Cooks Alanya 클럽 호텔 by Muge Alanay Gucuoglu

Cooks Alanya 클럽 호텔 by Muge Alanay Gucuoglu is a highly esteemed winner of the very prestigious 2026 A' Design Award 동상 in 호스피탈리티, 레크리에이션, 여행 및 관광 디자인 Competition Category.

동호스피탈리티· 2026

Cooks Alanya 클럽 호텔

by Muge Alanay Gucuoglu

Client: Nom Architecture

A' Design Award 동상 Winner in 호스피탈리티 Category

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The Design

About Cooks Alanya 클럽 호텔

쿡스 클럽 알라냐(Cooks Club Alanya)는 지중해의 고요함과 도시의 리듬 사이에서 펼쳐지는 안무처럼 탄생했습니다. 분산된 공간 네트워크가 단일한 리조트 중심부를 대체하여, 그늘지고 평온한 낮의 환경에서 활기차고 빛으로 물든 저녁의 분위기로 매끄럽게 전환됩니다. 객실은 부드러운 색조와 자연스러운 질감을 통해 고요한 지중해식 안식처를 선사합니다. 경계는 바다를 향해 녹아들며, 실내외를 잇는 자연스러운 연속성이 해안과의 연결을 한층 강화합니다. 이 건축물은 평온함, 사회적 교류, 그리고 해안의 회복력이 어우러진 역동적인 리듬을 구현합니다.

The Recognition

About the A' Design Award 동상

Cooks Alanya 클럽 호텔, 이 작품은 A' Design Award 동상 수상작으로, 창의성, 독창성, 영민함으로 돋보이는 뛰어난 디자인에 수여되는 높은 권위의 인정입니다. 동상 수상작은 충분히 숙련되고 인상적으로 창의적인 작품으로, 디자이너의 폭넓은 경험, 상상력, 기지를 입증합니다. Cooks Alanya 클럽 호텔, 이 작품은 높이 평가받고 감탄과 사랑을 받는 사물로서 두드러지게 전문적이고 혁신적일 것으로 기대됩니다. 이 동상 수상 디자인은 예술, 과학, 디자인, 기술의 모범 사례를 담고 있으며 세부에 대한 주의로 훌륭합니다. Cooks Alanya 클럽 호텔, 이 작품은 필요를 훌륭하게 충족하고 욕망에 닿으며 감정을 매료하고 호기심을 불러일으킵니다.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Cooks Club Alanya reimagines the seaside resort as a distributed spatial network rather than a centralized complex. Social nodes shift in intensity from calm daytime retreats to vibrant nighttime settings, reflecting the dialogue between Mediterranean serenity and urban rhythm. Raw concrete, timber and natural textures define a tactile slow glamour atmosphere, while seamless indoor–outdoor continuity and durable materials respond to the coastal climate.
Dimensions & Packaging: The project comprises 20,000 sqm of enclosed space and 5,000 sqm of semi-open and open areas. Designed as an adults-only resort, it includes 236 guestrooms across 10 typologies. Program elements feature three outdoor pools, one indoor pool, a beach area with 100 sunbeds, a wellness-spa and gym. Dining venues include Kantina, Captain Cooks Bar, a beach club bar, honesty bar, Irish pub, and Mexican pub creating a diverse social and culinary landscape.
Tags: hotel, interior design, hotel design, hospitality design, hotel interiors
Production Technology: When acquired, the property operated as a hotel, yet its interiors, frontage, outdoor areas, and landscape lacked a cohesive identity. The project redefined all components under a unified architectural concept, redesigning and implementing them from scratch. Ten room typologies including Pool Suite, Terrace Suite, Sea View, and Standard etc were introduced. As a Cooks Club franchise, the development was conceptualized in alignment with brand guidelines while establishing a distinct spatial character.
Design Challenge: At acquisition, the hotel lacked a cohesive identity; interiors, frontage, outdoor areas, and landscape were fragmented and disconnected. The project unified these elements under a single architectural vision, creating a holistic spatial narrative. Designed for a harsh coastal climate of wind, salt, and humidity, durable and sustainable materials were prioritized. Multiple service nodes replaced a single line, improving flexibility, efficiency, and user experience.
Research: Prior to the project, coastal building typologies were examined through multi-layered analysis. Climate data, salt exposure, wind, solar orientation and coastal morphology informed durability-driven design decisions. Materials were selected through comparative life cycle assessment. Guest and service circulation were tested via schematic scenarios. Investment and operational costs were evaluated through cost performance analysis.
Inspiration: Cooks Club Hotel Alanya is shaped by the tension between Mediterranean calm and urban rhythm. The project rejects a centralized resort model, proposing instead a network of social stations that create shifting intensities from day to night. Raw concrete, wood, and natural textures define a tactile slow glamour style. Open air continuity toward the sea dissolves boundaries, redefining the resort as a spatial choreography of tempo, retreat and collective energy.
Project Duration: The project started in September 2022 and finished in May 2023 in Alanya, Turkey.
Operation Flow: Rejecting the conventional single core resort model, circulation is structured as a distributed network shaping temporal rhythms of use. Public spaces shift from shaded, tranquil daytime flows to intensified evening atmospheres through program and light. Guest rooms offer a calm Mediterranean retreat in soft tones and natural textures. Exposed concrete is softened by timber and reclaimed elements, while seamless indoor outdoor continuity ensures coastal resilience.
Image Credits: All images Engin Aydeniz.
All rights Nom Architecture.