동 선물용품 · 2026
Minimo 선물 상자
by Rilind Hoxha
- A' Design Award 동상 2026 in 선물용품
- CLIENT: Why Agency
- Estimated Number of Design Views: 10,149
- Verification code 97BF87FDC2 · Verify this award
Colors
About Minimo 선물 상자
Minimo는 Smaragd 1969의 아동용 주얼리 컬렉션으로, 선물 상자와 전체적인 선물 증정 경험은 Why Agency가 기획하고 디자인했습니다. 이 콘셉트는 아이가 처음 받는 소중한 선물을 중심으로 구상되어, 주얼리를 받는 순간을 즐겁고 기억에 남는 경험으로 탈바꿈시킵니다. 상자에는 주얼리와 함께 골드 컬렉션의 디자인을 담은 스티커 팩, 컬러링북, 색연필, 그리고 첫 구매 고객을 위한 Minimo 베이비 패스포트가 들어 있습니다. 각 요소는 아이들이 주얼리 그 자체를 넘어 컬렉션을 탐색하고, 창작하며, 교감하도록 이끕니다.
About the A' Design Award 동상
Minimo 선물 상자, 이 작품은 A' Design Award 동상 수상작으로, 창의성, 독창성, 영민함으로 돋보이는 뛰어난 디자인에 수여되는 높은 권위의 인정입니다. 동상 수상작은 충분히 숙련되고 인상적으로 창의적인 작품으로, 디자이너의 폭넓은 경험, 상상력, 기지를 입증합니다. Minimo 선물 상자, 이 작품은 높이 평가받고 감탄과 사랑을 받는 사물로서 두드러지게 전문적이고 혁신적일 것으로 기대됩니다. 이 동상 수상 디자인은 예술, 과학, 디자인, 기술의 모범 사례를 담고 있으며 세부에 대한 주의로 훌륭합니다. Minimo 선물 상자, 이 작품은 필요를 훌륭하게 충족하고 욕망에 닿으며 감정을 매료하고 호기심을 불러일으킵니다.
Press Kit
- Unique Properties
- Minimo by Smaragd 1969 is a structured box made from ecological paper and sustainable materials, designed for repeated use. It contains four individually packaged jewelry pieces, each secured in separate compartments. Packaging is recyclable and reusable, reducing environmental impact. The box design allows for controlled access to each compartment, maintaining the element of surprise while keeping the items protected.
- Dimensions & Packaging
- 164 mm x 164 mm x 42 mm , UV laminated & ecologically colored recycled paper.
- Tags
- Jewelry, Gifts, Luxury, Packaging, Branding, Marketing, Retail Design, Product Design
- Production Technology
- Sketched and Produced in Adobe Illustrator. Print execution done by hand.
- Design Challenge
- The hardest part was what the theme of the gift box was gonna be.
In the end, we opted for making the box design to have motifs inspired by the jewelry which is included in the boxes themselves.
The second hardest part was creating an unique blueprint for the box, which was largely assisted by the production facility. - Research
- The research was mostly done online with some physical inspiration from vintage advent boxes found on flea markets.
- Inspiration
- The gift box takes inspiration from vintage children's gift boxes, incorporating a classic dual compartment structure that has the main gift and the complimentary merchandise. The main piece is usually jewelry, and the secondary pieces are usually coloring books and pencils, accompanied by a sticker sheet.
- Project Duration
- The project was initiated in the beginning of 2025, and an initial prototype was released in limited quantities. The final presented version was produced in the summer of 2025, and released in July of 2025. Production was primarily in Why Agency offices, while execution was done by AJ-Graf Matbaa in Skopje. The product was available for sale online and physically in the Smaragd stores in Skopje.
- Operation Flow
- The front part is opened, which contains two compartments, one with a piece of jewelry, and one with special merchandise.
- Image Credits
- Semi Alili
