The Drum of Heaven and Earth Function سەرەکی: پاکێجکردنی مەشروب لەلایەن Hai Zhu

دیزاینی The Drum of Heaven and Earth Function سەرەکی: پاکێجکردنی مەشروب لەلایەن Hai Zhu خەڵاتگرێکی بەناوبانگی خەڵاتی شکۆمەندی 2024 Xelata A' Design Award a Hesinîn لە پۆلی پێشبڕکێی Dîzayna Pakêtkirinê.

HesinPakêtkirin· 2024

The Drum of Heaven and Earth Function سەرەکی: پاکێجکردنی مەشروب

لەلایەن Hai Zhu

کڕیار: Shanxi Fenyangwang Wine Industry Co., Ltd.

خەڵاتگری Xelata A' Design Award a Hesinîn لە پۆلی Pakêtkirin

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بینین لە A' Design Award ڕاگەیاندنی چاپەمەنی نیشانەی خەڵات

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دیزاینەکە

دەربارەی The Drum of Heaven and Earth Function سەرەکی: پاکێجکردنی مەشروب

دەقی کتێب: کوڵی ئاسمان و زەوی دیزاینێکی پاکێجکردنی گۆزەیە بۆ مەشروبی چینی بایجۆی 25 کیلۆگرام. شێوەکەی لە کوڵی جەنگی کۆن دەچێت، ئیلهام وەرگیراوە لە کوڵەکانی جیاۆ زیی، فەرماندەی سوپای دەوڵەتی تانگ. ئەژدیهاکان و پیکسیوەکانی نەقشکراو، ئاژەڵە بەختەوەرەکانی نەریتی چینی، لەگەڵ هونەری خەتاتی یەکگرتوون لە پێکهاتەیەکی سێ ڕەهەندیدا کە بە دەست هەستی پێ دەکرێت. زێڕنیشانکردن و نەقشکردن ڕووکارێکی دەوڵەمەند و بەرچاو دەبەخشێت. دار کوڵەکانی هەردوو لا دەکرێت وەک گونجایی بەکاربهێنرێن، بۆیە مەشروبەکە دەتوانرێت لەگەڵ یەکتر بەشدار بکرێت. قەبارەی پاکێجەکە 565 لە 209 لە 742 میلیمەترە.

پێناسەکردن

دەربارەی Xelata A' Design Award a Hesinîn

The Drum of Heaven and Earth Function سەرەکی: پاکێجکردنی مەشروب xelatgirê Xelata A' Design Award a Hesinîn e, nasîneke bi prestîj ku ji sêwiranên baş re tê dayîn, yên ku pêdiviyên pîşeyî û pîşesaziyê yên ku ji afirandinên baş hatine sêwirandin têne hêvîkirin tînin cih. Xelatgirên Hesinînê jêhatîbûna mezin, pisporiya bilind, têgihiştina pisporî û kapasîteya afirîner a afirînerên xwe nîşan didin. Tê hêvîkirin ku The Drum of Heaven and Earth Function سەرەکی: پاکێجکردنی مەشروب afirandineke pir hatiye rêzgirtin, sitayişkirin û delal, pratîkî û nûjen be. Ev sêwirana bi Hesinînê serketî pratîkên çêtirîn ên pîşesaziyê yekgirtî dike û xwedî taybetmendiyên teknîkî yên jêhatî ye ku bi zanîn û jêhatîbûnê ve girêdayî ne. The Drum of Heaven and Earth Function سەرەکی: پاکێجکردنی مەشروب ji ber baldariya xwe tê rêzgirtin û hatiye sêwirandin da ku kalîteya jiyanê baştir bike û alîkariya çêtirkirina dinyayê bike.

لە پشت دیزاینەوە

کیتی چاپەمەنی

باوەڕپێکراوەکان، ئەندامانی تیم و وردەکاری تەکنیکی کە لەلایەن دیزاینەرەوە پێشکەش کراون.

تایبەتمەندییە تایبەتەکان: The jar packaging for the 25kg Baijiu, drawing inspiration from war drums used by Fenyang Lord Guo Ziyi, incorporates elements such as drumsticks, dragons, and Pixius to highlight the warrior spirit and combat prowess. It serves as both a commemorative liquor for the Year of the Dragon and a collectible art piece. The calligraphy of Yan Zhenqing imbues the product with more profound cultural significance and emotional value.
قەبارە و پاکێج: product dimensions, 565 mm x 209 mm x 742 mm
تاگەکان: Qing flavor Chinese Baijiu packaging, war drums used by Guo Ziyi, Chinese auspicious beasts including dragons and Pixius, Guojia Miao Stele by Yan Zhenqing, culturalandcreative liquor
تەکنەلۆژیای بەرهەمهێنان: Quality materials, paired with techniques like gilding and embossing, ensure a good texture and rich visual effects. Thanks to the perfect combination of exquisite craftsmanship and design concept, the packaging exudes dignity and elegance in visual and tactile ways.
هەڵەنگاندنی دیزاین: The challenge was how to make the product unique. By adopting the war drum used by the historical figure General Guo Ziyi and the calligraphic work of Yan Zhenqing as the design themes, the packaging merges military prowess with cultural significance, which imbues the product with uniqueness. In this way, the product provides more emotional value for consumers, further deepening their sense of identification with the brand.
توێژینەوە: The design team meticulously considered various design elements to ensure that the packaging accurately conveys its spiritual essence. An ancient war drum as the primary visual element, accompanied by the design of drumsticks, highlights the heroic power of valor and passion. Dragons and Pixius, common auspicious beasts in Chinese traditional culture, symbolize authority and mystical power. They appear in 3D form, and work together with the war drum to create a magnificent visual effect.
ئیلهام: Guo Ziyi, a renowned military leader of the Tang Dynasty, made significant contributions during An Lushan Rebellion and was repeatedly honored by the court. The war drum symbolizes his military prowess, while Guojia Miao Stele by Yan Zhenqing reflects admiration and respect for Guo Ziyi. The packaging, inspired by heroic Fenyang Lord Guo Ziyi on the battlefield and the calligraphic work by Yan Zhenqing, aims to convey the reverence for historical heroes and love for Chinese traditional culture.
ماوەی پڕۆژە: This product was designed by the end of 2023 in Chengdu, and launched in January 2024 in China.
ڕێڕەوی کارکردن: The substantial body resembles a war drum, enhancing the visual connection with the inspiration. The embossed dragon and calligraphy boast an attractive 3D effect, which provides consumers with tactile pleasure, contributing to an interesting interactive experience. Additionally, the drumsticks on both sides can be utilized as containers, allowing users to share the product with friends for liquor appreciation.
ئەندامانی تیم: Hai Zhu