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Milk Baobab Baby Skin Care पॅकेजिंग डिझायन by Taenam

Milk Baobab Baby Skin Care पॅकेजिंग डिझायन by Taenam is a highly esteemed winner of the very prestigious 2020 A' Design Award रजत पुरस्कार in प्याकेजिंग डिझायन Competition Category.


रजतप्याकेजिंग· 2020

Milk Baobab Baby Skin Care पॅकेजिंग डिझायन

by Taenam

Client: Taenam H&h

A' Design Award रजत पुरस्कार Winner in प्याकेजिंग Category

Colors

The Design

About Milk Baobab Baby Skin Care पॅकेजिंग डिझायन

हें मुखेल घटक दूद ह्याचेर प्रेरीत आसा. दूद पॅकाच्या प्रकारची अद्वितीय कंटेनर डिझायन उत्पादनाचीं वैशिष्ट्यां प्रतिबिंबित करता आनी पयल्या फावटी वापरप्यांकूय परिचित जावपाची रचणूक केल्या. ते भायर, पॉलीएथिलीन (PE) आनी रबर (EVA) सावन तयार केल्ल्या सामग्रीचो आनी पेस्टल रंगाच्या मोव खाशेलपणाचो उपेग करून, कमकुवत कातडी आशिल्ल्या भुरग्यांखातीर हें हळूव उत्पादन आसा हें दाखयतात. आवय आनी भुरग्याच्या सुरक्षितायेखातीर कोपऱ्यांक गोल आकार दिल्लो.

The Recognition

About the A' Design Award रजत पुरस्कार

Milk Baobab Baby Skin Care पॅकेजिंग डिझायन ही A' Design Award रजत पुरस्काराची विजेती आसा, सर्वोच्च दर्जाच्या, सुंदर आनी प्रभावी रचनांक दिवपी विलक्षण प्रतिष्ठीत मान्यताय. रजत विजेत्यो रचना अत्यंत तेजस्वी आनी खूब सर्जनशील कृती आसून रचनाकारांची उत्कृष्ट तज्ञताय, प्रतिभा आनी सूक्ष्म दृष्टी दाखयतात. Milk Baobab Baby Skin Care पॅकेजिंग डिझायन ही अद्भुत, आदर्श, अत्यंत व्यावसायिक आनी खोलायेन नाविन्यपूर्ण कृती जावंक जाय अशी अपेक्षा आसा. हे रजत पुरस्कार जिखिल्ले रचन कला, विज्ञान, रचना आनी तंत्रज्ञानाच्यो सीमा रुंदावपाक मदत करपी कौतुक जाल्लो शोध आसा. Milk Baobab Baby Skin Care पॅकेजिंग डिझायन ही सगळ्यांक हेवो दिवपी निर्मिती आसून इत्सा जागयता, सकारात्मक भावना हाडटा आनी आश्चर्य निर्माण करता.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
This is a Korean baby skin care brand based on colostrum and baobab seed extract. The unique container design of the milk pack type reflects the product characteristics of Milk Baobab Baby and is designed to be familiar to even the first-time consumers. In addition, the material made of polyethylene (PE) and rubber (EVA) and the soft characteristics of pastel color are used to emphasize that it is a mild product for children with weak skin.
Dimensions & Packaging
wash/ lotion/ moisture lotion
Width: 64 mm Depth: 64mm Height: 210mm Volume: 500ml
soothing gel lotion/ powder lotion
Width: 64 mm Depth: 64mm Height: 145mm Volume: 500ml
Tags
packaging, design, baby skin care, baby lotion, baby wash
Production Technology
The container is made of common polyethylene (PE) material and soft and flexible rubber (EVA) material is synthesized to give consumers a soft touch that matches baby skin care brands.
Design Challenge
The biggest challenge is to make the most visible difference among many baby brands. 'Milk Baobab Baby' goes beyond the general baby skin care container and makes a milk-packed container incorporating the brand identity. Such differentiation is one of the reasons consumers choose Milk Baobab Baby products.
Research
Milk Baobab Baby began with the sympathy between baby and cosmetics. The cute, multicolored container design like a toy stimulates a baby's interest. This reduces the feeling of repulsion of cosmetics and enjoys more familiar and natural skin care. The Milk Baobab Baby product, designed to point to a baby's sympathy, has a positive effect on both the baby, the parent and the brand.
Inspiration
The biggest inspiration for this packaging container design is the baby that uses the product. The shape, color of the container, and even the components of the product were planned and manufactured based on the characteristics of the baby in the growing stage. The milk pack container, enjoyed from early childhood, can stimulate the fun and curiosity of baby and provide a special experience. The round shape is applied to the corner for safety of baby.
Project Duration
The project started in August 2016 in Republic of Korea and finished in December 2017. The products are launched at online in Republic of Korea.
Operation Flow
This is always used around the baby. Based on these characteristics, we create the container of five different colors for each line, gradually expanding the field of vision, stimulating curiosity for babies who are starting to recognize colors, and contributing to the development of vision. At the same time, it is easy for the consumer to remember the product line and to recognize at the point of sale.
Team Members
Nam YuNa
Lee JeongUng
Kim Hyein

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