금 제너레이티브 · 2022

Shape Grammars 서적

by Jannis Maroscheck

A' Design Award 금상 2022 in 제너레이티브
CLIENT: Jannis Maroscheck
Estimated Number of Design Views: 229,472
Verification code 46FAD7A6E2 · Verify this award

Visit Site View at A' Design Award Press Release

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About Shape Grammars 서적

《셰이프 그래머(Shape Grammars)》는 제너러티브 형태를 다룬 디자이너를 위한 핸드북이다. 이 책은 고유한 개별 작품이 어떻게 대량 생산될 수 있는지를 탐구한다. 무한한 수의 개별 그래픽 형태를 생성하기 위해 열두 가지 생산 시스템이 설계되고 프로그래밍되었다. 소프트커버 형식의 이 카탈로그는 836페이지에 걸쳐 15만 개의 생성된 형태를 담고 있으며, 엄격한 기하학적 형태에서부터 유기적으로 자유로운 형태에 이르기까지 순차적으로 정렬되어 있다. 내용과 레이아웃 모두 맞춤 제작된 제너러티브 소프트웨어로 제작되었다. 《셰이프 그래머》는 제너러티브 디자인의 가능성과 한계를 함께 보여주며, 작업 책상 위에서 영감의 원천이 되어준다.

About the A' Design Award 금상

Shape Grammars 서적, 이 작품은 A' Design Award 금상 수상작으로, 일류의 경이롭고 뛰어난 디자인에 수여되는 극히 권위 있는 인정입니다. 금상 수상작은 대단히 혁신적이고 선견지명이 있으며 눈부시게 빛나는 작품으로, 디자이너의 천재성, 지혜, 기량을 반영합니다. Shape Grammars 서적, 이 작품은 가장 높이 평가받는 트렌드 선도적이고 기념비적인 발명품으로서 전례 없는 가치를 제공할 것으로 기대됩니다. 이 금상 수상 디자인은 예술, 과학, 디자인, 기술의 경계를 넓히는 장관을 이루는 존경받는 프로젝트입니다. Shape Grammars 서적, 이 작품은 강렬한 욕망을 불러일으키고 열정을 자아내며 창의성을 북돋우고 매료합니다.

Press Kit

Unique Properties: Shape Grammars is a study on generative shapes, asking: how can unique pieces be mass produced? 12 production systems that can generate an unlimited number of individual graphic shapes were designed and programmed. The result is a designer's handbook which, in addition to 150,000 generated shapes, shows some potentials and limitations of generative design.
Dimensions & Packaging: Soft-bound catalogue, digital print. 836 pages. 185x235x45mm
Tags: generative, shapes, book, massproduction, graphic production, shape collection, dictionary of shapes
Production Technology: The content as well as the book layout was produced with custom generative software.
Design Challenge: The main challenge was to create very simple rulesets, which are able to generate a high variety of shapes. Simple means, their logic can be expressed in a sentence, that is easily understood. Simple also means they make use of a core geometrical principle. Detailed decorations were not allowed.
Research: Graphic shapes and systems were collected, categorized and reverse-engineered. A broad range of geometrical principles for shape generation were translated into machine readable code.
Furthermore layout and sorting programs were developed.
Inspiration: Noam Chomsky has tried to formalize all sorts of languages that obey some rules. With Shape Grammars I have made a similar attempt for graphical systems. Of course, this could never be completed, but at least I wanted to try to cover as large a spectrum of geometric principles as I could.
Project Duration: The development of the book started in Wuerzburg in October 2019, was completed in Tokyo, and published by slanted publishers, Karlsruhe in July 2020
Operation Flow: The 836 page book is meant as a tool. The format is balanced between having enough space to show the shapes and being handy enough to be used during work at the desk. The weight and thickness of the book is a result of and communicates the sheer endless collection of shapes, that can be discovered, and used as a source of inspiration.
Image Credits: all images by Jannis Maroscheck