دیزاینی Gui Ba Fang Fonksiyona Bingehîn: Pakkirina Baijiu لەلایەن Yanhui Zhang خەڵاتگرێکی بەناوبانگی خەڵاتی شکۆمەندی 2023 Xelata A' Design Award a Tuncîn لە پۆلی پێشبڕکێی Dîzayna Pakêtkirinê.
TuncPakêtkirin· 2023
Gui Ba Fang Fonksiyona Bingehîn: Pakkirina Baijiu
لەلایەن Yanhui Zhang
کڕیار: Wuhan Pufine Creative Technology Co., Ltd.
خەڵاتگری Xelata A' Design Award a Tuncîn لە پۆلی Pakêtkirin
خەڵاتگری پشتڕاستکراو
پشتڕاستکردنەوەی باری خەڵات بۆ #141115دیزاینەکە
دەربارەی Gui Ba Fang Fonksiyona Bingehîn: Pakkirina Baijiu
Nivîsa Pirtûkê: Gui Ba Fang sêwiranek pakkirinê ye ji bo şerabek baijiu ya çînî. Sêwiran xwe li ser huner û dîroka Xanedaniya Tang ava dike. Mijar ji vegotina şahê Tang a ku mêvanan ji gelek welatan pêşwazî dike, îlham girtiye. Xetnivîsa kevneşopî, birîna mohran û motîfên fresko yên Dunhuang li ser qutiya diyariyê û şûşeyê hatine bicihkirin. Şûşeya keramîk a heştgoşe pêşwazîkirinek ji hemû aliyan destnîşan dike. Di hundirê qutiyê de, wêneyek şahê ku mêvanan pêşwazî dike nîşan dide. Qutî û şûşe dikarin bên parastin û wekî tiştên xemilandinê dîsa werin bikaranîn.
پێناسەکردن
دەربارەی Xelata A' Design Award a Tuncîn
Gui Ba Fang Fonksiyona Bingehîn: Pakkirina Baijiu xelatgirê Xelata A' Design Award a Tuncîn e, nasîneke pir bi prestîj ku ji sêwiranên berbiçav ên bi afirînerî, jêhatîbûn û zîrekiyê têne cudakirin re tê dayîn. Xelatgirên Tuncînê karên bi têra xwe jêhatî û bi awayekî balkêş afirîner in, yên ku ezmûna fireh, xeyal û çareserkirina sêwiranerên xwe piştrast dikin. Tê hêvîkirin ku Gui Ba Fang Fonksiyona Bingehîn: Pakkirina Baijiu tiştekî pir hatiye rêzgirtin, sitayişkirin û delal be, bi awayekî berbiçav pîşekar û nûjen. Ev sêwirana bi Tuncînê serketî pratîkên çêtirîn ên huner, zanist, sêwiran û teknolojiyê digire nav xwe û ji bo baldariya li hûrgiliyan hêja ye. Gui Ba Fang Fonksiyona Bingehîn: Pakkirina Baijiu pêdiviyan bi rengekî xweş tîne cih, destê xwe dide daxwazan, hestan dihejîne û meraqê dikişîne.
لە پشت دیزاینەوە
کیتی چاپەمەنی
باوەڕپێکراوەکان، ئەندامانی تیم و وردەکاری تەکنیکی کە لەلایەن دیزاینەرەوە پێشکەش کراون.
- تایبەتمەندییە تایبەتەکان
- In a theme of “Culture of The Great Tang Dynasty”, this Chinese Baijiu reflects a nice vision of harmonious development and national peace, expressing the artistic and cultural values of oriental aesthetics by applying a blend of the histories, art and culture of the prosperous Tang Dynasty with the product in the form of Chinese traditional calligraphy, seal cutting, painting and art crafts. It combines the history, culture and social scenes tightly with the product and also represents the wishes of the company to inherit and carry forward the virtues of traditional culture.
- قەبارە و پاکێج
- Gift Box Size: L 280mm* W 155mm * H 110mm
Bottle Size: D 78mm * H 233mm - تاگەکان
- High-end gift, oriental aesthetic, Chinese ceramic, Chinese Baijiu, Baijiu Design
- تەکنەلۆژیای بەرهەمهێنان
- The color of emperor's costume represents the highest rank. Inside the box, the exquisite picture of Emperor entertaining guests tells a story in cultural and artistic way. The octagonal ceramic bottle implies welcoming guests from all ways. Its cultural connotation is improved as the calligraphy with a meaning of harmonious coexistence is employed. A theme of “eight phoenixes worship the sun” indicates positive and harmonious development.
- هەڵەنگاندنی دیزاین
- One of the hardest part of the whole design comes in the early stage, a large amount of information needs to be sorted and screened and then following a work of integration and refinement of the creativity which related to its theme, for instance, the drawing of illustrations requires a fusion of historical stories and Dunhuang frescoes. Another is in the process of communication and implementation of how to represent the sense of product quality on its packaging material and technological process.
- توێژینەوە
- Chinese Baijiu, in addition to its role in social occasion and emotional communication, it is also a key part of Chinese history and culture, this is why it is regarded as a consumer goods founded on the basis of history and culture. Nowadays, traditional culture is need a continuous protection and inheritance while the rest of liquors have begun to affect younger generation. It enriches the connotation and quality of the product, and also inherits cultural virtues and lifestyle when the traditional culture, history and art are merged in it.
- ئیلهام
- Tang Dynasty, the most noticeable, prosperous and open dynasty in Chinese history. Inspired by the history of the Emperor of Tang Dynasty welcoming guests from all over the world, this product tights the culture of Baijiu closely with the history, cultural values, social scenes and emotional resonance in the form of Chinese traditional calligraphy, seal cutting and the Dunhuang frescoes to boost the connotation of the product and highlight its theme as well.
- ماوەی پڕۆژە
- The project started in Dec.,2021 in Wuhan and finished in June,2022 in Wuhan, and was launched in China in July,2022.
- ڕێڕەوی کارکردن
- The history, culture and art of Tang Dynasty are blended together in this product to spark the customers to research and adore the history, traditional culture and art. It can be propagated and promoted in a more widespread way when combined with commemorative activities, tourism, art exhibitions and museums. Both of the outer box and bottle can be used as a handicraft or collection with less discard or waste.
- ئەندامانی تیم
- Creative Director: Zhang Yanhui
Designer: Zhang Xintong
Illustration：Wang shijie
Technical director: Zhou Xiaoli - کرێدیتی وێنەکان
- Zhang Yanhui
Zhang Xintong
Wang shijie
سپۆنسەرکراو
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