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China Grain Museum 문화 기념품 세트 by Be Genius Design

China Grain Museum 문화 기념품 세트 by Be Genius Design is a highly esteemed winner of the very prestigious 2024 A' Design Award 철상 in 선물용품 디자인 Competition Category.


철선물용품· 2024

China Grain Museum 문화 기념품 세트

by Be Genius Design

Client: China Grain Museum

A' Design Award 철상 Winner in 선물용품 Category

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The Design

About China Grain Museum 문화 기념품 세트

차이나 그레인 뮤지엄(China Grain Museum)은 곡물을 주제로 한 박물관을 위해 제작된 문화·창의 기념품 세트이다. 이 컬렉션은 곡물을 테마로 한 일러스트레이션을 북마크, 문구류, 생활 소품 등의 기념품에 적용하였다. 일러스트레이션은 박물관 건축물을 황금빛 논, 해바라기, 곡물 창고, 풍경의 세부 요소와 결합하였으며, 중국 전통 회화의 예술적 기법을 따르고 있다. 제작에는 황동, 캔버스, 친환경 종이가 사용되었다. 이 기념품들은 실용성을 유지하는 동시에 곡물이 지닌 문화적 의미를 전달하고자 한다.

The Recognition

About the A' Design Award 철상

China Grain Museum 문화 기념품 세트, 이 작품은 A' Design Award 철상 수상작으로, 잘 디자인된 창작물에 기대되는 전문적·산업적 요건을 충족하는 좋은 디자인에 수여되는 권위 있는 인정입니다. 철상 수상작은 창작자의 뛰어난 기술, 높은 전문성, 전문가다운 이해, 창의적 역량을 보여 줍니다. China Grain Museum 문화 기념품 세트, 이 작품은 높이 평가받고 감탄과 사랑을 받는 창작물로서 실용적이고 혁신적일 것으로 기대됩니다. 이 철상 수상 디자인은 업계 모범 사례를 통합하며 노하우와 재능으로 연결된 유능한 기술적 특성을 갖추고 있습니다. China Grain Museum 문화 기념품 세트, 이 작품은 철저함으로 존중받으며 삶의 질을 개선하여 세상을 더 나은 곳으로 만들도록 디자인되었습니다.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The uniqueness of the cultural and creative gift design for the Chinese Grain Museum lies in the fusion of grain-themed illustrations with the museum's architecture, natural elements, and traditional culture, presenting creative visuals rich in traditional Chinese characteristics. This not only aligns the gifts with the museum's theme but also reflects China's abundant agricultural culture and traditional arts.
Dimensions & Packaging
30mm x 100mm x 0.5mm;
380mm x 450mm;
145mm x 210mm x 15mm.
Tags
Grain, Bookmark, Cultural and creative products, Campus themed, Graphic, Vision
Production Technology
Brass, Canvas, Eco-friendly Paper
Design Challenge
Integrating grain culture into illustrations poses challenges in blending museum architecture, natural elements, and traditional culture seamlessly. Designers must balance artistic and practical aspects for cultural gifts that are visually appealing and functional in daily life. Market adaptability is crucial, emphasizing the need for illustration designs to align with the target audience's tastes and demands, underscoring the importance of designers understanding the market for competitiveness.
Research
Through in-depth research of the museum, the designer gained a profound understanding of the rich cultural significance of grain. Successfully conveying these elements to the audience through illustrations, the gift designs not only possess artistic and creative qualities but also consider practicality. This dual focus on cultural expression and utility enhances the overall appeal of the gifts.
Inspiration
The designer, inspired by the Chinese Grain Museum's cultural and historical context, seamlessly blended architectural elements, golden rice fields, sunflowers, granaries, and scenic details through illustrations. These design inspirations, rooted in nature's beauty, also integrate the artistic essence of traditional Chinese painting, adding cultural depth to the gifts.
Project Duration
The project started in November 2023 in Shenzhen, China and finished in December 2023 in Shenzhen, China.
Operation Flow
Applying illustrations to various souvenirs, such as stationery and everyday items, ensures that the gifts are not only practical but also convey the cultural essence of the museum.
Patents
Copyrights belong to Be Genius Design, 2023.
Team Members
Designer: Shangfei Lang:
Designer: Cheng Zhong;
Designer: Xiang Ren;
Designer: Wenhao Shang;
Instructor: Xueqing Kong;
Instructor: Youqing Yong.
Image Credits
Image # 1: Creator Shangfei Lang, 2023.
Image # 2: Creator Shangfei Lang, 2023.
Image # 3: Creator Shangfei Lang, 2023.
Image # 4: Creator Shangfei Lang, 2023.
Image # 5: Creator Shangfei Lang, 2023.
Video Credits: Zhong Cheng, 2023.

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