Sergio Dalla Riva Pakêtkirina Qehwe by Olha Takhtarova

Sergio Dalla Riva Pakêtkirina Qehwe by Olha Takhtarova is a highly esteemed winner of the very prestigious 2025 Xelata A' Design Award a Hesinîn in Dîzayna Pakêtkirinê Competition Category.

HesinPakêtkirin· 2025

Sergio Dalla Riva Pakêtkirina Qehwe

by Olha Takhtarova

Client: Sot B&d

Xelata A' Design Award a Hesinîn Winner in Pakêtkirin Category

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Verified Award Winner

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View at A' Design Award Press Release Award Badge

Colors

The Design

About Sergio Dalla Riva Pakêtkirina Qehwe

Sergio Dalla Riva pakêtkirinek e ji bo cotek berhemên qehwe, ku tê de kîsên qehweya hêrandî, paketên nerm, sakêt û qutiyên kapsulê hene. Paşxaneyek reşê mat bi tîpografiyeke zêrîn û hêmanên sê-rengên îtalî re tê hev kirin da ku dîrok û kalîte îfade bike. Hêmanên rengîn her tevliheviyek (blend) diyar dikin, dema ku li aliyê din grafîkeke profîla tam, pîvana hêza biraştinê û rêwerzên çêkirina qehweyê hatine çapkirin. Paketên nerm ji materyalê fêref ê nerm ê laminekirî têne çêkirin û qutiyên kapsulê jî ji kaxeza qalind. Çapa offset, tekmîlkirina UV a taybet û çapa germ a pelika zêrîn têne bikaranîn.

The Recognition

About the Xelata A' Design Award a Hesinîn

Sergio Dalla Riva Pakêtkirina Qehwe xelatgirê Xelata A' Design Award a Hesinîn e, nasîneke bi prestîj ku ji sêwiranên baş re tê dayîn, yên ku pêdiviyên pîşeyî û pîşesaziyê yên ku ji afirandinên baş hatine sêwirandin têne hêvîkirin tînin cih. Xelatgirên Hesinînê jêhatîbûna mezin, pisporiya bilind, têgihiştina pisporî û kapasîteya afirîner a afirînerên xwe nîşan didin. Tê hêvîkirin ku Sergio Dalla Riva Pakêtkirina Qehwe afirandineke pir hatiye rêzgirtin, sitayişkirin û delal, pratîkî û nûjen be. Ev sêwirana bi Hesinînê serketî pratîkên çêtirîn ên pîşesaziyê yekgirtî dike û xwedî taybetmendiyên teknîkî yên jêhatî ye ku bi zanîn û jêhatîbûnê ve girêdayî ne. Sergio Dalla Riva Pakêtkirina Qehwe ji ber baldariya xwe tê rêzgirtin û hatiye sêwirandin da ku kalîteya jiyanê baştir bike û alîkariya çêtirkirina dinyayê bike.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Sergio Dalla Riva's coffee package design combines ageless Italian charm with contemporary sophistication. A matte black backdrop signifies quality and legacy; the Italian tricolor and gold typeface accentuate this. Blend-specific accents, and instructive material for coffee enthusiasts, the package is not only visually striking but also informative. Every component—from layout to font to picture—supports the premium nature and legacy of the brand.
Dimensions & Packaging: Coffee Bag: 120 mm x 60 mm x 230 mm
Pouch: 100 mm x 10 mm x 120 mm
Sachet: 80 mm x 5 mm x 100 mm
Box for Capsules: 120 mm x 45 mm x 125 mm
Tags: coffee, packaging, black, packaging design
Production Technology: To guarantee longevity and product safety, Sergio Dalla Riva's packaging is made of premium laminated flexible materials for pouches and stiff cardboard for capsule boxes. With a matte finish to reflect elegance, the design uses offset printing for clarity and vivid colour reproduction. While UV spot finishing increases visual contrast and tactile appeal, hot foil stamping in gold emphasises important features like the brand name and anniversary mark.
Design Challenge: The key difficulty was to honor Sergio Dalla Riva's legacy while catering to contemporary coffee consumers. The design had to reflect both heritage and creativity. We created a consistent identity that functions across several packaging kinds by balancing narrative with clarity. It emphasizes mix variations without compromising oneness. The design honors a 50-year legacy while looking forward by integrating visual elegance, pragmatic structure, and educational material.
Research: This design was created by us looking at consumer behaviour connected to luxury coffee items, color associations, and legibility across various print media. Studies verified that black and gold represent legacy and luxury. Another major emphasis was visual consistency across product formats. Based on consumer desire for product knowledge and traceability in contemporary specialty coffee markets, informational components including charts and origin information were included.
Inspiration: Inspired by Sergio Dalla Riva's 50-year tradition and strong ties to Italian coffee culture, the packaging Our goal was to design a contemporary visual homage to this legacy. Reflecting both grandeur and authenticity, drawing from classic Italian aesthetics, the use of multicolored components, elegant serif typeface, and black and gold accents. The design also features the title "Maestro del Caffè" and the founder's signature, which adds a narrative, personal touch.
Project Duration: Italy 2023
Operation Flow: Every packaging style—from ground coffee bags to capsules—was meant to strike a balance between form and use. While the material's structural strength guarantees freshness, the matte texture and color accents provide great shelf presence. A thorough taste profile chart, roast strength scale, and brewing instructions on the reverse help to make product selection interesting and easy.