Afterimages 잡지 by Przemek Hajek is a highly esteemed winner of the very prestigious 2022 A' Design Award 은상 in 인쇄 및 출판 미디어 디자인 Competition Category.

은인쇄· 2022

Afterimages 잡지

by Przemek Hajek

A' Design Award 은상 Winner in 인쇄 Category

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Verified Award Winner
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Colors

The Design

About Afterimages 잡지

Afterimages 아트 매거진의 그래픽 디자인 컨셉과 시각적 커뮤니케이션은 로고, 아이덴티티, 레이아웃에 이르기까지 일관적입니다. 이 프로젝트의 주요 목표는 Lodz에 있는 Strzeminski Academy of Fine Arts의 유산을 다루고 아방가르드 전통에서 비롯된 현대적인 버전을 만드는 것이었습니다. 거친 질의 종이, 드라이 스탬핑 기법, 표지에 적용된 프린팅 컬러(Pantone)는 각 호의 주제에 해당합니다. 이 잡지 풍부한 삽화와 양질의 사진으로 채워져 있으며 이러한 점에서 라이프 스타일 잡지와 비슷합니다.

The Recognition

About the A' Design Award 은상

Afterimages 잡지, 이 작품은 A' Design Award 은상 수상작으로, 최상급이며 아름답고 인상적인 디자인에 수여되는 비범하게 권위 있는 인정입니다. 은상 수상작은 대단히 뛰어나고 매우 창의적인 작품으로, 디자이너의 탁월한 전문 지식, 재능, 통찰력을 보여 줍니다. Afterimages 잡지, 이 작품은 훌륭한 대표작으로서 매우 전문적이고 깊이 있게 혁신적일 것으로 기대됩니다. 이 은상 수상 디자인은 예술, 과학, 디자인, 기술의 경계를 넓히는 데 이바지하는 주목할 만하고 찬사를 받는 발명품입니다. Afterimages 잡지, 이 작품은 모두가 부러워하는 창작물로서 욕망을 일깨우고 긍정적인 감정을 불러오며 경탄과 경이로움을 불러일으킵니다.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Bigger format, rough high quality paper from the 'csm' collection, dry-stamping technique, the printing color (Pantone) applied to the cover corresponds to the topic of each issue. The magazine is richly illustrated, filled with high-quality photos, and in this respect it resembles life style magazines. It is the first printed magazine published by the Strzeminski Academy of Fine Arts in Lodz and it is available not only for students and teaches, it is distributed nationwide.
Dimensions & Packaging: 230 x 300 mm, about 250-300 pages
Tags: Art Magazine, Print Design, Graphic design, Cover Design, Publication, Visual communication
Production Technology: High quality offset print Pantone (cover) Cmyk (inside)
Design Challenge: The challenge was to create a design of the magazine, on the one hand, referring to the avant-garde tradition, and on the other, creating its modern, fresh version. It was a challenge to reach interested recipients, create a platform and a community around the magazine and create a magazine with premium design, content and paper on a limited budget and with a small team.
Research: The artistic and scientific, thematic magazine Powidoki (Afterimages) is published by the Strzeminski Academy of Fine Arts in Lodz (Poland). The periodical is devoted to significant artistic and scientific events. It contains critical texts about art and design as well as interviews with prominent figures of the world of culture and higher education from Poland and abroad.
Inspiration: The inspiration of the project was the heritage of the Strzeminski Academy of Fine Arts Lodz and their great artists: Strzeminski, Kobro, Hiller, the avangarde, which was established over one hundred years ago. An afterimage is an image that continues to appear in the eyes after a period of exposure to the original image. Our brain produces it when we stare at something for a long time. This image is not as obvious as it seems at first glance. It is blurred and not clear.
Project Duration: The first issue of the magazine was created and published in 2019. By mid-2021 it has been published five issues of 'Afterimages' (two issues per year). Place of the creation of the magazine: Lodz, Poland.
Operation Flow: Interaction with the magazine: high quality print and paper, stamping can be felt under your finger, qr codes.
Team Members: Marta Ostajewska
Mariusz Wlodarczyk
Ryszard W. Kluszczynski.