x 280mm x 80mm
Paper Box. 104mm x 63mm x 130mm
Iron Box. diameter 125mm x height 60mm - Tibzimin
- Taiwan tea, Taiwan fruit tea, Tea package, Creative tasting tea, Tea gift series, Urban design
- Tasnakta n Ufares
- Offset print for packages, both iron and paper box. The top of iron box is convex via modeling. Different printing layers on the surfaces of the packages.
- Asewḥel n Usnulfu
- 1. Broken the original concept of tasting tea.
2. The wooden box could fix two different types of the tea products. And it also could be regarded as storage box. - Anadi
- We went to tea plantation that PAH JI HUE' owned in the middle of Taiwan. In Nantou, we observed the process of tea making and tried to link with the visual package. We use the concept about drip coffee and original fruit flavor to transfer the form of package. From inside to outside, we would like to let buyer taste Taiwan tea in different way.
- Aseḥbiber
- Different from the images of youth in the past, this series return to the essence of PAH JI HUE' in tea making. The professional and steady-going brand image is strengthened via brands of Taiwan classic tea and Taiwan fruit tea products.
- Tanzagt n Usenfar
- The package project started in March 2018 in Taiwan and finished in September 2019 in Taiwan.
- Tanila n Umahil
- Classic Taiwan Tea takes hand-brewed tea as the overall planning concept, and uses contracted design to convey the simple atmosphere of leisurely tasting tea.
- Ibrivan
- Copyrights belong to PAH JI HUE' International Co;Ltd
- Igmamen n Terbaɛt
- General Director. Chung-Yuan Kuo
Designer. Wei-Jen Huang
Project Manager. An-Hui Ching
Illustrator. Sweet Core
Copyright. Ling Lin
Photographer. Yao Yang & Chih-Tan Lin
Film Editor. Jason Wong - Imsuren n Tugniwin
- Image #1: Photographer Chih-Tan Lin, Creator Wei-Jen Huang, 2019
Image #2: Photographer Yao Yang, Illustrator Sweet Core, Creator Wei-Jen Huang, 2018
Image #3: Photographer Yao Yang, Creator Chung-Yuan Kuo & Wei-Jen Huang, 2018
Image #4: Photographer Yao Yang, Creator Chung-Yuan Kuo & Wei-Jen Huang, 2018
Image #5: Photographer Chih-Tan Lin, Illustrator Sweet Core, Creator Wei-Jen Huang, 2019
Yettwaxellṣen
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