DA26 Arch Kartêl by Dash is a highly esteemed winner of the very prestigious 2022 Xelata A' Design Award a Tuncîn in Dîzayna Aksesuarên Moda û Rêwîtiyê Competition Category.

TuncAksesuar· 2022

DA26 Arch Kartêl

by Dash

Client: Dash

Xelata A' Design Award a Tuncîn Winner in Aksesuar Category

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Verified Award Winner

Verify Award Status for #139886

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Colors

The Design

About DA26 Arch Kartêl

DA26 Arch kîsek biçûk û fransereh e ku ji bo herdu jin û mêran hatiye sêwirandin, li gorî hem rewşên rojane hem jî fermî. Kîs xwedan qapên guherbar e û dikare bi dest, li ser milê an jî li ser laş were hilgirtin. Teknîkeke taybet a çêkirinê piraniya dirûnê veşartiye, ku ev yek rûberên paqij peyda dike lê hêz û berxwedaniya dirûna xuya jî diparêze. Şêwe ji taybetmendiyên avahîsaziyê îlham girtiye. Kîs ji çerm û qumaşê twîlê şeh (combed twill) ku ji aliyê hunermendên jêhatî ve hatiye çêkirin, tê çêkirin. Mezinahiya wê 23.5 x 15.2 x 7 santîmetre ye û giraniya wê 395 gram e.

The Recognition

About the Xelata A' Design Award a Tuncîn

DA26 Arch Kartêl xelatgirê Xelata A' Design Award a Tuncîn e, nasîneke pir bi prestîj ku ji sêwiranên berbiçav ên bi afirînerî, jêhatîbûn û zîrekiyê têne cudakirin re tê dayîn. Xelatgirên Tuncînê karên bi têra xwe jêhatî û bi awayekî balkêş afirîner in, yên ku ezmûna fireh, xeyal û çareserkirina sêwiranerên xwe piştrast dikin. Tê hêvîkirin ku DA26 Arch Kartêl tiştekî pir hatiye rêzgirtin, sitayişkirin û delal be, bi awayekî berbiçav pîşekar û nûjen. Ev sêwirana bi Tuncînê serketî pratîkên çêtirîn ên huner, zanist, sêwiran û teknolojiyê digire nav xwe û ji bo baldariya li hûrgiliyan hêja ye. DA26 Arch Kartêl pêdiviyan bi rengekî xweş tîne cih, destê xwe dide daxwazan, hestan dihejîne û meraqê dikişîne.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: A versatile, compact unisex bag with changeable straps for both casual and formal settings. Can be handheld, wear on the shoulder or across the body, the bag is designed as a universal gender item; can be worn by both men and women. The bag incorporate special technique that hides majority of stitchings for cleaner look, while still retaining the excellent strength and durability of typical stitchings.
Dimensions & Packaging: Dimensions: 23.5 x 15.2 x 7 cm
Weight: 395g
Materials: Leather & Combed Twill Fabric
Tags: DA26, Arch Bag, Bag, Leather, dash
Production Technology: DA26 Arch uses traditional leather craft combined with innovative detail design to hide majority of stitchings on the bag. The result is crisp, clean minimal surfaces while providing excellent strength and durability on par with visible stitchings. Its unique curves and crisp edge finishing also relies heavily on the expertise of skilled artisans to achieve a refined and consistent result.
Design Challenge: The primary challenges for DA26 Arch, lies in creating a universal gender design that evolves with the changing lifestyle requirement throughout the day. The key also lies in finding an ideal form factor that can offer both mobility and capacity that will make the bag practical in real life use.
Research: The research designing the DA26 Arch is centered on studying the lifestyle of specific target users. By observing 8 hand-picked users throughout their day (mixed gender, age between 18-34, living in the city and minimalist style) the designer was able to obtain an understanding of the user's lifestyle, carrying requirement, as well as style requirement as their lifestyle preference that evolves throughout the day; from commute to work and, subsequently, afterwork recreation.

A series of prototypes of Both the bag and accompanying accessories were then built and road-tested to help designer fine-tune the design, ensuring that the product is practical to use in the real world.
Inspiration: DA26 Arch bag aims to blur the line between "his" and "hers". Inspired by architectural features, the neutral form is woven seamlessly with functionality. The Arch bag is intended to be a versatile, unisex bag that adapts with user's lifestyle throughout the day; from formal workplace to smart casual look for an evening out. One bag that serves multiple looks.
Project Duration: The project began in late Mar 2021 and was subsequently completed for production in October 2021, available for retail at brick mortar stores in Bangkok and internationally online via dash. website.
Operation Flow: The bag can be opened with just one finger by simply sliding your finger between the bag and the flap to open. The bag will close itself once you let go of the enclosure. The strap can also be easily installed with dash. custom springbok system.
Patents: Trademark (2022) dash & dot co., ltd.
Team Members: Designer: Ms. Nuttida Kedjarun
Designer: Mr. Nont Pongpairoj
Image Credits: Image #1 Copyright (2022) dash & dot co., ltd.
Image #2 Copyright (2022) dash & dot co., ltd.
Image #3 Copyright (2022) dash & dot co., ltd.
Image #4 Copyright (2022) dash & dot co., ltd.
Image #5 Copyright (2022) dash & dot co., ltd.