بڕۆ بۆ ناوەڕۆک
Forty-Nine Union Liquor پاکەجکردنی خواردنەوەی کحولی لەلایەن Yamin Zhu

دیزاینی Forty-Nine Union Liquor پاکەجکردنی خواردنەوەی کحولی لەلایەن Yamin Zhu خەڵاتگرێکی بەناوبانگی خەڵاتی شکۆمەندی 2024 Xelata A' Design Award a Zêrîn لە پۆلی پێشبڕکێی Dîzayna Pakêtkirinê.


ZêrPakêtkirin· 2024

Forty-Nine Union Liquor پاکەجکردنی خواردنەوەی کحولی

لەلایەن Yamin Zhu

کڕیار: Forty-Nine Union Design Department

خەڵاتگری Xelata A' Design Award a Zêrîn لە پۆلی Pakêtkirin

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ڕەنگەکان

دیزاینەکە

دەربارەی Forty-Nine Union Liquor پاکەجکردنی خواردنەوەی کحولی

ئەم کۆمەڵە دەگمەنێکی چینیی سپی لەخۆدەگرێت کە لە شارێکی چین هەڵدێت، ئەو شوێنە کە وەک شوێنی پیرۆزی دەستکردی چینی ناسراوە. لەگەڵ دابەشکەرێک کە بە نەخشی ناودارەکانی خاندانی شانگ ڕازاوەتەوە، چوار گڵاسی شۆت و دەفرێکی فرچە کە لە چینیی شین و سپی خوارەوە دروستکراوە. ئەمانە بە شێوەیەکی جوان لەناو سندوقێکی دارینی فراوان پێشکەش دەکرێن. هەر بڕگەیەک وەک نوێنەرایەتییەکی گرنگ بۆ بنەمای کلتووری چینی دەردەکەوێت و بنەماکانی بەردەوامی لە گەڕان، بەرگەگرتن و پاراستنی داهێنانی میراتی تێدا کۆدەکاتەوە.

پێناسەکردن

دەربارەی Xelata A' Design Award a Zêrîn

Forty-Nine Union Liquor پاکەجکردنی خواردنەوەی کحولی xelatgirê Xelata A' Design Award a Zêrîn e, nasîneke pir bi prestîj ku ji sêwiranên pola yekem, ecêb û berbiçav re tê dayîn. Xelatgirên Zêrînê afirandinên pir nûjen, dûrbîn û geş in, yên ku jêhatîbûn, şehrezayî û hêza sêwiranerên xwe nîşan didin. Tê hêvîkirin ku Forty-Nine Union Liquor پاکەجکردنی خواردنەوەی کحولی vedîtineke pir hatiye pesindan, trendsazker û mezin be ku nirxeke bêhempa peyda dike. Ev sêwirana bi Zêrînê serketî projeyeke ecêb û hêja ye ku sînorên huner, zanist, sêwiran û teknolojiyê fireh dike. Forty-Nine Union Liquor پاکەجکردنی خواردنەوەی کحولی daxwaza xurt çêdike, coşê şiyar dike, afirînerîyê teşwîq dike û me heyirî dihêle.

لە پشت دیزاینەوە

کیتی چاپەمەنی

باوەڕپێکراوەکان، ئەندامانی تیم و وردەکاری تەکنیکی کە لەلایەن دیزاینەرەوە پێشکەش کراون.

تایبەتمەندییە تایبەتەکان
This design comprises a white porcelain pot originating from Jingdezhen, the birthplace of porcelain. It features one divider adorned with the Shang Dynasty Taotie pattern, four shot glasses, one brush pot crafted from blue and white underglaze white porcelain, and a large wooden box for packaging. Each item serves as a testament to Chinese culture, elucidating the philosophical and brand culture of Forty-nine Union. Designed to endure across generations, these products contribute to environmental preservation through their lasting legacy.
قەبارە و پاکێج
Box: W 450mm x D 260mm x H 425mm
Pot: W 170mm x D 106mm x H 330mm
Divider: W 60mm x D 60mm x H 120mm
Shot glass: W 37mm x D 37mm x H 70mm
تاگەکان
Chinese Baijiu, Oriental Aesthetics, Packaging design, Forty-nine Union
تەکنەلۆژیای بەرهەمهێنان
The central motif of the pot is the Forty-nine Union's emblematic seal character logo, encircled by ornate double Chinese dragon motifs. Adorning the reverse side is the prominent character 'Xin', symbolizing 'faith', embellished with the Taotie pattern.

The divider's design is inspired by the 'Zun' vessel shape from the Shang Dynasty, with relief decorations featuring Taotie patterns. Crafted with exquisite white porcelain and delicate gold threading, it exudes a jade-like elegance.

The meticulously carved wooden box showcases a double Chinese dragon motif in African rosewood, accented by a copper square metal at the front. Employing traditional handcrafted mortise and tenon techniques reminiscent of Ming and Qing furniture, it holds significant value for collectors.

Lastly, the brush pot, fashioned from blue and white underglaze white porcelain, is adorned with the Forty-nine Union Poem encircling its body, further enhancing its aesthetic appeal.
هەڵەنگاندنی دیزاین
There are two challenges in the process. The first one concerns white porcelain. The ultimate expression of white porcelain is to be as white as snow and as resonant as jade. The second challenge is the difficulty in crafting the square bottle. In pursuit of the perfect effect, we chose these two most challenging elements to complete this set of works.
توێژینەوە
The research began with the Forty-nine Union, formed by 49 friends driven by love and sharing, all seeking a better life. The goal is to spread the drinking culture and values of the Forty-nine Union to more partners, while also presenting the Chinese philosophies of "Chinese chivalry", "loyalty", and "trust" to a wider audience. The design aim to create a set of works and artworks that can be passed down for more friends to enjoy. The research method involves collecting suggestions and data from all partners, followed by analysis, summarization, and modification. The results of the study have proven successful in achieving the initial objectives, both spreading Chinese philosophical ideas and preserving brand culture.
ئیلهام
Over the past eight years, members of the Forty-nine Union have remained united by their shared faith, endeavoring to craft a collection of symbols representing value, belonging, and honor for each partner, intended to be passed down through generations. Additionally, the collection integrates ancient Oriental philosophy and aesthetics, fostering a deeper appreciation of Chinese liquor culture and bolstering confidence in Chinese culture. This reflects the original intent of the designers.
ماوەی پڕۆژە
The project started in April 2023 in Shanxi, China and finished in May 2023.
ڕێڕەوی کارکردن
This design offers a full set of tools for enjoying Chinese drinking culture. Its national treasure value and elegant design suggest it could be suitable for upscale occasions. Designed to last for generations, these products also help preserve the environment by being passed down through families.
پەتێنتەکان
202330374354.2
202330374352.3
202330374350.4
202330374346.8

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