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Garden Tawuri Tagejdant: Aḍebsi n Zzit Talmastant by RRD Lab 2064

Garden Tawuri Tagejdant: Aḍebsi n Zzit Talmastant by RRD Lab 2064 is a highly esteemed winner of the very prestigious 2020 Tarbaḥt A' Design Award n Uzzal in Afeṣṣel n Ukemmus Competition Category.


UzzalAkemmus· 2020

Garden Tawuri Tagejdant: Aḍebsi n Zzit Talmastant

by RRD Lab 2064

Client: RRD Lab 2064

Tarbaḥt A' Design Award n Uzzal Winner in Akemmus Category

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The Design

About Garden Tawuri Tagejdant: Aḍebsi n Zzit Talmastant

Aḍris n Tektabt: Garden d asisen n uḍebsi i zzitat talmastanin n tjeǧǧigin. Taxaṭit-a tesduklen taɣebbart d wanamek ara d-ilin, tatiknikt i yettwafen s waṭas deg tektabin timyigawanin. Ticki yeldi uḍebsi, kkatent-d tikersiwin, deffir-asent yeḥder-d agerruj n usaḍug am yiwen n ugaraz, ttmiraren-t akked tugna n tzamzuɣt yettmiraren. Tamsalt-a tessuffuɣ-d asenqed n tulɣi ɣer wanaw n uskil awezgan, mačči d aɣawas afessas kan. Aḍebsi-a yettwaxdem s warrag ilelli n usebbaɣ n uneqqis n tjeǧǧigin d win izemren ad iṛuḥ. Taxaṭit n wanamek tessefti tallunt n daxel, tettarra tanezmakt n ugerruj yellan d asentel n ufaris. Tiddi tamatut n uḍebsi d 290 x 150 x 86 tiliminṭ.

The Recognition

About the Tarbaḥt A' Design Award n Uzzal

Garden Tawuri Tagejdant: Aḍebsi n Zzit Talmastant d amerbaḥ n Tarbaḥt A' Design Award n Uzzal, tagmat i yisnulfa yelhan i yemmalen ayen i d-ttrajun yimdanen seg yisnulfa yelhan. Imerbaḥen n Uzzal ttbanen d tmusni, tmahilt d tazmert n yimahilen-nsen. Garden Tawuri Tagejdant: Aḍebsi n Zzit Talmastant ad yili d asnulfu yettwaɛezzen, yelhan, amaynut. Isnulfa-a ttwaɛezzen imi ɛawnen deg tudert, rran ddunit ugar n lxir.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
“Garden” include two identity, “pop-up” and “packaging”, “pop-up” is a kind of interaction book, when this concept be used in packaging, chairs will stand up during the opening, and with stage background, that makes the packaging more than a box
Dimensions & Packaging
Size 290*150*86 mm
Tags
Essential oil, Degradable, Pop-up
Production Technology
Packaging uses degradable plant fiber paper, enrich interior space with pop-up structure and create a more story-like feeling base on product positioning
Inspiration
As a packaging of plant essential oils, garden style is one of the best setting for it, and an interactive design such as a ballet stage will give customers a better user experience
Project Duration
The project started in July 2019 in China and finished in December 2019
Operation Flow
Combined with a swinging ballerina, garden stage, chairs erected during the opening process, open the packaging will be an interesting experience.
Patents
Copyrights belong to RR Donnelley, 2020.
Team Members
Designer: Chen Yueying, Zhan Zhupeng
Design Engineer: Chen Huifeng, Tang Wenjin
Design Coordinator: Hu Zhangxian
Image Credits
RRD Lab 2064

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