Wan Xiang Sheng Pakkirdinî Çay by Huang Feng

Wan Xiang Sheng Pakkirdinî Çay by Huang Feng is a highly esteemed winner of the very prestigious 2023 Xelata A' Design Award a Zêrîn in Dîzayna Pakêtkirinê Competition Category.

ZêrPakêtkirin· 2023

Wan Xiang Sheng Pakkirdinî Çay

by Huang Feng

Client: Huang Feng

Xelata A' Design Award a Zêrîn Winner in Pakêtkirin Category

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Verified Award Winner

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View at A' Design Award Press Release Award Badge

Colors

The Design

About Wan Xiang Sheng Pakkirdinî Çay

Wan Xiang Sheng sindoqêkî diyariye bo çaya berdî Wuyishan. Sindoqe derekiyekey lasayî şêwey Çiyay Wuyi dekatewe û dîmenekanî wênekêşî çînî dehênêtewe bîr. Katêk sindoqeke be stûnî dadenrêt, hêłkarîyekey wêney kesêk le dokhî xemłandin (meditation) pîşan dedat. Sindoqeke le kaghezî taybet dirustkrawe be dîmenêkî berdî xoławî kaḷ, we çapî gravure, berzkirdinewe (embossing), qûłkirdinewe (debossing) û çapî germ (hot stamping) şêwe û dîmenî çiyay çayeke pîşan deden. Sindoqeke wek kitêbêk dekrêtewe û dû pakêjî biçûkî têdaye legeł çwar pakêtî çay. Dîzayneke bangêşt bo aramî û goşenîgayekî ciyawaz dekat.

The Recognition

About the Xelata A' Design Award a Zêrîn

Wan Xiang Sheng Pakkirdinî Çay xelatgirê Xelata A' Design Award a Zêrîn e, nasîneke pir bi prestîj ku ji sêwiranên pola yekem, ecêb û berbiçav re tê dayîn. Xelatgirên Zêrînê afirandinên pir nûjen, dûrbîn û geş in, yên ku jêhatîbûn, şehrezayî û hêza sêwiranerên xwe nîşan didin. Tê hêvîkirin ku Wan Xiang Sheng Pakkirdinî Çay vedîtineke pir hatiye pesindan, trendsazker û mezin be ku nirxeke bêhempa peyda dike. Ev sêwirana bi Zêrînê serketî projeyeke ecêb û hêja ye ku sînorên huner, zanist, sêwiran û teknolojiyê fireh dike. Wan Xiang Sheng Pakkirdinî Çay daxwaza xurt çêdike, coşê şiyar dike, afirînerîyê teşwîq dike û me heyirî dihêle.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The outer box imitates Wuyi Mountain, showing the artistic conception of Chinese landscapes. When the "landscape" is erected, it shows a person meditating. The designer hopes to express through packaging: calm down and look at things from a different angle, there may be different harvests.
The font design of Wanxiangsheng comes from the state in which the ripples on the surface of the tea are slowly sinking. The packaging is made of special paper with light gray rock texture, and the gravure process presents the shape and texture of the tea mountain.
Dimensions & Packaging: Width 285mm x Depth 105mmx Height 105mm
Tags: zen, multiple angles, packaging, tea
Production Technology: Rock grain special paper hardcover gift box
Embossing and Debossing
Hot stamping process
Design Challenge: Find the matching paper, and consider how to express the Chinese Zen from the graphics from multiple angles.
Research: This project comes from "Chancha Yiwei" (China's unique Zen tea culture), This Wuyishan rock tea is very famous in China, every time you drink it, it has different taste, which requires people to get down to feel and experience.
Inspiration: This project comes from "Chancha Yiwei" (China's unique Zen tea culture).This Wuyishan rock tea is very famous in China. It tastes different every time people drink it. People need to calm down to feel and experience it.
The landscape of the birthplace of tea and the artistic expression of Chinese painting.
Project Duration: The project was established in October 2020,
Completed November 20, 2020
Available December 15, 2020
Operation Flow: Open the book by turning over the book, the inner box contains 2 small packages, a total of 4 packets of tea.
Team Members: Design Director：Huang Feng
Image Credits: #1: Designer FENG HUANG, FENG, 2021.
#2: Designer FENG HUANG, FENG, 2021.
#3: Designer FENG HUANG, FENG, 2021.
#4: Designer FENG HUANG, FENG, 2021.
#5: Designer FENG HUANG, FENG, 2021.