Overpacked Pakêt by Jiawen Li is a highly esteemed winner of the very prestigious 2020 Xelata A' Design Award a Tuncîn in Dîzayna Pakêtkirinê Competition Category.

TuncPakêtkirin· 2020

Overpacked Pakêt

by Jiawen Li

Xelata A' Design Award a Tuncîn Winner in Pakêtkirin Category

11,684

Verified Award Winner

Verify Award Status for #101193

View at A' Design Award Press Release Award Badge

Colors

The Design

About Overpacked Pakêt

Ew sêwirandî pakêtek berê ye, ku di festîvalê de wek diyariyên malbatên bi zarokên 2 û 3 salî re tê bikar anîn. Ew ji hêla avahiyên avahiyê ve hatî inspired, û taybetmendiyên monster li ser rûyê blokên avahiyê têne damezirandin. Qutika pakkirinê dikare were reşandin û li blokên avahiyê were veguheztin, û bi riya taybetmendiyên rûyê monster li ser qutiya pakkirinê, çav, nîsk, dev û gelek tevlihevkirin dikare were bikar anîn da ku tiştê ku ew difikire rûyê monster e, mîna çêkirina Frankentense wek. zanyar, xeyaliya zarokan inspir dikin.

The Recognition

About the Xelata A' Design Award a Tuncîn

Overpacked Pakêt xelatgirê Xelata A' Design Award a Tuncîn e, nasîneke pir bi prestîj ku ji sêwiranên berbiçav ên bi afirînerî, jêhatîbûn û zîrekiyê têne cudakirin re tê dayîn. Xelatgirên Tuncînê karên bi têra xwe jêhatî û bi awayekî balkêş afirîner in, yên ku ezmûna fireh, xeyal û çareserkirina sêwiranerên xwe piştrast dikin. Tê hêvîkirin ku Overpacked Pakêt tiştekî pir hatiye rêzgirtin, sitayişkirin û delal be, bi awayekî berbiçav pîşekar û nûjen. Ev sêwirana bi Tuncînê serketî pratîkên çêtirîn ên huner, zanist, sêwiran û teknolojiyê digire nav xwe û ji bo baldariya li hûrgiliyan hêja ye. Overpacked Pakêt pêdiviyan bi rengekî xweş tîne cih, destê xwe dide daxwazan, hestan dihejîne û meraqê dikişîne.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The product packaging box I designed is a package of pastries, which is used as a gift to families with children 2 to 3 years old at the festival. It is inspired by the building blocks, and the monster's features are designed on the surface of the "building blocks". The packaging box can be recycled and turned into building blocks.
Dimensions & Packaging: The size of the whole package is 240mm * 70mm * 240mm, and then it includes 4 rectangular cubes (140mm * 70mm * 70mm), 4 triangular prisms (70mm * 70mm * 70mm), and 4 cubes (70mm * 70mm * 70mm).
Tags: Over-packing, green, building blocks, children,
Inspiration: Overpacking is very serious in China, especially the packaging of some gift boxes. The packaging of many gift boxes greatly exceeds their use value, and many merchants will increase the price of goods by attaching materials to the packaging of the goods in order to make huge profits.
Project Duration: The project started in Xiamen, China in April 2019 and was completed in Chengdu, China in January 2020.
Operation Flow: When eating the cakes inside, the packaging box can be recycled and used as a toy for children.

Read the Press Release